Grab the light, sell short, out of stock! Did you buy it?

Mondo Social Updated on 2024-02-13

This year is the Year of the DragonGold jewelry with a dragon theme is very popular。In recent days, the popularity of ** has become even more intense, and the discussion about Dragon Year jewelry on social platforms is very hot. The reporter learned from a number of ** stores in many places across the country that the traffic in the store has increased recently, and all kinds of ** jewelry in the Year of the Dragon are favored by more and more young consumers.

Merchant: Too busy to eat

There were customers queuing for two hours

In a gold store in Xiaoshan District, Hangzhou, Zhejiang, five "post-75" girlfriends met to come to the store. After looking around, they each bought a ** safety buckle. "We are 40 years old girlfriends, the Chinese New Year, let's buy a safe buckle picture together to have a good meaning of peace and auspiciousness! We just discussed that next year each person will buy a ** pendant. One of the women said.

The reporter noticed that there were constant customers in the store, some people bought gold jewelry for the Year of the Dragon, and some people bought gold bracelets. The proprietress on the side said,It's been a busy few days, from 9 a.m. to 10 p.m. every day, and I didn't even have time for lunch and dinner the day before"Especially for those who want to weave the gold ornaments, there are queues every day, and some of them have been queuing for more than two hours. ”The influencer style sells very well

According to the clerk of a gold store in Qingpu, Shanghai, "the general men love to choose the safe and sound brand, and the women usually choose the most abundant products, which combine the elements of dragons and fish, which means better, and the sales and customer flow of the overall store have increased significantly compared with the previous month." ”

The reporter learned that before and after the Spring Festival, it is usually the peak season for consumption. And the dragon element's ** hot sales, the reason isThe ** jewelry of the dragon element is novel in shape and fashionable trend, and has more innovation and connotation in design and naming, which is more in line with contemporary aesthetics。At the same time, in response to the strong holiday market demand, a number of ** jewelry merchants have also carried out ** activities, similar to "** jewelry gold price derogation of 40 yuan" and other ** words can be seen everywhere. The sales of "Dragon Annuity" are boomingGrab out in many places, sell short, and run out of stockBeijingIn a first-class product sales store in Xicheng District, Beijing, the entire store is crowded. In addition to the very hot sales of some traditional and atmospheric dragon element products, those cute and creative dragon element ** jewelry are also loved by young consumers.

ShenzhenIn addition to **jewelry, various forms of dragon element products such as dragon banknotes, gold bars, and gold coins are also very popular. A store in Shenzhen Shuibei ** wholesale market said that at the beginning of January this year, the store got an external IP authorization, and a new year of the dragon mascot ** mobile phone sticker was launched on the online platform, with a unit price of less than 100 yuan, and it was sold out as soon as it was put on the shelves, and now the pre-sale orders have been scheduled for the new year.

ShandongThe manager of a ** store in Qingdao City, Shandong Province said that more investment gold bars were sold in the Year of the Dragon this year, and they were basically sold out about a month ago. In addition to the hot sales of offline stores, some online sales platforms are also very popular. **CNR.com integrates Qianjiang Evening News, CCTV Finance, Jimu News, etc.

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