For apartment projects, it is always passive to rely solely on the rise in consumption levels to achieve rent**. It has become an industry consensus to continuously upgrade products and transform the industrial chain, promote the innovative development of apartment operation through professional digital strategies, and achieve multi-dimensional service upgrades. However, after surveying 500 apartment brands, Yuxin Technology found that in the process of creating professional digital services, less than 40% of apartment companies have self-developed systems or adopt professional apartment management systems. 
Figure 1: Metaverse Meeting Room Data**: In addition to enterprise self-supply, 40% of enterprises have not adopted digital system management, and there is still a lot of room for improvement in operation. At the same time, 25% of apartment enterprises have adopted non-corresponding professional management systems, which has laid hidden dangers for the improvement of follow-up service capabilities. It can be seen that although the apartment industry has gradually realized the advantages of digital systems, the industry's professional digital service capabilities are still insufficient. 
Zhang Kai, founder and CEO of Yuxin Technology and general manager of Chengzhu Digital Technology
Add ** note, no more than 140 words (optional) Years of polishing and practice of the apartment system Based on the research of the industry, as early as 2015, Yuxin Technology has preliminarily established a digital system management through the system construction and operation of hundreds of leading enterprises. Specifically, Yuxin Technology has created an apartment management system that integrates ten functional modules: data kanban, rental control, contract, finance, value-added services, asset management, OA approval, wallet management, LOT smart device management, and smart supervision. Through the digitalization process of planning apartment projects, the entire process of leasing business is covered. Subsequently, through continuous and in-depth exploration of the track, Yuxin Technology has continuously improved its product architecture and continuously improved the efficiency, security and stability of system management. In 2019, Yuxin Technology reconstructed PMS 40 system, through the front-end and back-end separation architecture, microservice architecture and dynamic database sharding technology, to maximize the security and stability of the system, but also make the system has strong scalability and compatibility. At the same time, more detailed and figurative functions have been added. For example, the one-click conversion function can instantly realize the conversion of room rental methods, and truly integrate intelligence into the "service". At present, the digitalization of leading apartment enterprises, such as Chengjia and Ziru, mostly adopts the method of self-built digital systems to empower projects, brands and enterprises with digital technical means. Although a large number of other small and medium-sized enterprises also have digital needs, they are still unclear about the path of implementation. At this time, the entry of digital service providers has opened up a new path for such enterprises. As an industry leader, Yuxin Technology has exported digital system solutions covering multiple business scenarios such as rental housing, talent apartments, corporate dormitories, and brand apartments to the industry through practice and refinement. 
Add ** annotations, no more than 140 words (optional) How to interpret the professional apartment system? How exactly is the digitalization of the apartment industry implemented? First, through the Internet of Things + cloud computing + BL data analysis, the macro data is integrated and intuitively displayed, and the data analysis is presented in real time in an all-round way. Through the lease management data operation dashboard, you can view a number of core data indicators, including but not limited to operating data, operation data, customer analysis, occupancy rate, transaction rate, collection rate, monthly revenue, store revenue, unpaid revenue, year-on-year, month-on-month and other custom data dimensions, breaking information barriers and facilitating real-time viewing of enterprise operations. 
At the same time, with the help of the data visualization dashboard, you can create an interactive dashboard built from charts from different data sources. Through revenue analysis, resource analysis, lease analysis and tenant analysis, it helps the operation management to see the situation in real time, adjust the business strategy, stimulate the enthusiasm of employees, and truly reduce costs and increase efficiency through a multi-pronged approach. Second, through asset management and marketing management, the management of fixed assets is realized. For example, the system supports the whole life cycle management of assets such as warehousing, requisition, return, allocation, borrowing and returning, and scrapping. At the same time, it can strengthen the control of fixed assets, grasp the composition and use of fixed assets, and ensure that the company's property is not lost. Third, through the LOT platform (intelligent device management), all things are perceived, all things are interconnected, and all things are intelligent, so as to realize the interconnection and interoperability of various system data. In the practice of smart parks, the platform can realize "people + vehicles + houses + things + services" visible, manageable, controllable, and reliable. Fourth, the layout of multiple points is carried out through the room module, and real-time monitoring is carried out through the online system. The common public area facilities in centralized apartment projects can increase non-operating income while making reasonable use of public area facilities and space facilities. Support the implementation of hourly charges for audio-visual rooms, e-sports rooms, gyms, etc.; Parking spaces are charged on a monthly or annual basis, and the management of space points is more standardized. Combining its own advantages and industry trends, Yuxin Technology has created a one-stop service for the whole process from project approval to digital upgrading. It covers a variety of business scenarios such as rental housing, talent apartments, corporate dormitories, and brand apartments. Through professional products and services, we achieve the whole chain solution of the industry from consulting, technology, to hardware and operation. Conclusion
It is precisely because of the fact that Yuxin Technology sees that technology can drive the growth of its business, so it chooses the digital career of the housing rental industry; Seeing the role of the housing rental industry in guaranteeing people's livelihood, we insist on using technology to help the development of the industry. In the future, Yuxin Technology will provide more complete digital services to the housing rental market. Through digital product services and management capabilities, we will improve market transparency, explore new models of sharing economy, meet the different needs of more customers, and explore more diversified rental development.
The author, Kai Zhang, is the founder and CEO of Yuxin Technology and the general manager of Chengzhu Digital Technology, and this article is compiled from his speech at the 8th China Real Estate Asset Management Summit 2023).