Content planning and execution: Responsible for the content planning of the new ** platform, planning and publishing more than xx high-quality original articles every month to ensure that the content is highly consistent with the brand positioning and improve user stickiness.
Social management: Operating the company's official Weibo, WeChat*** and other social accounts, the number of fans increased by xx% during the tenure, and the interaction rate increased by xx%.
Data analysis and optimization: Regularly analyze the new ** operation data, including the number of reads, ** volume, number of comments, etc., adjust the content strategy according to the data, and achieve a xx% increase in the number of readers.
Event planning and execution: Plan and execute online marketing activities, such as **, topic challenges, etc., and the number of participants in a single event reaches more than xx people, which effectively enhances the brand's popularity.
User Interaction & Maintenance: Actively respond to user comments and private messages, establish a good user relationship, improve user satisfaction, and the response rate of user messages reaches xx%.
SEO optimization and content promotion: Optimize the keyword layout of the article, improve the search engine ranking, and increase the traffic by xx% through SEO strategies.
Competitor analysis and market research: Regularly analyze the new strategy of competitors, collect industry trends, and provide strong support for the company's new strategy.
Visual design and content layout: Use image processing software to design visual elements that conform to the brand tonality, enhance the attractiveness of the article, and increase the click-through rate of the content by xx%.
KOL cooperation and influencer marketingEstablish cooperative relations with well-known KOLs in the industry, drive brand topics through Internet celebrity marketing, and cover more than xx million users with a single cooperation influence.