The local festival is fiery and contained
Rural revitalization code
"Village Evening", "Village Tour", "Village Super", "Village Purchase", "Village Broadcast" ......The "thriving rural economy" has added a different kind of brightness to the celebration of the Spring Festival in 2024.
Local festivals. 
Relevant data show that during the Spring Festival, the average daily consumption scale of the country increased by 36% year-on-year, especially in some less well-known counties, towns and towns. Returning to the hometown party, visiting the countryside, and reverse tourism continue to promote the holiday economic growth to the grassroots level, and various localities have launched a variety of activities to seize the Spring Festival dividend and boost the rural economy. For example, during the Spring Festival holiday, the relevant functional departments of Hubei Province guided all parts of the province to carry out a series of rural cultural tourism activities in 2024, such as "Visiting the Countryside and Gathering Jingchu", "Deep Love of the Earth, Evening in the Rural Village", "Jingcai Intangible Cultural Heritage, Igniting Life"; The rural accommodation, catering, shopping and cultural tourism activities in Xinchuan Village, Changxing County, Zhejiang Province were extremely popular for a while, and it was difficult to find a room, a table, and a place to find became a new scene of the Spring Festival in the Year of the Dragon.
Mura Jing password.
The unique holiday rural economy reflects the vigorous atmosphere of urban-rural integration development, and is a vivid presentation of promoting the modernization of agriculture and rural areas and drawing a new picture of rural revitalization. Since the 18th National Congress of the Communist Party of China, China has won the battle against poverty as scheduled, adhered to the priority development of agriculture and rural areas, accelerated the construction of an agricultural power, and achieved a steady improvement in the income level of rural residents and a continuous improvement in the quality of life.
In 2023, the per capita disposable income of rural residents in China will reach 21,691 yuan, an actual increase of 7 over the previous year6%；The ratio of urban to rural income shrank to 239:1, 14 consecutive years of shrinkage. The dazzling report card contains an important code for the development of the rural economy. China has further promoted the reform of the "separation of three rights" of contracted land and homesteads, the entry into the market of collectively operated construction land, and the reform of the rural collective property rights system, which has fundamentally changed the pattern of unbalanced development between urban and rural areas and fully stimulated the internal motivation of rural areas to realize their own development.
All shots are in full swing.
The key to developing the rural economy lies in highlighting the characteristics of the industry. In 2024, the first document proposes to promote the integrated development of primary, secondary and tertiary industries in rural areas. At the same time, all localities are encouraged to vigorously develop characteristic industries according to local conditions and support the creation of local characteristic brands. Since the rural revitalization strategy was proposed, a number of typical development models have emerged in various places to strengthen characteristic industries and promote farmers' income. Summing up its experience, first, the technical ability to lead the way to get rich, many villages' characteristic industries rely on the technical ability to lead the demonstration, through the technology "to help and lead" to promote efficient promotion, to bring agricultural production and farmers' income. The second is the integration of the whole chain of industrial wealth, such as Zhejiang Tongxiang Osmanthus Village aiming at the "osmanthus economy", with the principle of "voluntary, lawful, paid, standardized" to carry out land pre-circulation, build brands, expand sales channels, and form a development path of the whole chain of characteristic industries. The third is to increase wealth through cross-village linkage, and some areas with similar industries and complementary advantages will break the inter-village geographical boundaries, so that scattered economic resources can be concentrated and contiguous into a surface, and give full play to the scale effect, division of labor effect and complementary effect brought by cross-village linkage, so as to make the "cake" bigger and make the rural economy change from "a single branch" to "a hundred flowers blooming".
Talent returns.
The premise of developing the rural economy lies in polishing the ecological background. The report of the 20th National Congress of the Communist Party of China proposed to promote green development and promote the harmonious coexistence of man and nature. Promoting the realization of the value of ecological products is an important way to promote the transformation of beautiful countryside into a beautiful economy. Based on the concept of "two mountains", various localities have explored a development model of coordinated promotion of ecological civilization construction and comprehensive rural revitalization. The first is to optimize the layout of ecological space, develop ecological space resources in a holistic and three-dimensional manner, and implement differentiated ecological space planning and resource development based on traffic location, endowment conditions, and development degree, so that nature and humanity, cities and villages can be beautiful together. The second is to focus on the advantages of the ecological environment, improve the market-oriented level of ecological value transformation, and develop ecological industries such as "ancient villages +", "culture +" and "digital +" based on the carrying capacity of resources and environment, so as to leverage diversified capital to expand the influence of ecological industries. The third is to rely on the superior living environment, build and develop a beautiful economic symbiosis system, attract rural labor to urbanization and talent return by maintaining the originality and freshness of rural landscapes, and improve the level of rural food safety, public health safety and leisure services.
Let's work together.
The guarantee for the development of rural economy lies in the improvement of integration. Recently, the "first meeting of the new year" has been held in many places, and urban-rural integration has been listed as one of the key tasks of high-quality development. As a leading project to promote urban-rural integration, the "Ten Million Project" is the practical source of shaping a new type of urban-rural relationship between industry and agriculture. To learn and apply the experience of the "Ten Million Project", the key is to fully couple urban and rural elements, industries, space and resource systems. Stimulate the vitality of the countryside with people as the core, promote the equal exchange and two-way flow of elements between urban and rural areas with the reform of the household registration and property rights system of urban and rural linkage, and solve the problem of talents, capital and technology going to the countryside. Scientifically lay out production, living and ecological space, improve the carrying capacity, explore the multiple functions of the countryside through the scientific planning of the regional system, and enhance the radiation capacity of the county town and the driving efficiency of urban agglomerations and metropolitan areas. Cultivate industrial power with innovative economy, optimize the business environment, encourage new subjects, develop industrial clusters, and build a modern industrial system, and implement the project of extending, supplementing, strengthening and strengthening the weak links of the entire agricultural industry chain, so as to promote the integrated development of industries. Form a joint force of resources, take the overall planning of various public service resources, the unification of standards and the integration of systems as the starting point to reverse the urban tendency of public resources, and promote the extension of urban infrastructure to rural areas.
END Planner - Hu Bin.
Editor - Tang Jiawei Tang Zesi (intern).