In regret and reluctance, we bid farewell to 2023; In the blink of an eye, the bell of 2024 has been ringing.
Looking back on the past year, we explored the Jurassic Park in Jiangsu, visited the Deji Art Museum "fun", and also checked in with the Tutu astronauts on the streets of Nanjing, and "cloud cats" at the Expo...
In 2023, we have written these achievements together:
In order to pursue the meaning of his "rabbit" life, the young and frivolous Peter embarked on the road of leaving his hometown. In January 2023, this little rabbit, known as "Brother Tom in the Rabbit World", flashed on the streets of Shenzhen, using the naked-eye 3D large screen to have a "close contact" with friends in the real world. In the picture, it is still full of energy and energy, and even kicked the "tomato" off the screen.
In February, China's local hamburger brand Tustin was renovated again, and joined hands with the landmark Mark to present a naked-eye 30+ AR show with the theme of "Tower Lion East Tour, Thousands of Stores and Thousands of Joys". "The tempting burger ** flashed from the screen in front of passers-by, as if it would be sent to the mouth in the next second", the neon digital lighting made the theme light show of "Tower Lion East Tour" more "cyberpunk" at night, which attracted a lot"Tamen devotees.
In March, the promotional video of Changzhou China Dinosaur Park was released, and the realistic effect and immersive ** experience attracted many audiences. "The pterosaur, which was being pursued by the Tyrannosaurus rex, was running wildly in the rainforest, and suddenly looked up and caught a glimpse of the crowd below, and raised its strong, hard head to tear the tempered glass apart in just a few strokes...”。With the help of naked-eye 3D technology, the promotional video allows the audience to feel the tension and excitement between dinosaur chasing, and many citizens spontaneously check in**, forming a phenomenon-level communication.
2023 is the Year of the Rabbit in China, and it is also a year when the "rabbit" element appears more, in January we just witnessed the adventure of Peter Rabbit, and in April we took photos with the "Rabbit Astronaut" on the streets of Nanjing.
On April 25th, on the street of Xinjiekou, Nanjing, the century-old brand Bright Dairy and the landmark Mark presented a naked-eye 3D publicity**: on the high-definition giant screen, the rabbit wearing a spacesuit held a green ball and "flew" out of the screen, greeted everyone cordially, and quickly returned to the astronaut cabin under the gaze of everyone, and quietly poked his head out to look at the ..... passers-byWith the blessing of outdoor large screens and naked-eye 3D technology, outdoor advertisements that were originally ordinary have now become Internet celebrities for passers-by to check in.
In May, it opened in Shanghai, and on May 5th, Royal Pet Food joined hands with the landmark Mark team to create an immersive naked-eye 3D promotional video for the exhibition: the cute cat on the big screen friendly stretched out its fluffy little paws to greet passers-by, with the blessing of naked-eye 3D technology, it seems that the next second is going to break the screen and be coquettish, so that many audiences call "too cute"!
When the museum's traditional culture and art are combined with the emerging technology of glasses-free 3D, a creative "fun" picture scroll unfolds. In June, the naked-eye 3D "Jinling Picture Scroll" planned and produced by the landmark Mark team for the Deji Art Museum was officially unveiled to everyone. The cute "ancient villains" seem to have "lived" from the screen, breaking the dimensional wall and meeting everyone in the real scene.
Brilliant lights and beating notes gush out happy dopamine, and the naked-eye 3D light show blooms brilliantly in the hazy night, creating an immersive visual feast. This is the third time that AVIC City Junshang has launched the "Dare to Tide Plan", during the Tide Play Lihua Festival, it also jointly lit up Shenzhen's red landmark building - Shenzhen Big Signboard, and added highlights to the tide play plan with a gorgeous naked-eye 3D light show, firing the first shot of the Tide Play Lihua Festival!
As the first summer of freedom and openness in the post-epidemic era, August 2023 is destined to be unforgettable, and the appearance of Vita Lemon Tea has also added a touch of happiness to this enthusiastic and unrestrained summer! On August 30th, the iconic smiling face of Vita Lemon Tea appeared on the screen of the Shenzhen signboard, and a jar of lemon tea covered with smiling faces "gushed" from the screen, sending a touch of coolness and joy to passers-by.
From September 21st to 24th, the 5th Grand Canal Cultural Tourism Expo in 2023 is scheduled to be held in Suzhou. On the eve of the conference, the landmark Mark took the lead in unlocking the screen king of Hangzhou East Railway Station, using the naked-eye 3D large screen to warm up in advance, implementing the core of "digital technology empowerment" of this year's Expo, integrating the naked-eye 3D technology with the traditional station screen, giving the traditional large screen a new way of presentation, passing the thousand-year-old flow of the Grand Canal one by one, and meeting the audience in Gusu to see the Expo at a glance.
As important festivals in China, the Mid-Autumn Festival and National Day have always been highly valued. In 2023, the two festivals are next to each other, and the landmark Mark team created a large-scale naked-eye 3D festival light show on the streets of Hangzhou, Shenzhen, Beijing, Wuhan and other cities with the theme of "Full Moon and Chinese Double Festival", creating a full festive atmosphere. At night, the light show of infinite lovesickness came as scheduled, and the intention of the landmark ** was more moving at this moment.
November 22 is the "light snow" in the 24 solar terms. "After a long rain and heavy sunshine, before the cold and light snow", the arrival of the light snow solar term also means that winter is really coming. With the help of outdoor naked-eye 3D large screens, the ever-changing shape of the "hairball elf" has added vitality and vitality to the city on popular landmarks such as Beijing Wukesong and Shanghai Expo Valley.
At the end of December, MINISO Hangzhou officially opened, and the Global Blind Box Festival was also "torn."'The curtain opens. The giant naked-eye 3D created by the landmark Mark team has become a holy place for hipsters to check in, and many influencers and fans and users gathered together to "tear" happily. The naked-eye 3D light show revolves around the visual creativity of "tearing the blind box", and uses the interactive form of "tearing" the blind box to create a visual experience of the IP co-branded blind box doll breaking out of the box from the C position of the West Lake canopy, bringing consumers a "powder tearing".'The party, realistic and shocking, firmly attracted the attention of consumers.
Along the way, Landmark Mark has created a lot of novel, interesting and creative works, and has also received praise and love from many users. Now, say goodbye to 2023, in the new year, Landmark Mark will not forget its original intention, and 2024 will continue to walk with you!