On the one hand, the production and sales volume will both exceed 30 million units, the market share of independent brands will reach a record high, and the export of automobiles will increase by nearly 60% year-on-year. On the other hand, the automobile consumption environment continues to deteriorate, and the war continues to spread.
However, the glory of 2023 is a thing of the past, and in the new year of 2024, people are full of curiosity and expectation about the Chinese auto market. So, what kind of drama will be staged this year? To this end, let's take a look at the top 10 suspense points worth paying attention to in 2024 and look forward to the future together.
First of all, we are concerned about the growth rate of China's auto market in 2024. Although the auto market has experienced rapid growth in 2023, the ** war has raised concerns about whether this growth is sustainable. However, optimism prevails, and it is expected that China's total car sales will exceed 31 million this year.
Secondly, whether the ** war will continue is another hot topic. In 2023, the battle in the automotive industry will be fierce, and this year's competition is expected to be more intense, and various car companies may launch more benefits and discounts in order to attract the attention of consumers.
In addition, we are also concerned about whether automobile exports can continue to maintain leapfrog growth. In 2023, China's automobile exports will exceed the world's first place for the first time, which has found a new way out for car companies. However, going overseas also faces many challenges, and how to break through has become a difficult problem for Chinese car companies this year.
BYD, as a leading enterprise in the field of new energy vehicles, has also attracted much attention. They set sales targets and launched a number of new models to accelerate the adoption of smart technology. Whether the new energy models of the joint venture brand can achieve the expected sales volume has also attracted much attention, which is related to the position of the joint venture brand in the new energy battlefield.
At the same time, we should also pay attention to whether the energy supplement anxiety can be solved. Although the sales of new energy vehicles continue to grow, the problem of charging anxiety still exists. This year, with the acceleration of the construction of energy replenishment networks, the driving experience of pure electric models is also expected to be further improved.
In addition, the cross-border car manufacturing of technology companies such as Huawei and Xiaomi is also a high-profile topic. Whether these companies can set off huge waves in the automotive industry and what kind of impact they will have on traditional car companies are all issues that we need to pay attention to.
Finally, we should also pay attention to which car companies may be eliminated and the development trend of the new energy MPV market. Survival of the fittest is the law of market development, and the continuous growth of the MPV market will also become a new growth point for China's auto market.
The auto market in 2023 has left us with too many surprises, but there are still many uncertainties about whether China's auto industry will be able to continue to grow rapidly in 2024. In the face of these suspense, various car companies have entered the "battle mode", and we also look forward to them being able to meet the challenges of the new year and achieve more brilliant results. What are your expectations and views on China's auto market this year?