Henan ** Rural Edition reporter Jiao Hongchang correspondentChen Congcong
At the beginning of the new year, the business department of Lankao Rural Commercial Bank quickly implemented the "good start" competition plan for the first quarter of the business, combined with the actual situation within the jurisdiction, adhered to the "customer-centric", acted early, strengthened publicity, and provided excellent services, strengthened the capital organization, and consolidated the business foundation. As of January 31, there was a net increase of 12,893350,000 yuan, 184 of the first quarter target19%；Net increase in loans was 329860,000 yuan, 109 of the target tasks in the first month were completed95%；180 new mobile banking channels were added, 300% of the target tasks in the first month and 100% of the target tasks in the first quarter were completed; 1,210 mobile banking cards were completed, and 201 of the target tasks in the first month were completed67%；11 new credit cards were added, completing 110% of the target task in the first month.
Act early and reserve customers. The outlet firmly grasped the "two festivals" during the "first period" of business development, clear goals, early planning, early arrangement, concentrated manpower, concentrated time, carefully analyzed the situation of customers within the jurisdiction, and increased customer reserves. According to the regional characteristics, actively connect with high-quality public enterprises and shops, first-class functional departments, migrant workers and other groups within the jurisdiction, establish customer accounts by category, actively broaden the channels of capital organization, and implement the overall marketing strategy.
Strong publicity, close to customers. Organize employees to "go out of outlets", use door-to-door publicity forms such as entering schools, markets, and merchants, actively carry out financial knowledge publicity, and constantly shorten the distance with customers, so as to improve visibility and customer adhesion.
Excellent service, retain customers. Take high-quality service as an important starting point for the first quarter of the business "good start" activities, from greeting and answering, leaving and sending, to patiently listen to the needs of customers, answer questions for customers attentively, and handle business for customers carefully, whether it is to adjust the time of counter meals according to the flow of customers, or to open a green service channel for special customers, everything is from the customer, with service to attract customers and impress customers.
Editor: Ma Huixia.