After the launch of the new M7 and its great success, the M9 arrived as promised, with a total of four model configurations and a price range of 46980,000 yuan-56980,000 yuan. After more than a month of waiting, the delivery of the M9 has finally begun, and the cumulative number of Dading has exceeded 40,000 units.
This model, which was praised by Yu Chengdong as the best SUV within 10 million, has reached another peak with the empowerment of Huawei technology. Although the large quantity is not as shocking as the new M7, it should be clear that this is a model between 470,000 and 570,000.
In January 2024, a total of 32,973 new vehicles were delivered, a year-on-year increase of 63683%, an increase of 3476%, at the beginning of the collective decline in the sales of new power brands, Wenjie became one of the few brands to achieve year-on-year and month-on-month growth. Among them, 31,253 units of the new M7 were delivered, accounting for 95% of the total sales, and it is also the pillar model of the current Wenjie.
However, in stark contrast to the strong sales of Wenjie, Cialis has a huge annual loss of more than 2 billion yuan, and even this situation has lasted for 4 years.
Since the question world with the new M7 "back to life", the outside world believes that the question world will take the best to become the new overlord. Indeed, in January, the world successfully surpassed the ideal and reached the top, but the gap between the two sides is not obvious. In fact, as early as the beginning of the listing of the old Wenjie M7, Wenjie and Ideal have already intersected, and even Li Xiang bluntly said that the appearance of M7 disabled Ideal One, which prompted the latter to delist ahead of schedule, and only then did the three new cars of the L series kill all sides and the ideal 2023 annual delivery of 370,000+.
At the same time, the M7, which has just been launched, has gradually lost its popularity under the sniping of the ideal L series models, and the problems of excessive pricing and insufficient product power have made this model begin to be marginalized. Until the advent of the new M7, which solves the space problem and greatly improves the intelligent experience, in Huawei ADS 2With the blessing of the 0 intelligent driving system, it is as high as 7 compared to the old modelWith a price reduction of 60,000 yuan, Wenjie completely turned over and began his own road of killing gods.
However, the instant explosion also made Cialis face production capacity problems for a while, in order to appease users, Wenjie even introduced a compensation policy, and invested 1 billion yuan and 20,000 employees to improve production capacity.
But despite this, the short-lived appearance of the early question still brought huge financial pressure to Cialis. Although the new M7 was hot in the market, it still failed to effectively improve the loss of Cialis. And the main reason is the first battle that swept the whole year of 2023, as well as the extreme involution of the new energy market.
According to the financial report of Cialis, the old M7 was previously priced at 28980,000 yuan, and the loss of a single vehicle is only 140,000 yuan. However, the sharp price reduction of the new M7 has expanded the loss of the bicycle to 4640,000 yuan, which has reached three times the original. Although in two months, the new M7 exceeded 100,000 units, which also improved its bicycle loss, it still reached 2250,000 yuan.
In addition to fighting, fighting technology, but also fighting the family background of car companies.
As a leader in the new energy market, an inescapable opponent of various car companies, and also a brand that took the lead in launching the first war, Tesla is also trapped in the first war, with annual profits for the first time in 7 years. If you want to exchange price for volume, loss has become a negative impact that brands have to consider.
Although Cialis is in a loss-making state, it has not affected its position in the capital market. In April 2020, the share price of Cialis fell to 762 yuan, but in June 2021, it rose to 8383 yuan, followed by 99 in 2023The strength of 97 yuan reached a new high, and the market value once exceeded 140 billion yuan.
The reason why Cialis can be so strong in the capital market is, on the one hand, Huawei's technical strength and brand appeal. On the other hand, although Cialis is in a state of "selling more and losing more", just like the chaotic mobile Internet in the early days, whether it is a takeaway war or a taxi war, various companies use huge losses in the early stage in exchange for market share, and after seizing the market, it is a matter of time before profits are made.
Obviously, in the eyes of the capital market, Cialis is the original Didi, Meituan takeaway or even Ele.me, once the question world can open up its own one-third of an acre in the new energy market, with Huawei's technical capabilities, there is no need to worry about the follow-up development and profitability. In addition, the strong sales performance of the new M7 and M9 also boosted investor confidence.
With the iteration of the new M5 in 2024, the delivery of the M9 and the rumored launch of the M8, as long as the product strength is prominent enough, it is not difficult to gain a firm foothold in the new energy market, especially under the sales myth of the new M7, Cialis is not far from turning losses into profits.