At 7:35 p.m. on February 7 (the 28th day of the lunar month), under the guidance of the Propaganda Department of the State Administration of Radio and Television and the Propaganda Department of the Shanxi Provincial Party Committee, hosted by Shanxi Radio and Television Station, and co-hosted by Satellite TV along the Yellow River Nine Provinces (Autonomous Regions), the "Next Level" - 2024 Yellow River Folk Song Spring Festival Gala premiered on Shanxi Satellite TV and was loved by audiences across the country. This ingenious and unique Spring Festival Gala with regional characteristics, with innovative art forms such as folk songs, intangible cultural heritage creative performances, situational songs and dances, and folk performances, brilliantly shows the splendid splendor of the river civilization and the youth and freshness of the Yellow River culture in the new era, highlights the cultural confidence of the sons and daughters of the Yellow River to forge ahead on a new journey to create a better life, and presents a new style, new story, and new image of high-quality development on the banks of the Yellow River in the new era.
Casting the soul of the Yellow River, nine provinces (regions) celebrate the "Year of China".
As the Spring Festival arrives in the Year of the Dragon, the nine provinces (regions) along the Yellow River will go to the Yellow River to work together and strive to present the different wonders of the Yellow River. Tell the story of the Yellow River in the new era, carry forward the culture of the Yellow River in the new era, and show the style of the Yellow River in the new era. At the opening ceremony of the 2024 Yellow River Folk Song Spring Festival Gala, Tao Yixiao, member of the party group and deputy editor-in-chief of Shanxi Radio and Television Station, said: "The Yellow River, galloping forward, has shaped the national character of the Chinese nation with indomitable majestic momentum, which is an important foundation for the Chinese nation to strengthen its cultural self-confidence, and an inexhaustible treasure for our propaganda, ideological and cultural fronts to produce works and high-quality products." ”
With the "Yellow River" as the soul, digging deep into the profound folk song resources on the banks of the Yellow River, inheriting the excellent traditional Chinese culture in an innovative form, and through the rolling Yellow River "New Year", the Yellow River flowers blooming "celebrating reunion", the big river "watching the big drama", the children of the Yellow River "singing happiness", and the "good scenery" up and down the river, the 2024 Yellow River Folk Song Spring Festival Gala will lead the audience to travel up and down the Yellow River, immerse themselves in the most traditional, lively, and colorful New Year customs along the Yellow River and nine provinces (regions), and feel the Chinese romance.
On the evening of February 7, 2024, after the premiere of Shanxi Satellite TV, viewers across the country left messages and praises in the background: "This is a Spring Festival Gala that truly shows our multi-ethnic customs, and the folk songs are good!" Folklore is beautiful! Intangible cultural heritage is great! Thumbs up for Shanxi Satellite TV! I am proud to be Chinese! ”
It is reported that Qinghai Satellite TV, Sichuan Satellite TV, Gansu Satellite TV, Ningxia Satellite TV, Inner Mongolia Satellite TV, Shaanxi Satellite TV, Henan Satellite TV, and Shandong Satellite TV will also broadcast this Spring Festival Gala during the Spring Festival.
Taste the unique flavor of the year, a new expression of the folk songs of the brilliant river civilization.
The 2024 Yellow River Folk Song Spring Festival Gala will integrate regional development, regional characteristics, and regional culture into one furnace, and interpret the dazzling river civilization of the new era with distinctive folk songs. In the scene display, the characteristics and joint power of the "Yellow River" are highlighted. The party realized the multi-scene presentation of the trinity of real scene, stage and virtual. From Qinghai Mutual Aid County's "Anzhao Solo" to Shandong Yiyuan County's "Yimeng Mountain Minor", from Gansu's "Blowing the Wind" to Shaanxi's "Xintianyou", etc., the party selected the most representative classic landmarks, the most youthful and national characteristics of local folk customs and folk songs in nine provinces (regions) to create a unique Spring Festival ceremony belonging to the Yellow River, creating a magnificent artistic conception of "looking at the world and going to the next level".
Innovative expression in cultural inheritance. The party launched the original IP cultural image "Yellow River Baby" to deepen the audience's memory of the Spring Festival Gala. The opening work "Longteng Yellow River Chinese Year" cleverly integrates the Yellow River folk performances such as iron flowers, Yangge, paper-cutting, sugar painting, dough sculpture, puppetry, majestic gongs and drums, etc. The work "Flowers Bloom and Rich Dance China" covers Qinghai's "Flowers and Youth", Sichuan's "Kangding Love Song" + "The Sun Comes Out Joyful", Gansu's "Yugu Song", Ningxia's "Sister's Shandan Flowers Bloom", Inner Mongolia "Spring is Coming", Shaanxi "Twist Our Yangge", Shanxi "People Say Shanxi is Good", Henan "Home is by the Yellow River", Shandong "Who Doesn't Say My Hometown is Good", not only connects the folk song culture representatives along the Huangjiu provinces (regions), but also puts the finishing touch and echoes the theme of the Yellow River. In addition, ancient art and modern technology collide passionately, in "Haunted Spring Lane", the two-dimensional virtual person "born" in station B, Ling Kite, with playful and beautiful singing and smart dance, let traditional culture find the youngest voice, and open the metaverse of innovative expression of folk songs.
Highlight cultural self-confidence, a wonderful interpretation of the story of the Yellow River in the new era.
More than 1,000 years ago, Wang Zhijuan felt the surging of the river, expressed the ambition of Lingyun, and left a famous sentence in the stork tower.
The 2024 Yellow River Folk Song Spring Festival Gala chose the "First Building of the Yellow River in the World" Stork Bird Tower, located in Yuncheng, Shanxi, the birthplace of Chinese civilization as the main venue.
Across time and space, appreciate the profundity and brilliance of Chinese cultural relics. In the song "Thousand-Year Search", young singer Liu Yu and Shanxi Cultural Tourism Virtual Star Promoter Jade Bird led the audience into the colorful cultural relics of Hanhai, and traveled among many precious cultural relics such as dancing painted pottery pots, Qijia cultural stone chimes, and gold foil of the sun god bird, listening to ancient legends and feeling the call of the times.
The 2024 Yellow River Folk Song Spring Festival Gala is a vibrant and steaming folk culture gala, fully mobilizing the artistic power of the masses in the nine provinces (regions) along the Yellow River, with a total of more than 2,000 actors from 62 performance units and groups participating to jointly interpret the strong Chinese flavor, warm Chinese feelings, and beautiful Chinese dream.
At the beginning of the official announcement of the 2024 Yellow River Folk Song Spring Festival Gala, it quickly attracted attention, among which the Yellow River Folk Song Spring Festival Gala lineup The Yellow River Folk Song Spring Festival Gala All members of the fancy stairs climbed the stairs and so on on Weibo hot search, entertainment hot search, ** hot list, Douyin hot list, and the number of reads on the whole network exceeded 1400 million, with more than 1.5 million discussions, and a single topic word with a maximum reading of 49 million+.
With the Spring Festival as the medium, the Yellow River has an appointment, which has achieved a hymn to the development of the new era, a journey to explore the source of Chinese civilization, and a celebration of the people in the prosperous era. "To the next level" 2024 Yellow River Folk Song Spring Festival Gala is destined to become an exclusive memory of the characteristic Spring Festival Gala in the hearts of audiences across the country. (Reporter Sun Rui).