The "** war" in the 100,000-level family car market is intensifying, and Cadillac, as a luxury brand, also took the lead in standing up, saying: "I don't pretend, it's a showdown!" ”
A few days ago, Cadilla Clark officially announced that the price of its CT5 luxury model was adjusted to 21970,000 yuan, 70,000 yuan lower than the original guide price. Although the CT5 terminal discount is a consensus, I didn't expect Cadillac to be too lazy to "hide it", and directly gave you a reserve price, focusing on an uprightness!
It should be noted that the terminal officially announced this time only involves the entry-level luxury type, **after further exploration**CT5 has been basically the same as the**CT4's guide price of the entry version, as for other versions of the terminal discount is about 60,000 yuan, the overall discount is still considerable.
For comparison, the current official guide price of the Audi A4L is 3218-40.080,000 yuan, the terminal discount is generally about 90,000 yuan, and the price of the entry naked car is almost 230,000 yuan; As for the BMW 3 Series, the official guide price is 2999-39.990,000 yuan, the terminal discount is almost 60,000 yuan, and the price of entry-level naked cars has fallen below 240,000 yuan; Relatively speaking, Mercedes-Benz C's ** discount is not large, the terminal discount is almost more than 40,000 yuan, and the price of entry-level naked cars is still more than 280,000 yuan.
Look at it this way, 21The Cadillac CT5, which starts at 970,000 yuan, does still show a relatively high level of sincerity. Since it is a low-profile version of the model, it is estimated that many people will question whether Cadillac is secretly "reduced". Judging from the official poster issued by Cadillac, not only is there no reduction, but the standard configuration is even higher than the "34C" option of the same level.
In addition to the whole series is equipped with 2In addition to 0T+10AT, the entry-level CT5 luxury model is also equipped with a 33-inch 9K surround screen super retina screen, L2 level assisted driving, 18-inch wheels, variable steering ratio, dual-zone temperature control air conditioning, full-speed adaptive cruise, etc., if it is a "configuration party" It is really difficult to refuse.
It's just that because it is a low-profile model, some of the configurations are still missing. For example, the new car does not have a sports appearance package, no matrix headlights, and looks more "plain"; The chairs are imitation leather rather than genuine leather, and there is no chair heating; In addition, wireless charging for mobile phones, AKG brand audio, rain-sensing wipers, etc. are not equipped. If you really mind some of the configurations, you can add 10,000 yuan to the luxury Pro version, which is also highly recommended by the author.
In fact, as the best-selling model of the Cadillac brand, the Cadillac CT5 created a monthly sales of more than 10,000 units in October last year, and in the past January, sales still reached 7,841 units, which is worthy of recognition. For comparison, the Audi A4L sold 9,889 units in January. Mercedes-Benz C-Class sold 10,300 units in January; BMW 3 Series sold 14,811 units in January.
It can be seen that the gap between the Cadillac CT5 and the BBA models of the same level has become smaller and smaller. And with this CT5, the ** was lowered to 21970,000 yuan, there is a high probability that it will cause a new rush to buy. Of course, Cadillac's price cut is just the beginning, and I believe that more luxury brands will join the ** war in the future, and consumers who want to buy luxury models can find the right time!