In the vast automobile rivers and lakes, the fuel car is like a swordsman who has been walking the rivers and lakes for many years, and its edge is fully revealed in power and battery life, and the intelligent car machine, as if the legendary mastery of the rivers and lakes, does not seem to be valued by the old swordsman. The reason behind this is not only the warmth and coldness of technology, but also the origin and death of consumer emotions.
"The True Pursuit of Fuel Vehicles: The Ultimate in Power and Endurance".
The fuel car, a veteran of the industry, has always been the advantage of its strong power and reassuring endurance. When users choose fuel vehicles, what they think is nothing more than a kind of stability and speed from point A to point B. What they crave is every brisk rotation under the wheels, the calm and passionate power of the engine. Under such a consumer psychology, manufacturers of fuel vehicles naturally understand that their core competitiveness lies in how to make this force more durable and efficient, rather than in the fancy of intelligence.
"Intelligent Car Machine: Unripe Fruit and User Distrust".
Intelligent car machine, born under the halo of science and technology, should be a revolution. However, the reality is that its functions and experiences are far from mature, and even in some cases, its appearance seems to be more of a burden. Failures, jams, and misoperations, these small episodes that appear from time to time not only affect the user's driving experience, but even touch the bottom line of safety to a certain extent. In such a situation, the user's attitude towards the smart car machine has naturally changed from the initial curiosity and expectation to the current suspicion and dissatisfaction. In their view, the smart car machine is just a flashy performance, far less reliable and comfortable than the real driving experience.
"The Lost of Intelligent Vehicles: The Misalignment of User Needs and Values".
The dilemma of the smart car machine is that it does not seem to have found its unique position in the hearts of users. Most of the features overlap with smartphones or other devices, and its appearance is more like adding an unnecessary layer of complexity to the existing technology ecosystem. When facing smart car machines, users often have a puzzle of "I already have a mobile phone, why do I need you". The unclear value and use scenarios of intelligent car machines make its position in the hearts of users from a possible innovation to a dispensable decoration.
To sum up, the neglect of intelligent vehicle machines by fuel vehicles is not for no reason, but a true portrayal of the market and user needs. The user's expectation of fuel vehicles is the basic travel guarantee, while the attitude towards intelligent vehicles is indifferent or even repulsive. Therefore, the caution of fuel vehicle manufacturers in intelligent investment is actually an accurate grasp of the pulse of the market. In the future, unless the smart car machine can truly improve the user experience, it may still be a marginal player in the field of fuel vehicles.