Data show that the number of global drinkers is as high as more than 2 billion, the "Chinese people's healthy drinking status survey report" pointed out that China's alcohol sales of 90 million tons of annual people, regular drinkers reached 600 million people, and the proportion of healthy drinking status of drinkers was as high as 6539%, the Blue Book data released by the China Liquor Industry Association in 2021 also mentions that there are 12.3 billion people drink excessively.
Punk health", "anti-sugar", "Spring Festival Gala Baduanjin", "national fitness" and other Internet hot words have appeared in turn, from diet therapy to fitness, the pursuit of a healthy lifestyle has become a national consensus, not only that, health is the eternal theme.
Under the "consensus" and "eternity", whether it is an excessively high proportion of drinking behavior or a large number of drinking people, countless drinking scenes will inevitably be accompanied by countless hangover needs, which will inevitably give rise to considerable market opportunities for hangover products.
In the face of opportunities, among the "flocking" hangover brands, less than half a year after its birth, the brand value of the cutting-edge brand Indian Ocean is as high as 188.6 billion, the Indian Ocean became the "newborn calf", which quickly detonated the market and made a strong comeback to the first choice of drinking partners. In October 2023, a hangover product called "Indian Ocean" suddenly hit the market. Subsequently, chain liquor stores such as Jiuxian Famous Wine City, Wine Direct, Wine Express and many supermarkets and large merchants across the country were displayed on the display cabinet; Douyin liquor first brother Jiuxian network Lafei brother, ** liquor delivery first brother Jiuxian Liangge, Kuaishou wine head expert Jiuxian Daliang, Jiuxian first sister Gege and other industry head anchors have begun to bring goods to the Indian Ocean; Indian Ocean tasting activities were held in many key cities across the country, and the bottle was quickly opened and accurately reached more than 40 million consumers
The Indian Ocean brand has launched its operation with lightning speed, and has achieved a "blast" of product volume and popularity in a very short time. Because the Indian Ocean brand is the "own son" of the Jiuxian Group, in terms of opening up the market, the Indian Ocean is the product that was "born in Rome". As a cutting-edge brand in the group's strategy of laying out the hangover sector, only by quickly completing the transformation of explosive products can it occupy market opportunities and achieve the certainty of brand growth.
According to the data, up to now, there are 20,000 cooperative terminal stores in the Indian Ocean, more than 200 VIP enterprises, 5 million + online channels, more than 400,000 offline tastings, and more than 170,000 offline high-quality members. And the realization of these achievements was completed in less than half a year by the Indian Ocean.
Obviously, the Indian Ocean brand is backed by Jiuxian Group, with the help of its "channel", and quickly built online and offline channels with full momentum. In the future, Indian Ocean brands will further exert efforts in operations and channels, take advantage of the victory, make the brand reach a wider consumer group, fully mobilize the brand's penetration and customer acquisition scale, and enhance the Indian Ocean's ability to go out of the circle in multiple channels.
"We plan to launch 2 million bottles of Indian Ocean products in 2024 for free consumer tastings and market reviews...Whether the product efficacy is good or not, it must be drunk and evaluated by tens of thousands of consumers in person, and consumers' word-of-mouth is the best communication tool! ”
Almost everything is easier and easier to do, more difficult to think about, and more to give up the more you procrastinate. In the same way, those amazing great deeds are almost always the result of conscientious and continuous accumulation step by step. Zhijiujun sees this drive in the Indian Ocean brand, as well as those conscientious actions.
Actively explore new market opportunities and development directions, continuously expand product lines and service scopes, meet the diversified needs of consumers, and further exert the brand effect on the basis of the Indian Ocean's growth from a cutting-edge brand to a super single product, making it the most growth certainty product in the hangover track.
What is Lucky? A man who meets a river for a drop of water.
The Indian Ocean brand has gone very smoothly all the way, and it is a lucky emerging brand, because it was born for hangover, and rushed to the forefront in the breakthrough and breakthrough of the hangover market, becoming the brand that first met the drinking rivers and lakes.
The success of the Indian Ocean is not accidental, it is backed by deep R&D strength and innovation. The R&D team of Indian Ocean is composed of a number of industry experts and scholars, who have launched this drink with unique hangover function based on in-depth research on the mechanism of alcohol metabolism and human physiology, combined with modern scientific and technological means. It is mainly made of 17 kinds of medicinal and edible homologous plant fruits (10 kinds of detoxification + 7 kinds of liver protection ingredients) after 365 days of fermentation, natural quality, 0 sugar and 0 fat, effectively improve the activity of ethanol dehydrogenase and acetaldehyde dehydrogenase in the body, accelerate the decomposition of alcohol, and then can quickly sober up, nourish the stomach and liver, relieve hangover, reduce headache, dizziness, nausea and vomiting after drinking.
The emergence of the Indian Ocean not only broke the deadlock in the market, but also brought new development directions and ideas to the entire hangover beverage industry. With a focus on the safety and effectiveness of our products, Indian Ocean uses natural botanical ingredients to ensure that it is a hangover cure without burdening the body. This people-oriented philosophy has earned Indian Ocean a good reputation and credibility in the market.
It is understood that the average dynamic sales rate of Indian Ocean brand merchants is as high as 58%, we know that dynamic sales is the core problem that enterprises need to face, for cutting-edge brands, the quality of dynamic sales directly affects the long-term development of products.
With such a short period of time and such a rapid sale, why is the Indian Ocean?
After visiting a number of dealers, we found that behind the high dynamic sales in the Indian Ocean, first of all, the product efficacy is really good and can stand up to consumer evaluation, so customer repurchase and satisfaction are very high.
Secondly, in addition to the quality of the product itself, the company has carried out a series of nanny services for the best businessmen. Partner training, market distribution material support, help the best business to open a distribution meeting and a series of intentions to support the business of the landing behavior, Jiangsu Nantong dealer Fan Zong a distribution will sell nearly 200 boxes of Indian Ocean, he sincerely sighed: "I didn't expect to have such a good dynamic sales effect, so the Indian Ocean is not the same as the traditional brand just to press the goods, more in the sale of goods to the first business to help." ”
In the end, trust and confidence in Indian Ocean brands is the root and core of the answer. A number of first-class merchants feedback with the Indian Ocean, the message given by the brand is very clear, they do not have to worry about the problem of not selling, "if you can't sell and don't want to sell, the company will return and refund at any time, so I am full of confidence in this brand." A dealer replied.
This is the Indian Ocean, the peace of mind of consumers, the confidence of dealers.
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