2023 will be a year of recovery with high hopes for the hotel industry, and it will also be a year of restructuring for the hotel industry. For hotel brands, the competition between hotels will be the competition of management level. In addition, based on the rapid recovery of China's tourism industry, the vigorous development of the hotel industry will also attract more investors to enter the market quickly, boosting the entire industry to gradually move towards high-quality development.
As the first innovative hotel brand carefully built by Jin Jiang Global Innovation Center (GIC), Oasis Mediterranean Hotel is bound to join hands with more investors to welcome the rapid development period.
For a long time, Oasis Mediterranean Hotel has been favored by investors by virtue of its multiple advantages. First of all, in terms of products and services, Oasis Mediterranean Hotel perfectly reproduces the "Mediterranean" leisure and vacation experience for customers with the original "Mediterranean" culture. Secondly, Oasis Mediterranean Hotel has the strong endorsement of the group, and the advantages of the group's "one center and three platforms" can not only help the products to continuously iterate according to market demand, but also bring value to investors and realize the optimization of resources and management.
In addition, Oasis Mediterranean Hotel takes the "Mediterranean" leisure and vacation experience as its brand positioning, covering leisure travel, city vacations, business travelers and other people who pursue personalized experience, healthy life and comfortable socialization.
In addition, Oasis Mediterranean Hotel also creates a comfortable living experience like the "Mediterranean" with the design of the balance between nature and architecture of the "Mediterranean", creates healthy food with "Mediterranean" characteristics, and perfectly reproduces the "Mediterranean" leisure and vacation experience, so that the majority of travelers will not want to return.
In addition, Oasis Mediterranean Hotel also has a diversified revenue model to achieve empowerment and increase income. Under the consumption trend of personalization and light vacation, Oasis Mediterranean Hotel has won a solid market reputation with strong experience, strong culture and strong IP, and has also won the favor of more investors.
In order to give full play to the advantages of landscape and city, the brand has also formulated a market strategic layout of "one city and one sea", such as combining local characteristics in different cities such as Guilin, Nanao Island, Qingdao and Zhangzhou to create products of different styles such as landscape and sea, island and sea, city and sea, coastal and sea. In this way, Oasis Mediterranean is integrated with the local landscape and urban advantages, complementing each other, so that there is no shortage of living, leisure and scenic viewing.
In 2023, when the hotel industry is fully recovering, hotel investment is bound to usher in spring. The hotel will also "go to sea" with more investors to win the year of recovery.