Hello, I'm Yi Na!
Can you believe it? Some people are born with a "gold-absorbing physique". What is the secret of the success of such people?
Yina summarized it into three points: the mind wins, the product wins, and the system wins.
The so-called mental victory first, that is, first you need to achieve a dominant position in cognition, and then maintain a positive attitude and not let yourself have internal friction.
Specifically, there are two points in action, one is to dare to sell, and the other is to sell first.
Dare to sell means that the problem for many is not a lack of competence, but a lack of courage.
Many people are clearly good, but they are unable to make the switch, in fact, because they have not been able to overcome their own cognitive and psychological barriers to sell it.
For example, when talking about monetization, especially in the case of serving as a teacher in a professional subdivision, when you think of charging for cash, you will think of people like Luo Zhenyu, Fan Deng, Wu Xiaobo and other great Vs; Or think of the top students, experts, scholars, professors, etc. of Tsinghua University and Peking University, so I immediately gave up trying:
No, no, I'm just a rookie, I can't do this, I'm not suitable to teach others ......On the surface, he appears to be modest, but he seems to be self-aware.
In fact, the problem lies in the failure to understand business logic: as long as there are information discrepancies, there is room for arbitrage. For example, if a professor can supervise a Ph.D., can a Ph.D. supervise an undergraduate? Are undergraduates able to mentor high school students? Can high school students instruct elementary school students? It's like in a class, if you can't be a teacher, can you be a counselor? If you can't be a counselor, can you be a class leader? If you can't be a class leader, can you become a study committee? If you can't serve as a study committee, can you slightly outperform others in sports......
Many people fall into this kind of thinking limitation, always feel that they have not mastered enough, learned not well enough, and performed professionally enough, so they have been wandering in the misunderstanding of learning and cannot realize monetization.
Hence the famous saying: the poor keep learning, the rich keep selling. At the end of the day, it's a matter of one's business mindset.
A friend of Yi Na's combat circle who is engaged in family education came to share the good news yesterday, saying that he applied the methods of our practical circle and dared to promote and start selling in the circle of friends, and the result was a successful transaction.
Attention is a type of energy. If you use your energy to dwell on your inner problems, you will sink deeper and deeper. If you use your energy for immediate action, you will have achieved the results by this moment, just like Yna and her companions.
Also, mention selling first: Many people tend to think that they don't start selling until all the preparations are done – which is wrong. Take making a course as an example, do you know why most people fail? It's a failure in the course of making a course.
For ordinary people, if there is no one behind you to push and force you, most people will procrastinate one day at a time, and then nothing will be achieved.
Yi Na knows the truth. One of the things I always say is: the best time to develop a product is when the customer pays for it. Therefore, you can understand why you only need to hold a PPT when financing, right? The same is true for yourself, first publish a poster, summarize the course title, content outline, instructor profile, pricing, and other information, and put it to market first to see if anyone buys it.
When someone pays for it, you feel like you have to give it your all to succeed, often under a pressure to really reach your potential, and more importantly, you can make deliveries while selling – that alone can change everyone's mind.
In addition, if no one buys it, it is likely that the course is not in demand, which will give you the opportunity to adjust and optimize without wasting a lot of time and energy.
Let's look at the second point: product wins.
What is the core of business? To put it simply, the essence of business is to sell products or services, whether it is your own products or selling other people's products, it is ultimately a sale, it is as simple as that.
*Selling someone else's product is just a transitional stage, the best state is to have your own product.
The current era is very friendly to self-employment, just one person plus a mobile phone, plus a computer, you can start producing your own products.
As long as you have professional skills, such as being good at poster design, baby food production, confinement conditioning, etc.; Or if you have excellent results in the college entrance examination, have beauty experience, fitness experience, etc., you can package it into a knowledge product.
Yi Na has seen courses such as teaching **editing, teaching** literacy, etc., and the sales are close to 10,000 copies and 1,000 copies.
Nowadays, almost everything can be paid, as long as you have professional skills, you can magnify your earning power dozens or even hundreds of times through knowledge payment, which is not as complicated as you think. Thanks to the popularity of the Internet, even the most niche hobbies can be brought together as a community.
Due to the huge geographical differences in China, this difference itself will bring a huge domestic demand market. Therefore, it is more important to have the courage and determination to take action – this can put you above the 80% of the people.
The product is on the market and can be successfully sold, and if it performs well, the revenue may exceed 10,000 yuan. But if you stay at this level, it's not much different from a part-time job. At this point, you'll have to level up and rely on the system to achieve the ultimate victory.
First of all, you need to upgrade from the product, and you should have the roadmap of the top-level design deeply engraved in your heart.
Was the previous customer profile accurate? Or is it just a vague concept?
For example, for middle-aged women, although it seems accurate, it is still vague in fact, and it is just a group label.
Further refinement is needed:
For example, women between the ages of 35 and 55 with a higher education background are identified, and women who are looking to change careers. Only on this basis can we more accurately explore the pain points and needs of customers, so as to provide more targeted solutions in product development.
The following is the target customer group compiled by INA for your reference:
The requirements for the corresponding pain points are:
Targeted product solutions will be targeted:
The subsequent transaction and fission will be smoother.
Because of this, INA's dual-domain closed-loop platform fission mechanism will turn faster and faster - because this underlying logic can be applied to all walks of life, not limited to horizontal fission.
Therefore, this system is applicable in various professional fields, whether it is English rules for elementary school promotion, job search planning, skin care and beauty, yoga services, or decoration, hairdressing, etc.
Just look at our list of alliances to see this.
When you sort out the above six systems and achieve standardization, process, and replication, your "gold-absorbing physique" will gradually take shape.
For example, a person like Penny who is engaged in teaching English to junior high school may have used the traditional offline method before, but after the system upgrade, the delivery efficiency has not only improved, but also the income has become more comfortable.
Someone originally estimated that he could earn 400,000 yuan in two days, but the actual income reached 900,000 yuan, and even Tencent sent congratulations. Coupled with Alipay's income, a total of 1 million yuan was steadily reached.
If you are wondering how to achieve this achievement, you can contact INA directly.
INA's dual-domain closed-loop is committed to leading super individual light entrepreneurs to go through the path of making money from 0-1 to 0-1 by copying 0-1 yuan.
There are two internal notes, "Dual-domain Closed-loop Light Entrepreneurship Realization Model" and "Dual-domain Closed-loop Light Entrepreneurship Money Implementation Manual", which are willing to help you!