Mr. Zong Qinghou passed away, leaving behind his son Wahaha and daughter Zong Fuli. To people's surprise, along with the patriarch, there was also Nongfu Spring, which he founded. This sudden news caused an uproar for a while.
Zong Qinghou, a generation of industrialists, passed away, and his legendary entrepreneurial journey, profound business wisdom, pure spiritual beliefs, and twists and turns with competitors have become a well-known story.
All this once again ignited Wahaha, which has been around for 37 years.
After the death of Zong Lao, Wahaha's online and offline sales have doubled. On February 25, Zong Lao passed away, and since then it has occupied the headlines and hot searches.
People all over the country express their nostalgia for the elder by buying and using Wahaha products.
In a store in Hangzhou, the sales of Wahaha products have skyrocketed in the past few days, especially the star product AD calcium milk has doubled. Whether it is an offline store or an online official store, the sales data has shown explosive growth.
Due to the surge in orders, Wahaha was unable to meet the delivery demand in a timely manner, so it had to apologize to consumers. In order to alleviate the situation, Wahaha said that it could accept refunds and apologized to netizens, but this was not unanimously recognized.
Consumers have expressed their support for Wahaha, and believe that buying Wahaha is a sign of respect for the life of the elder Zong, as well as recognition and appreciation of Wahaha's business philosophy. With his legendary entrepreneurial experience and his belief in industry, Zong Lao has established a lofty image for Wahaha. In his life, he went to the countryside for 15 years and started a business at the age of 42, insisting that the industry is not listed, not introducing capital, and not getting involved in real estate, and practicing the concept of "uniting a small family, developing everyone, and serving the country" with practical actions, which is touching.
Wahaha has also been treated unfairly, framed by foreign capital, and litigated for many years to get out of the predicament.
The competition with Nongfu Spring has cost Wahaha a lot, and the product has been attacked by rumors, and sales have dropped sharply, which has dealt a heavy blow.
Zong Lao finally made the last advertisement for Wahaha and completed the lifting of this brand. For consumers who buy Wahaha products, they are not only buying a drink, but also good memories of childhood, respect for the elders, support for domestic products and national brands, and a firm belief in social fairness and justice.
Everyone's meager contribution eventually converges into a vast ocean.
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