Pay attention to the two sessions Ye Geguan two sessions.
In recent years, under the environment of consumption upgrading and market change, the transformation of China's food industry has accelerated, the competition in the wine segment has intensified, and the food consumption industry is related to people's livelihood, social stability and high-quality development, which is naturally the focus of attention of the two sessions.
Accelerate the cultivation of new quality productivity in the liquor industry", "increase the international promotion of liquor", "promote the development of new industrialization of liquor industry", "strengthen the 'intelligent transformation and digital transformation' of the liquor industry", and strengthen food safety work", "promote the development of new quality productivity in the health industry", "set up food education courses", "cultivate new brands of medicine and food", ......At the two sessions, CPPCC members and deputies to the National People's Congress frequently put forward proposals on food and wine, providing new ideas for the development of the food industry.
Let's take a look at what are the "good voices" and "golden ideas"?
Voice of the wine industry: internationalization, scientific and technological strength, cultural leadership.
Sun Baoguo: Strive for the international first-class policy of liquor and increase the international promotion of liquor.
In the international market, especially in the European Union, high consumption taxes on the import of spirits have led to higher costs in the market after Chinese liquor is exported, thus weakening the competitiveness of the international market. Sun Baoguo, member of the National Committee of the Chinese People's Political Consultative Conference, academician of the Chinese Academy of Engineering, and professor of Beijing Technology and Business University, brought a proposal on "striving for the international best policy of liquor and increasing the international promotion of liquor".
He suggested that in the face of international barriers and various unequal tariff restrictions on China's liquor exports, it was suggested that relevant departments should formulate a series of preferential policies for liquor exports. At the same time, we will actively promote the negotiation at the national level, strive for the equality of conditions, and achieve equal tax rates for distilled spirits, so as to help Chinese liquor go global.
Ding Xiongjun: Effectively improve the level of technology, internationalization and digitalization of Chinese liquor.
Ding Xiongjun, deputy to the National People's Congress, Secretary of the Party Committee and Chairman of China Kweichow Moutai Distillery (Group) Co., Ltd., put forward suggestions on effectively improving the level of science and technology, internationalization and digitalization of Chinese liquor. Ding Xiongjun believes that at present, high-quality development runs through all aspects of economic and social development, and the liquor industry, as one of the important consumer goods industries, is facing a new round of innovation and upgrading. Chinese liquor has a lot to do in terms of technology, internationalization, and digitalization.
He suggested that the state should increase its support for scientific and technological innovation in the liquor industry, promote the establishment of a working mechanism coordinated by relevant national ministries and commissions and jointly participated by liquor enterprises and industry associations, carry out top-level design and systematic planning for the scientific and technological innovation and development of liquor, and provide support in technological innovation and scientific research organization; Promote the reduction of tariff barriers to liquor, strengthen the co-construction and sharing of international platforms, and accelerate the internationalization of Chinese liquor; Promote the development of digital asset trading, improve the top-level design of digital asset trading, promote the innovation and application of digital technology, and support the digital world platform to innovate business models.
Zeng Congqin: Accelerate the cultivation of new quality productivity in the wine industry and promote high-quality development.
On March 5, Zeng Congqin, a representative of the National People's Congress, Secretary of the Party Committee and Chairman of Wuliangye Group (Co., Ltd.) Co., Ltd., said when participating in the second session of the 14th National People's Congress that the development of new quality productivity is the internal requirement and important focus of enterprises to promote high-quality development in the new journey. We will continue to shape new momentum and new advantages for development, and play the "Endeavor Song" of high-quality development.
Zeng Congqin said that the key to the development of new quality productive forces is scientific and technological innovation, and the direction is industrial upgrading. Wuliangye continues to improve the innovation system of forward-looking theoretical research, applied research problem-oriented, and technological innovation market-oriented, and makes efforts in core technology research, innovation platform construction and talent team cultivation to promote the transformation and industrialization of innovation achievements. At the same time, we will give full play to the role of the "chain master" of the liquor industry chain, drive the technological upgrading of upstream and downstream businesses, and promote the integrated development, innovative development and green development of primary, secondary and tertiary industries.
Zeng Na: Inheriting and developing China's cultural heritage and showing China's charm to the world.
This year, I continue to focus on the inheritance and development of China's cultural heritage. Zeng Na, a representative of the National People's Congress and the 23rd generation inheritor of the traditional brewing skills of Luzhou Laojiao wine, said that she was inspired by the contents mentioned in the work report to strengthen the protection and rational use of cultural relics, promote the protection and inheritance of intangible cultural heritage, deepen cultural exchanges between China and foreign countries, and improve international communication capabilities.
She suggested the establishment of a special organization to help promote Chinese culture overseas through multiple channels, so that Chinese culture can spread to all parts of the world. Give full play to the museum platform to do a good job in and strengthen the display of intangible cultural heritage and interactive experience; Establish a special publicity platform to improve publicity efforts and enhance cultural self-confidence. At the same time, she also emphasized the importance of legislative protection and policy support.
Zhang Liandong: Promote the development of new industrialization of the wine industry and practice the concept of big food.
On the hot issues that the industry is concerned about, the people are concerned about, and the society is concerned about, Zhang Liandong, a representative of the National People's Congress, Secretary of the Party Committee and Chairman of Yanghe Co., Ltd., brought four suggestions: "Cultivating and Strengthening the New Quality Productivity of Liquor and Promoting the Development of New Industrialization of the Liquor Industry", "Practicing the 'Big Food Concept' and Optimizing the 'Big Health Industry'", "Promoting the Sustainable Development of Chinese-style Modernization with Population Health and Ecology", and "Incorporating Suqian Transportation Airport into the National Transportation Airport Layout Planning".
He said that Chinese liquor is not only a traditional industry, but also a modern industry, with both cultural and technological content. To cultivate and expand the new quality productivity of liquor, it is necessary to accelerate the transformation and upgrading of "networking", based on the development of "green" production, and strengthen the overall planning of "aggregation". Creating a healthy China and sharing a better life is the eternal theme of the times. This requires conforming to the changes in the food consumption structure and demand of the people, and meeting the people's needs for a better quality of life.
Liang Jinhui: Focus on "grain head and food tail" and "agricultural head and worker tail" to help rural revitalization.
To solidly promote the comprehensive revitalization of the countryside, the first work report proposes to "improve the income guarantee mechanism for grain farmers" and "increase the revitalization of the seed industry and the key core technology of agriculture". To help the industrialization, science and technology and modernization of agriculture, increase farmers' income, and improve farmers' scientific farming ability, Gujing Group has made many attempts. Liang Jinhui, deputy to the National People's Congress, Secretary of the Party Committee and Chairman of Anhui Gujing Group, said.
He mentioned that the liquor industry is a food manufacturing industry that runs through the primary, secondary and tertiary industries, and in the work, Gujing Group focuses on the "grain head and food tail" and "agricultural head and worker tail" articles, and develops "order planting" in Anhui, Inner Mongolia, Heilongjiang and other major grain producing areas in the country. Experts from the Gujing Gongjiu and Grain Research Institute guide farmers to farm scientifically, so that farmers can "plant without worry"; Gujing Group carries out agricultural enterprise cooperation through contract agriculture to make grain "easy to sell". Gujing Group will always be "to be a real person, make fine wine, be good at yourself, and help the world".
Gu Xiangyue: Legislation and law to strengthen the protection of intellectual property rights in the liquor industry.
Gu Xiangyue, deputy to the National People's Congress, secretary of the Party committee, chairman and general manager of Jiangsu Jinshiyuan Liquor Co., Ltd., said that this year will focus on supporting the traditional manufacturing industry to develop new quality productivity, improve the level of public cultural services, protect and inherit red resources, and strengthen the protection of intellectual property rights in the liquor industry. "There are many pain points, difficulties and blockages that need to be solved urgently in the protection of intellectual property rights in the liquor industry, and the importance of strengthening intellectual property protection is more prominent. Gu Xiangyue suggested that relevant laws and regulations should be formulated at the national level, the judicial protection system for intellectual property rights should be improved, and the punishment of infringers should be improved in the credit reporting system.
Chen Bairong: The wine industry takes the lead in strengthening the "intelligent transformation and digital transformation" of the food manufacturing industry
Based on practical experience and industry insights, Chen Bairong, a representative of the National People's Congress and a wine designer of the Wine Design Department of Shede Liquor Production Technology Center, put forward suggestions on strengthening the "intelligent transformation and digital transformation" of the food manufacturing industry this year, focusing on the construction of industry traceability specifications, strengthening policy guidance and talent training, and exploring the application of digital technologies such as the Sichuan Liquor Metaverse.
A number of leading liquor companies have accelerated their digital and intelligent transformation and upgrading, and have achieved initial results. For example, with the empowerment of Fosun, Shede Liquor has taken 'science and technology innovation-driven' as one of the top strategies for enterprise development, and in recent years, it has built a digital and intelligent management system to improve quality and efficiency by building a high-level R&D team, innovating digital methods, and carrying out intelligent transformation. Chen Bairong suggested that it is hoped that the liquor industry will take the lead in the pilot and select a park with better basic conditions to carry out a pilot project to promote the deepening of digital transformation and intelligent transformation and upgrading of the food manufacturing industry.
Li Zhizhi: Support the intelligent and green transformation and development of the rice wine industry.
Li Zhizhi, deputy to the National People's Congress and deputy director of the Quality and Technology Department of China Shaoxing Rice Wine Group, brought two suggestions around the development of the rice wine industry, one of which is to increase support for the high-end, intelligent and green transformation and development of the traditional classic manufacturing industry of rice wine. In order to adapt to the new trend of consumption and let the ancient rice wine industry "rejuvenate", Li Zhizhi suggested that through product design improvement, equipment process reform, material recycling, etc., accelerate the gradient transfer of new and old production capacity and create a more intelligent and efficient manufacturing system. At the same time, with the exchange of industry associations as a link, we will strengthen the docking and exchange of rice wine industry development strategies, policies and mechanisms, and carry out close cooperation in brewing technology, marketing and talent cultivation.
Hao Zhisheng: Increase efforts to support the application of liqueur brewing technology to the World Heritage Site.
Hao Zhisheng, a representative of the National People's Congress, the person in charge of the national skill master studio, the inheritor of the brewing skills of bamboo leaf green liquor, a representative project of intangible cultural heritage, and a senior technician of the storage and distribution workshop of the first storage and distribution plant of Shanxi Xinghuacun Fen Distillery Co., Ltd., suggested that the support for the declaration of national intangible cultural heritage should be increased to increase the support for the declaration of national intangible cultural heritage of liqueur brewing technology, so that the traditional liqueur culture can be "lived" and deepened from material production to cultural construction.
He said: "The culture and craftsmanship contained in Chinese liqueur are an important part of the excellent traditional Chinese culture. The brewing technique of Zhuye Qingjiu is a valuable traditional culture, and the inheritance of traditional craftsmen's skills should be highly valued. He suggested that by digging deep into the historical heritage, ingenuity and technical quality of liqueur, a unique value expression should be formed and a more scientific drinking culture system should be built. The liqueur industry should be closely integrated with the inheritance and development of traditional Chinese medicine.
Yang Bin: Increase support for the innovation and development of the "Hunan brand".
In the face of the ever-changing new environment and new situation, how to further promote the innovation and development of the "Xiangzihao" brand? Yang Bin, a member of the Hunan Provincial Committee of the Chinese People's Political Consultative Conference, deputy general manager of Hunan Xiangjiao Liquor Industry and general manager of Xiangjiao Division, suggested that the relevant departments should start from the height of the province and regard the "Hunan brand" brands such as Hunan cuisine, Hunan tea, Hunan wine, Hunan porcelain, and Hunan embroidery as a whole game of chess, and actively connect with Internet enterprises and inside and outside the province, and increase publicity and increase the rate. Excavate the regional characteristic culture of Huxiang, try to use the cultural elements of the new era, and create a brand IP with strong communication and influence. Continuously optimize the business environment of the "Xiangzihao" brand, and promote the establishment of a three-in-one brand protection system of enterprise protection, administrative protection and judicial protection.
Voice of the food industry: health and safety, intelligence, industrial transformation.
Sun Baoguo, a member of the National Committee of the Chinese People's Political Consultative Conference, an academician of the Chinese Academy of Engineering, and a professor at Beijing Technology and Business University, once again submitted a proposal on strengthening the rectification of food safety rumors. "The food safety regulatory department should crack down on the "virtual illegal additives" of food safety rumors as hard as preventing and cracking down on "physical illegal additives", and use authoritative conclusions to refute the rumors in a timely manner, so that the rumors will pay the price of integrity and law. Consumers also need to strengthen their immunity to food safety rumors, be vigilant against rumors, and maintain a rational and questioning spirit.
Wang Liping, member of the National Committee of the Chinese People's Political Consultative Conference (CPPCC) and chairman of the Nanjing CPPCC, suggested in the proposal that we must adhere to the "zero tolerance" attitude and run the "four strictest" requirements through all fields of food production and circulation. At the same time, deepen reform and innovation in the food field. For example, we will build a number of international and domestic first-class key laboratories in the field of food, technological innovation centers and other platforms, strengthen the storage, transportation and processing of agricultural products, food manufacturing, active prevention and control of food safety and other modern food technology research, and build a food safety science and technology support system. Build a food safety brand with local characteristics. Support the intelligent transformation and digital transformation of food enterprises.
Leng Youbin, deputy to the National People's Congress and chairman of Feihe Dairy, proposed that by clearly classifying, carrying out pilot projects and industry-university-research cooperation to promote the development of "functional label food", it can better meet the needs of the people for nutrition and accelerate the development of new quality productivity in the health industry.
Wang Caiyun, deputy to the National People's Congress and director of scientific research of Yili Group's Global Innovation Center, said: "In the work report, scientific and technological innovation and new quality productivity have been mentioned many times; On the front line of dairy scientific research, we will firmly promote industrial innovation with scientific and technological innovation, accelerate the formation of new quality productivity, and promote the realization of high-quality development of the dairy industry."
Shi Yudong, deputy to the National People's Congress and R&D director of Mengniu Group's Global R&D and Innovation Center, put forward five suggestions, including "developing the dairy deep processing industry", "collaborative scientific and technological innovation and standard system" and "dairy nutrition fortification", to provide suggestions and suggestions for cultivating new productivity, ensuring national food security and helping national nutrition and health.
Sun Zhihong, member of the National Committee of the Chinese People's Political Consultative Conference (CPPCC) and deputy director of the Key Laboratory of Dairy Biotechnology and Engineering of the Ministry of Education of Inner Mongolia Agricultural University, proposed to build a national "double first-class" discipline of grassland animal husbandry, strive to create a national "double first-class" construction university, and accelerate the construction of dairy livestock breeding system; Promote the construction of forage base and improve the feed conversion rate; Basic research and technological innovation should be carried out simultaneously to solve the long-term problem of "lactic acid bacteria", "milk base materials" and "processing equipment" being controlled by people; Vigorously develop the efficient treatment and utilization mode of manure, comprehensively promote ecological breeding, and realize the integration of planting and breeding.
Zhang Xuewu, a representative of the National People's Congress and chairman of Yanjin Shop, proposed to support the high-quality development of Chinese snacks and cultivate a leading brand of global consumers. He suggested that the Chinese Snack Research Institute should be established first to carry out category research and seize the minds of global consumers; It is suggested that enterprises should develop from extension to connotation, lay out the whole industry chain, and improve the pricing power of enterprises; It is recommended to introduce policies to provide support in brand building, R&D and innovation, cultivation of new quality productivity, and mergers and acquisitions. It is recommended to support the integration of mass snack channels, promote channel upgrades, and seize new traffic at a tenfold speed.
Shi Jubin, a representative of the National People's Congress and chairman of the board of directors of Miss You Health Food Co., Ltd., proposed to promote leading enterprises in the food industry to cultivate new industrial productivity and build a modern and sustainable health food industry system. As a form of productivity emphasizing innovation, technology, talent and sustainability, new quality productivity has great potential to lead the transformation and upgrading of the food industry.
Cai Jinchai, deputy to the National People's Congress and president of Fujian Panpan Food Group, put forward three suggestions. The first is to increase the intensity of new regulatory guidance and supervision. The second is to support local corporate banks to become bigger and stronger. The third is to give necessary support to enterprises. It is recommended that all banking institutions implement a "one-size-fits-all" approach to the classification of industry loans, and prudently adjust the classification level of upstream and downstream enterprises in the industrial chain that have contracted due to the external environment, but enterprises that actively respond to and repay principal and interest normally.
Yu Ruifen, a member of the National Committee of the Chinese People's Political Consultative Conference (CPPCC) and president of Shanghai Laiyifen Co., Ltd., once again spoke out for children's food health, suggesting that food education courses should be set up in basic education to help improve the health level of the whole people. Develop scientific and systematic food education courses, compile relevant teaching materials, improve the teaching system, and cultivate good eating habits and healthy lifestyles that will benefit you for life. "Food education needs to be guided, multi-party coordination, and the participation of the whole society. Yu Ruifen called for accelerating the long-term planning of food education.
Liu Yonghao, a member of the National Committee of the Chinese People's Political Consultative Conference and chairman of New Hope Group, put forward three suggestions to promote the high-quality development of the pig industry: first, promote the transformation and upgrading of breeding enterprises; the second is to increase financial support; The third is to promote the upgrading of pork consumption.
Li Xiaoxuan, a member of the National Committee of the Chinese People's Political Consultative Conference, a member of the Democratic Progressive Association, vice president of the China Association for Private Education, and chairman of Yunnan Institute of Technology and Business, said that "prefabricated dishes into the campus" has been controversial, and there is no unified national standard system, certification system, traceability system and other effective regulatory mechanisms, and there is no broad consensus. In view of this, Li Xiaoxuan put forward two suggestions: one is to strictly implement the campus food safety laws and regulations, and prudently promote the introduction of prefabricated dishes into the campus. The second is to establish a campus food safety hearing system.
Gao Zicheng, a representative of the National People's Congress and president of the All China Lawyers Association, mentioned that the lack of national standards is the root cause of the current predicament and chaos in the prefabricated food industry, and suggested that the formulation of unified national standards in the field of prefabricated dishes should be accelerated. Specifically, national standards for prefabricated dishes should be introduced as soon as possible in terms of prefabricated food product categories and raw material production, and product quality requirements and production and storage process specifications should be clarified. In addition, it is necessary to establish and improve effective safety supervision systems such as prefabricated food certification system and traceability system.
Lu Qingguo, a representative of the National People's Congress and chairman of Chenguang Biology, made suggestions and suggestions on food additives, calling for the introduction of relevant policies to encourage scientific and technological innovation and cultivation of new varieties in the food additives industry, and to encourage the research and approval of new varieties of natural and green food additives.
Zheng Yueming, deputy to the National People's Congress and chairman of Lianhong Xinke, proposed that it is necessary to strengthen the popularization of natural sugar substitute products and guide consumers to improve their awareness of natural sugar substitute products. Advocate the use of natural sugar substitutes in food processing enterprises. In addition, it is necessary to support the development of natural sugar substitute technology and new products, and encourage collaborative innovation between enterprises and scientific research institutes. Accelerate the certification of new products such as allulose. At the same time, improve the quality and standard system of natural sugar substitute products, and strengthen market supervision.
Si Fuchun, a deputy to the National People's Congress and the current director of the Provincial Key Laboratory and the Provincial International Joint Laboratory of Henan University of Traditional Chinese Medicine, suggested strengthening the popularization of medicine and food homology in health care, health preservation, food therapy, etc., and cultivating a new brand of medicine and food homology. At the same time, we will accelerate the establishment of laws and regulations related to medicinal and edible homologous foods and dietary therapy evaluation norms to provide legal guarantee and support for the development of the industry.