In foreign trade business, customer development, follow-up and order conversion are the three most important links.
It is the beginning of the new year, and many overseas customers will place orders at the beginning of the year. Foreign traders should seize this opportunity, use appropriate strategic skills to promote orders, and optimize the customer pool, so as to inject vitality into business development in the new year.
1. Four-step method - efficient follow-up with customers.
1.Complete customer information:
Categorize customers and gain a comprehensive understanding of them based on customer information files and historical transaction records.
2.Analyze the purchase history:
Gain insight into your customers' buying preferences and spending habits by analyzing their search behavior and order history.
3.Proactive and effective communication:
Choose the right time to communicate with customers, adjust the follow-up rhythm according to different stages, provide quality services and respond to customer needs in a timely manner.
4.Stay in close contact:
Understand customer needs, value customer feedback, and maintain an appropriate frequency of contact.
2. 3 major paths - from follow-up to conversion.
1.Understanding customer needs:
1.Drill down into customer profiles:
Build trust, tap into needs, present value, agree, and focus on the customer experience.
2.Drive customer deals:
Facilitate deals through customer analysis, trust building, demand mining, value presentation, commitment earning, payment collection, and more.
3.Ensure a smooth transaction: open customer awareness, create application scenarios, and provide suitable solutions.
The above are the key points and paths for efficiently following up with overseas customers and successfully converting orders. Foreign traders can flexibly use these methods to improve business effectiveness based on the actual situation.