Jingchu Network (Hubei ** Network) News From March 1, the No. 1 brand film of Jinpai Health Care will be broadcast on CCTV Comprehensive Channel (CCTV-1) and CCTV News Channel (CCTV-13).
This TVC blockbuster with the core idea of "balance and morality" vividly explains what is balanced health care and the rare value of health No. 1 from the three levels of nature, time and technology.
Featured on CCTV advocating a new way of balanced health preservation.
In the era of increasingly popular health concepts, Health No. 1 has established a natural and healthy brand image in a forward-looking manner, and has joined hands with CCTV's "High-end Interview", "Evening News" and other columns to spread in an all-round and three-dimensional manner, appearing in front of consumers across the country, showing their own characteristic business cards, and conveying a balanced and healthy lifestyle to the national audience.
What is balance? It is to go with the times, conform to heaven and earth, be at the same frequency with all things, and be in harmony with nature.
The balance between Wellness No. 1 and nature lies in the fact that the raw materials of the formula perform their own duties. Extracting 10 flavors of herbal essence such as yellow essence, ginseng, Ganoderma lucidum, saffron, etc., "produced in the wrong place, harvested in the wrong time", thanks to the nourishment of different terroirs, each raw material produces a unique taste, and the master of traditional Chinese medicine has demonstrated that different raw materials can be applied as a whole to form a balanced joint force.
The balance between Health No. 1 and time lies in the mellow flavor of the 15-year-old original sake. "Wine is the fragrance of aging", this sentence is widely spread in the wine industry, and it has its own scientific basis. Jinpai Company will put the original liquor carefully screened by brewing experts into a clay vat for 15 years, so that the liquor body is fully aged and matured, and the essence is removed before it is used as the base liquor of Health No. 1. Every drop of fragrant liquor contains the ingenuity of Jinpai people to make good liquor, and every drop of liquor can taste the harmonious taste brought by time.
The balance between Yangsheng No. 1 and technology lies in the continuous improvement of brewing technology and quality control management. With more than 40 years of experience in scientific research and development of health care and health wine, Jinpai has applied fingerprint technology and scientific extraction technology to the selection and traceability of raw materials and ingredient extraction, and two innovative technologies have escorted the quality of Jinpai Health No. 1.
Looking to the future, healthy people never end.
After 71 years of steady development, Jinpai has always taken "healthy human beings, endless" as its corporate purpose, always taking improving consumers' physical fitness and quality of life as its corporate mission, and is committed to becoming a world-class health product company.
In 2022, Jinpai Company will integrate 40 years of health wine research and development and launch China High-end Health Liquor Health No. 1. At the beginning of the product design, we fully opened up the international vision, and invited Paul Pacific, the chief designer of the British JDO Design Company, to jointly create and complete the packaging and bottle design of the Baizi cabinet that combines Chinese and Western styles, implying that the essence of heaven and earth is integrated into the Baizi cabinet of traditional Chinese medicine, expressing the balanced concept of conforming to all things in nature and extracting healthy qi.
The brand blockbuster released by Health No. 1 this time continues to convey a healthy lifestyle of one or two a day, balanced and long-term achievements, and appears on CCTV's top communication platform, revealing a high-end brand image, exporting brand value, and showing profound brand strength, while also continuing to move towards the goal of building a world-class health wine brand.
In the future, Yangsheng No. 1 will uphold its original intention, continue to release brand creativity in practice, bring higher quality health wine products to the people of the world, and pass on the brand concept of "balance and morality" to more consumers.