BYD launched a new offensive of electricity is lower than oil , and the glory of the whole family b

Mondo Cars Updated on 2024-03-05

Readers and friends who have been paying attention to interesting technology for a long time believe that they have already understood the endless ** battles in the automobile market in 2024. As a leader in China's new energy vehicles, BYD has become the focus of this war.

At the beginning of the Lunar New Year, BYD launched the "low electricity than oil" strategy with a thunderous momentum, aiming to further accelerate the transformation of traditional fuel vehicles to new energy vehicles. In just ten days, BYD has successively launched Qin PLUS DM-i Glory Edition, Destroyer 05 Glory Edition, Han DM-i Glory Edition, Han EV Glory Edition, Tang DM-i Glory Edition, Song PLUS Glory Edition, Seal DM-i Glory Edition and other new energy models. However, BYD was not satisfied, but started the next round of new offensives in full swing.

In order to carry out the strategy of "electricity is lower than oil" to the end, on March 1, BYD Glory "Family Bucket" added another general - Song Pro DM-i Glory Edition made its debut, 10The shock from 980,000 yuan** is directly aimed at the A-class SUV market.

As we all know, many domestic consumers have always favored SUV models, and the competition in the domestic family SUV market is particularly fierce. The launch of the BYD Song PRO DM-i Glory Edition will realize the universalization of DM-i technology for the first time in the 100,000-yuan SUV model, and will also greatly promote the popularization of new energy vehicles in the A-class SUV market.

Just imagine, only 100,000 yuan level of entry-level models, users can enjoy DC fast charging, VTOL mobile power station, intelligent power-on/off, NFC digital key, 3D panoramic transparent image, main driver 6-way power seat, dual-zone automatic air conditioning, Dilink intelligent network system, mobile phone APP cloud service remote vehicle control, mobile phone remote driving, CN95 high-efficiency filter ......and so many high-end configurations, which was simply an unattainable dream in the past, but BYD's move directly turned the dream into a reality.

It is worth mentioning that the Song Pro DM-i Glory Edition's "electric experience, hybrid fuel consumption, and lower fuel than fuel" also enables it to go down from first- and second-tier cities to third- and fourth-tier cities, and further promote the popularization of China's new energy vehicles and accelerate the process of "oil to electricity" by covering more regional users.

The reason why BYD has been able to continuously launch the storm of "electricity is lower than oil" and launch a coherent Glory Edition model is inseparable from its super vertical integration ability and scale advantage of the industrial chain. From batteries, motors, electronic controls to vehicle manufacturing, BYD has a complete technical system and production capacity, so as to have significant advantages in cost control, quality assurance, technological innovation and other aspects.

This series of combinations at the beginning of the BYD Dragon Year not only covers multiple market segments from small cars to medium-sized SUVs, but also provides consumers with more diversified choices in terms of performance, battery life and other aspects, and also fully demonstrates BYD's deep technical accumulation and market insight in the field of new energy vehicles. It is believed that in the near future, BYD will also launch more affordable and high-quality new energy models to bring consumers a more comfortable and intelligent travel experience.

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