Businesses that can do marketing and get trafficIt will definitely not leave behind the platform of Baijiahao. Although the traffic landscape has changed, the average daily search volume of more than 6 billion is enough for every marketer to ignore its existence.
As a key support platform, Baijiahao has done a very good job in ranking, traffic tilt, display, marketing plug-ins, and reaching consumers. Therefore, the Baijiahao platform has also been welcomed by many merchants and enterprises.
Today, let's talk about the benefits of Baijia Blue V certification, a total of 12 points, each of which is enough to detonate corporate brand traffic. If your company does not have Blue V certification, you can enter the invitation code: 83245185 during the certification and contact customer service for help.
1.Exclusive logo of the official Blue V
First of all,The certification fee for Baijia Blue V is 600 yuan per yearYou have to pay for certification every year, but this fee should not be a big deal for enterprises. After the blue V certification is done, the blue V and the "brand enterprise" logo are displayed below the enterprise account avatar.
This can assist netizens to quickly identify official accounts and prevent copycats and phishing fake accounts from harming netizens and business entities. For example, the company "Moss Media", there are many enterprises named after "Moss Media" in the country, and it is conducive to establishing the company's authoritative brand image after preemptively registering the "Moss Media" 100 number and doing blue V certification.
2.Search for a display card above the fold
Whether on PC or mobile, you can find companies in the top 4 positions by searching for business nicknames, which is very friendly for corporate brands**.
For example, we search"Moss Media".Let's see how the show looks. Although the PC side is not in the top 4 but in the top 5, the mobile side is properly ranked first, which is not a leveraged effect. There is ** to have traffic, there is traffic to have visits, there are visits to have sales, and there is sales to have commercial value.
3.Synchronous authentication of 5 major platforms
After the Baijia number did the blue V certification,The whole people are small**, good-looking**, paste it, know, encyclopedia, etcSeveral major platforms are displayed simultaneously, and all of them have done blue V certification, one channel is opened, and the whole chain of accounts is opened.
Those who have done a blue V account know that the ranking is also prioritized in the front, which is undoubtedly the platform to send traffic to enterprises**. Let's still take "Moss Media" as an example to see the effect.
4.Enterprise Nickname Lock Protection
The nickname of the enterprise number of Baijia adopts the principle of first-come, first-served, no duplicate name, who registers first and passes the audit will belong to whom, and the latecomer cannot register the existing nickname, which is a protection for the company's brand.
There are many enterprises named after "Moss Rice" in the country, and there are also companies called "Moss Rice Media", but the only platform for Internet marketing resources and services on the whole network is the company.
A lot of brand protection work has been done in terms of brand priority use, brand protection, official self-platform matrix registration and blue V certification.
5.If you are followed, the private message will be automatically replied
Enterprises can set up automatic replies after being followed by fans or after fans send private messages, and the reply content can be text or**, which can be directly set **, WeChat, **, etc., so that drainage is faster.
What needs to be paid special attention here is that it must be set up one after another, and after being followed and privately messaged, fans can get the company's *** to bring traffic. Otherwise, there is no timely reply in many cases, and the source of customers is lost. Because netizens will not go to other places to find the company's ***, traffic clues should be laid out everywhere.
The company has suffered losses in this regard before, and only knows how to publish articles on Baijiahao, completely ignoring the layout of traffic clues. I was idle and logged in to the backstage, only to find that a lot of fans consulted business cooperation, some of them were on the same day and some for ten and a half months, and after replying, the daylily was cold.
Setting is also a science, especially the automatic reply of private messages, it took a long time to figure it out, if the enterprise will not set up, find an efficient solution that understands, such as finding, hehe.
6.E-commerce shopping carts
Working hard to create on Baijiahao, for creators, of course, they hope to bring income, Baijiahao can directly bring goods in addition to the traffic income given by the official. Enterprise or individual creators can directly mount **, JD.com, and Duxiaodian products in the content. **and** can be mounted with a link to the creation.
7.Traffic support
For example, enterprises can use novices or participate in the platform's activities or tasks to get traffic support, and they can also try to use paid methods to get corresponding traffic.
The paid one is called 100+, which is similar to Douyin's Douyin + and can be heated to push **or** content, and the specific placement is viewed and learned in the background, so I won't repeat it here.
100+ is a tool product for content heating and marketing promotion, committed to providing content heating services for creators and brand owners, helping creators and brand owners quickly recommend content to more potential users, so as to achieve the goal of increasing the popularity of works and promoting business growth.
8.Keyword search priority display
After optimization, search keywords are preferentially displayed in the top 5 positions of the homepage, in fact, this is also a kind of traffic support.
9.The link to the home page jumps
The homepage of Baijiahao can be linked**, Jingdong, 1688, official website, etc.**, we take the official website as an example, in the homepage of Baijiahao, you can decorate and set up, put on the official website of the enterprise, so as to realize the introduction of external traffic into the official website of the enterprise, and boost the new traffic entrance of the enterprise.
If you jump directly to e-commerce stores such as JD.com, you can also bring sales, which is a great brand advertising placement or a traffic entrance for sales leads.
After learning this, are you still worried that you won't be diversion?
10.**Demonstrate POI functionality
Add ** button and address positioning to the homepage to facilitate enterprises to get more business opportunities. If the customer is interested in the company and wants to consult questions, they can directly click "Contact Us" to dial**, and the company's real number is displayed, unlike the virtual ** number displayed on Douyin, which cannot be tracked.
Address positioning, convenient for netizens to understand the regional location of the enterprise at a glance, if necessary, can be nearby face-to-face chat and negotiation, to obtain business opportunities.
11.HomeOperational Data Analysis
Comprehensively analyze user portraits, content quality, and interactions. The output of new content is the core, but data operation is the key, and only from the clues of the data can we query the attention of netizens.
For example, among the articles output by the company, there is a category of "Douyin unblocking", whether it is the number of readings or the number of background consultations, it is the first, from which we can know that many users' Douyin accounts have been banned and are looking for ways to unblock.
These users will look for ways on the Internet, and it just so happens that the company has output this piece of content to achieve the perfect docking of traffic. The popularity of Douyin output content has always been high. However, there are some contents that have little attention, so we can know how hot this content is, so as to realize the adjustment of the direction of operation.
12.Small shops are rent-free
Enjoy the 0 service fee policy for the opening of the small store, if the enterprise has the need to sell goods, the opening of the small store is very suitable, relying on the huge traffic of the hundred numbers, it is a good platform for bringing goods.
The above rights and interests can bring unexpected traffic and brand display to enterprises, 100 blue V certification, small service big business, large traffic, enterprises must be a platform, and they must also do blue V certification.
Remember, enter the invitation code of the Baijia number when lighting up the blue V certification: 83245185, if not, please contact the customer service sister, hand-in-hand church and surprises.