Dading 3218 units, unsubscribed 10,000!Ideal MEGA can basically be declared a failure

Mondo Cars Updated on 2024-03-05

Just after 16 o'clock on March 1, Li Xiang announced Mega's **:55$980,000.

This ** did not exceed the ideal MEGA claimed at the Guangzhou Auto Show, no more than 600,000 yuan, but this ** did not seem to cause a cheer on the Internet, but more voices of questioning and ridicule.

Recently, there is a large amount of this car announced, 72 hours on the market of this car set about 3218 units, and the number of unsubscriptions is 10297 units, in fact, this can also be understood, booking and Dading is different, only need to pay a deposit of 5,000 yuan, and can be refunded at any time, and wait until ** comes out, feel that it is not suitable then return the deposit, and Dading is really to buy real money**. But this has reflected to a certain extent the attitude of domestic consumers towards this car.

Frankly speaking, there are many highlights of this car, and it is not completely useless as many people on the Internet say, for example, the ideal mega is the fastest charging pure electric car in the world, with a range of 500km in 12 minutes and a maximum range of 710km. Ideal MEGA has the lowest drag coefficient in the world, 0Extremely low drag coefficient of 215, as low as 159 kWh power consumption per 100 km;The ideal mega car is 5350 mm long, 1965 mm wide, 1850 mm high, 3300 mm wheelbase, the second row space exceeds the 7 series long wheelbase, the third row space exceeds the 5 series long wheelbase, the usable space length reaches 3791 mm, 7 wide and comfortable seats;Acceleration to 100 km/h 55 seconds, electric four-wheel drive as standard.

The energy replenishment efficiency comparable to that of a fuel car, the styling of the new era, the wind resistance of a coupe, the space of a whale, the comfort of a D-class luxury sedan, the safety of a flagship SUV, and the ideal classmates who are getting smarter and smarter, all of these are all realized on the ideal MEGA," Li Xiang said.

However, the biggest controversy of the ideal mega may be the appearance, and the most vicious remarks against the appearance are undoubtedly the hearse. And this type of MPV model, more or less will make people associate with bad places, but in any case, we can question the design of the ideal MEGA, but we should not use the form of P diagram or insult, directly call the ideal MEGA hearse, which is very harmful to a model.

When Li Xiang introduced the logic of the MEGA exterior design, he used this sentence to criticize the new energy MPVs with traditional designs: Who is like the illegitimate son of Alpha?It seems to be to find some reasons for the maverick design of the ideal MEGA, but consumers naturally have a set of their standards for the definition of beauty and ugliness, and all other MPV models cannot be beaten as imitators of Alpha, after all, some MPV models are not like Alpha, and they are also in line with the public aesthetics, and this more extreme marketing and publicity method is bound to bring a more intense reaction.

In addition to the controversy over the exterior design, I personally feel that this car has a lot of regrets and shortcomings.

For example, the price of this car is 55980,000 yuan, a little lower than the pre-sale price, but not enough surprises, in the case of a sharp drop in the cost of lithium batteries, this pricing is difficult to detonate the market, I personally think 49980,000 yuan may be a more ideal selling price.

For example, fast charging, although this car is equipped with 5C fast charging, however, there are too few 5C fast charging sites in the country, especially in small cities, for the fastest 800V 5C, the ideal mega has abandoned the front trunk.

For example, in terms of space, the horizontal space and longitudinal space of the MEGA are good, which is the best among MPV models, but the second-row aisle is too narrow, the width is only about two fists, and it can only pass through one leg, so the experience of going from the second row to the third row is not too good.

For another example, the length of the ideal MEGA is more than 5.3 meters, and the length and wheelbase have surpassed that of the Mercedes-Benz S-class, but unfortunately it is not equipped with rear-wheel steering, and the turning radius has been achieved to 635M, although it is also a good value, but it is 1 meter longer than Xpeng X9.

In addition, I personally think that pure electric plus MPV, coupled with more than 500,000 **, is destined to be a good selling model, daily commuting, few people will drive MPV, and a large family goes out, it is not as strong as SUV models. This car does not seem to have a point of exploding, and the ideal bold attempt is worthy of recognition, but it is a bit difficult to expect this car to sell more than 10,000 per month.

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