Henan Economic News reporter Guo Junjuan, Jiao Mengjie, Yan Luoning
Seize the opportunity, simple farming, easy and high yield". On March 2, the "Assured Corn" Jiyu 665 Strategic Promotion Conference held by Henan Yijiahe Agricultural Science and Technology Co., Ltd. (hereinafter referred to as "Yijiahe") was held in Zhengzhou, and nearly 100 core dealers from the national audit Jiyu 665 participated in the meeting. The participating dealers said that they would vigorously promote Jiyu 665 and seize the new opportunity of high and stable yield of Huanghuai corn.
Li Yongming, general manager of Yijiahe, delivered a welcome speech and made a keynote speech. In the theme report, he first analyzed the two major factors affecting the sales of corn seeds from the two aspects of climate and user cognition, and introduced how to reduce the risk coefficient by selecting varieties, and finding suitable areas for varieties through the strategy of regional focus, product focus and communication focus, so as to solve user pain points and marketing efficiency.
According to Li Yongming, Jiyu 665 is a new national corn variety independently cultivated by the company, and it is also a variety that Yijiahe is currently focusing on promoting. Judging from the test demonstration data in recent years, the variety has performed well, its lodging resistance is strong, the plant is shorter, the ear position is reasonable, the basic immunity to rust, and the fruiting is good.
Su Zigang, a dealer from Zhoukou Shangshui, told reporters that after nearly two years of test demonstration, it was found that Jiyu 665 has strong comprehensive disease resistance, good lodging resistance, high and stable yield, and has increased the yield by more than 10% compared with the control variety for two consecutive years.
The first test is up to me
Song Defu, deputy general manager of Yijiahe Marketing Center, introduced the company's development, variety characteristics, operation planning and other aspects. Yijiahe is an innovative modern high-tech seed enterprise integrating crop variety research and development, production and processing, marketing and promotion, and technical services. With the concept of "integrity, service, innovation and win-win", the company actively builds independent brands such as "Yijiahe", "Jiyu", "Jimai", "Lift", "Fuyu" and "Xingpaike", and is committed to promoting agricultural technology to promote agricultural development by promoting excellent varieties as the carrier.
When introducing the company's corn varieties, Song Defu said that the comparative advantages of Jiyu 665 production are obvious, and the output of Jiyu 665 will increase by 11 in 20217%, with an average increase of more than 10%; 4000-5000 plants per mu can be planted, no picking; Strong disease resistance, medium resistance to stem rot, medium resistance to ear rot, medium resistance to small spot disease, resistance to southern rust; After market testing, it can be exempted from chemical control.
Among the company's follow-up excellent varieties, Jiyu 217 has the characteristics of low plant, compact plant size, medium rust resistance, high ear rot resistance, high wilt resistance, high temperature resistance, and fast dehydration. Jiyu 317 has five selling points: not afraid of high temperature, not afraid of storms and rains, test of bacterial wilt rust, single harvest, and physiological insect-resistant snails.
According to Zhou Lin, a dealer in Jieshou, Anhui, the average yield of corn per mu in the Jieshou area in 2023 is generally about 650 kilograms, while the yield per mu of Jiyu 665 is about 750 kilograms. Zhang Huicun from Cao County, Shandong Province, said: "In 2023, I will set up a total of 23 test sites in Cao County, and held 10 observation meetings, and the recognition and evaluation of Jiyu 665 by the participants are very high, and I plan to vigorously promote Jiyu 665 in Cao County in 2024." ”
"Rest assured corn" it will burn
At the meeting, Du Lei, marketing director of Yijiahe, gave a detailed interpretation of marketing policies such as Jiyu 665 test demonstration, holding observation meetings and seed reservations, and is committed to promoting the introduction and promotion of distribution with various favorable policies.
In the keynote speech entitled "Gathering Momentum and Burning the Plain, It is Impossible", Du Xiaoyang, general manager of the marketing center, shared the insights of farmers on the development of the seed industry in the new era from the aspects of "what is a good variety and large variety", "seed industry structure development and demand and weather and climate change", "what kind of service is a good service", "thinking on the future of management", "suggestions for market development" and "product publicity".
Du Xiaoyang told reporters that from 2022 to 2023, Jiyu 665 will conduct multi-point tests and multi-point planting in Shandong, Hebei, Henan, Hubei, Jiangsu, Anhui and other places, and held more than 200 meetings, with more than 30,000 participating farmers, which has been highly recognized by the people, and is called "assured corn" by the majority of growers.
Li Yongming, general manager, said that in the development wave of the seed industry in the new era, Yijiahe will continue to seize new opportunities in the industry, create a better new future, continue to strengthen scientific research strength, continuously integrate advantageous resources, and promote excellent varieties as the carrier to build a more efficient and stable career platform for the majority of partners.