Text |Gu Yuanshan.
Edit |Gu Yuanshan.
It's not necessarily the best, but it's certainly the most stable. ”
Although the 24-year Spring Festival has come to an end, the Spring Festival movies are still glowing, which is quite amazing.
From "Article 20", which reversed word-of-mouth, to "Flying Life 2", which played steadily, and then to "Hot and Hot", which broke through the box office of 3.3 billion, ......
Even if the daily box office of these films is far less than a fraction of the peak of the Spring Festival, the average daily box office growth of 10 million can still make people marvel that "Lian Po is not old".
But that's not all.
In the case that the films in February and March were all about fairy fights, an anime movie called "Bear Infested: Reversing Time and Space" stood out with the most stable growth.
Although in the Spring Festival file, the box office of "Reversal of Time and Space" is far inferior to films such as "Flying Life 2" and "Hot and Hot", it can't stand the steady development momentum of this film, not only the average daily box office is stable at 10 million, but even the box office gap with the top of the list has been narrowed closer and closer.
However, more than the box office growth, what is more impressive is the performance of this film, let's take its performance on March 2, 2024 as an example.
Obviously, the number of scheduled screenings of "Reversal of Time and Space" is only 40,000, and it is only half of the top three, but in this case, it can rely on as high as 15The 3% attendance rate contributed nearly 32 million to the horror box office on the day.
You must know that the glory of the Spring Festival stalls has passed, and even "Hot and Hot", which won the box office championship in this period, is visible to the naked eye showing a declining trend, but "Reversal of Time and Space" is still showing a strong state.
How can netizens not be surprised, and how can they not be surprised?
But what's even more puzzling is why the box office momentum of "Reversal of Time and Space" is so sufficient?
Ten years together, all the way to "care".
Even if netizens have never seen the works of the "Bear Infested" series, they will still be very familiar with the three protagonists in it, after all, what Chinese person can not know the bald head Qiang, Xiong Da and Xiong Er? And there is a reason for that.
Even if they have never seen it, they can still hear from others about the big and small things related to "Bear Infested", or the toys and peripherals related to "Bear Infested" that they have seen from their own side.
After all, "Bear Infested" is very popular, and even in terms of its popularity, it can compete with the classic IP "Joyful" series of Chinese comics.
How popular is he? Down to.
Children aged three or four, up to the elderly ...... seventy or eighty, are the audience of "Bear Infested".
But then again, why is "Bear Infested" so popular? And this is thanks to the fact that it is the peak of its debut.
In 2012, a comedy with the theme of forest protection was quietly released on CCTV's children's channel.
At that time, domestic Internet entertainment products were far from being as rich and diverse as they are today.
And this condition, in a sense, also gave birth to the success of "Bear Infested".
Except for a few comedy anime such as "Joy and Joy", the appearance of "Bear Infested" is like a great dimensionality reduction blow to the comedy and anime category.
At that time, it was brilliantly made, the story was excellent, and even the "funny" level was the first among many comedy anime.
So much so that it has only been broadcast for a few months, and the good quality "Bear Infested" has begun to be loved by most children, and even to the point of being popular all over the country.
However, although "Bear Infested" became popular, the production team did not have any expansion because of this, but was extremely humble and made more and more works in the "Bear Infested" series, and made them better and better.
From the movie "New Year" launched in 2013, to "New Year's Goods" in 2014, and then to "Reverse Time and Space" in 2024, ......
The production team of "Bear Infested" always does not forget its original intention to bring happiness to people and move people.
As of today, the reputation of the "Bear Infested" series is getting better and better, and its box office is getting higher and higher as a result.
To what extent? Coupled with the "Reversal of Time and Space", which is still growing, the box office of the "Bear Infested" series of movies has exceeded the 7.4 billion mark.
But this is not the most terrifying, the most terrifying thing is that the annual production cost of the bear infested movie is only 10 million (relative), but it can create a box office that is ten times or even a hundred times that compared to the cost - why is it as simple as winning numbness?
It is no exaggeration to say that as long as the momentum of the "Bear Infested" series can continue, it may not be able to become one of the most influential series IPs!
Of course, the best counterattack in this schedule is not only "Bear Infested".
Article 20, which is also counterattacked
has a similar counterattack to "Reverse Time and Space", as well as the film "Article 20" in the same schedule.
When this film was first released during the Spring Festival, its results were not good, and even in the films of the same schedule, it could be regarded as the bottom of the existence.
And the reason for this is also very simple.
Although it is a comedy, it is also a popular legal film in the guise of comedy.
Article 20, as the name suggests, is Article 20 of the Criminal Law, that is, a heavy topic related to legitimate defense.
And for such a topic, the audience is afraid to pay for it.
Not to mention that when the film was released, it was still a jubilant Spring Festival.
Therefore, it is understandable that this film did not perform well in the early days, after all, no audience wants to watch such a heavy topic film during the Chinese New Year.
But then again, why can this film usher in a counterattack at the end of the Spring Festival?
In the final analysis, this is because the quality of Article 20 is so good.
As a work directed by director Zhang Yimou and starring Zhao Liying, Yu Hewei, Zhang Yi and other well-known actors.
Article 20 The film has a considerable guarantee from the foundation, even if you want to make it bad, it is quite difficult.
Whether it is the basic skills of director Zhang Yimou or the basic acting skills of actors such as Zhao Liying, they will not agree to it.
Not to mention watching it after the screening, it did perform well.
From the main line of the village bullying family of three (Zhao Liying), to the auxiliary line of prosecutor Han Ming's son who wants to stop school bullying, to the dark line of the bus driver who stood up to prevent sexual harassment......
Throughout the movie, the theme of different encounters after "justifiable defense" wakes people up and makes people angry.
Even though the label of this film is mainly comedy, the strong black humor in it makes the audience resonate greatly with the reality of "legitimate defense".
That is, they could not accept it, and on the premise of legitimate defense, they actually returned.
Countless innocent people will suffer as a result.
Just thinking about such a thing can make people angry beyond measure.
Perhaps it is precisely because of this empathy that the box office growth of this film has begun to usher in a counterattack.
From the horror box office of 29.2 million on March 1 to the top box office of 50 million on March 2.
Article 20 is visibly ushering in a counterattack.
Even if it can't surpass the two Spring Festival box office champions and runners-up of "Hot and Hot" and "Flying Life 2", judging from its current performance, it will not be much worse.
The high-profile "Removing Three Evils Around the World".
The Spring Festival stalls are coming to an end, but good movies will not follow.
On March 1, a "Weekly Elimination of Three Evils" directed by ** Fu and starring Ruan Jingtian is being released in Chinese mainland and Taiwan.
What's even more exaggerated is that since the release of this film, it has been applauded and acclaimed.
So far, it has only been three days since its release, but its single-day box office has reached a terrifying level of 20 or 30 million box office per day.
What's even more amazing is that even its Douban score has begun to soar all the way to 8A high score of 2.
But why is the performance of "Removing the Three Evils Everywhere" so good?
And this is thanks to its excellent plot.
At the beginning of the plot, the protagonist Chen Guilin (played by Ruan Jingtian) knows that his end is coming, perhaps to make a name for himself, or maybe he wants to do something at the end of his life.
This "villain", who is always the third on the wanted list, decided to start a complete elimination of the villains on the list.
From a murderer who does all kinds of evil, to a gang boss who has caused trouble in society, to a cult leader who has harmed all directions in the name of faith.
Chen Guilin used "violence" to control evil, and used his own way step by step to scare the *** person to the point that his hair stood on end, and he was so frightened that his soul was scattered.
Although this approach is not worth advocating, the audience in front of the screen feels comfortable and happy.
Perhaps it is precisely because of this that since the release of the film, whether it is the attendance rate of this film or the word-of-mouth on the Internet, it is far ahead of the movies of the same period - and it has only been released for less than four days.
If you give it more time, the development of the box office and word-of-mouth of this movie is probably far from what people think.
Conclusion: Although the Spring Festival stalls are coming to an end, good movies are still emerging.
Maybe in the near future, the audience will be able to feast their eyes on this.
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Information**:1]: "Global Network: "Removing the Three Evils Around the World" is on fire, and Taiwanese movies are no longer small and fresh? 》
2]: The movie "Article 20" has been extended to April 10
3]: "The Paper: "Bear Infested: Reversing Time and Space": Maximizing the Common Divisor of the Audience".