How to set up a live broadcast room? This is a very important point that many streamers tend to ignore when live broadcasting. Anchors should not only prepare themselves before the broadcast, but also pay attention to the layout of the live broadcast environment. A good live stream background can enhance the atmosphere of the live broadcast room and leave a good first impression on the audience, which will attract them to stay in the live broadcast room.
The style of the anchor determines the style of the live broadcast room. For example, the style of talent anchors is usually cute and lively or fresh and simple, while the appearance anchors are mainly sweet or mature. At present, the styles of the live broadcast room include ins style, simple style, modern style, Korean style, Chinese style, American style, Nordic style, etc. Arranging the live broadcast room according to one's own live broadcast style is a prerequisite for the anchor to be promoted to the top anchor. However, the cookie-cutter live broadcast room style lacks personal characteristics. The anchor can arrange the live broadcast room according to his personality characteristics. Taking the talent anchor A Leng as an example, her personality is relatively cold, and the live broadcast room as a whole presents a simple and elegant style, which matches her very well, which can make tourists feel more immersed in the live broadcast atmosphere when listening to songs. Therefore, the anchor should choose a style that fits him when setting up the live broadcast environment.
Many anchors have a wrong perception of the unclear picture during the live broadcast, thinking that it is a problem with the lighting and mobile phone, but in fact, the clarity of the live broadcast screen has a lot to do with the background of the live broadcast room.
If the background is too complicated, it will affect the clarity of the picture in the live broadcast room, and fans are prone to visual fatigue for a long time. If the background is just a white wall, it will make the live broadcast room look empty and monotonous. At this point, it is essential to use wallpaper that accentuates the style. Cute and clean wallpaper can completely get rid of the monotonous and boring taste in the live broadcast room, but do not make the colors too bright, otherwise it will reduce the temperament of the anchor. If you want to show only a part of the room, a simple background curtain will do the trick, and some LED star lights can not only complement the light source, but also serve as an accessory, killing two birds with one stone. If the live broadcast conditions are not sufficient, you can choose a wall cloth that suits you in the early stage of the live broadcast, which is both economical and affordable.
The background color should not be too much, although the multi-color can highlight the features, it is easy to distract fans.
If you use curtains as the background, the curtain pattern should be as simple as possible, and avoid using zebra stripes and lattice to avoid a sense of oppression.
It is taboo to use a large area of dark colors in the background color, which is easy to make fans feel distance from the anchor.
The accessories in the live broadcast room have a personal character and can be arranged according to your preferences. Plush dolls, greenery, special ornaments, etc. can add interest to the room and make the live broadcast less boring. At the same time, these distinctly personal accessories will also allow the audience to know more about the streamer. But don't place too much to avoid being dazzling and distracting.
If you are an energetic anchor, you can arrange ** or energetic artistic photos in the live broadcast room.
If you are a cute anchor, you can arrange some cute puppet plush toys in the live broadcast room.
If you are a knowledge-based anchor, you can arrange exquisite bookshelves in the live broadcast room, pianos, bonsai, etc., to increase the literary and artistic style.
Female anchors generally have a higher appearance, and good maintenance is not only because of the usual care and the beauty function of the camera, but also largely depends on the lighting in the live broadcast room. Lighting is the most important step in the layout of the live broadcast room, and reasonable lighting is the first beauty of the anchor. The angle of the light determines the outline of the anchor's facial features in front of the camera, and the color temperature affects the anchor's first feeling to the tourist. After adjusting the position of the light, remember to control the color temperature, and try to use warm light as much as possible to show a gentle and sweet image. There are many classifications of lights, including light source, light quality, light level, brightness, color temperature, etc., and different lights will produce different effects and effects.
Live streaming is a show, and attention to detail is required everywhere. There should be no fallen sockets, dirty clothes placed indiscriminately, uneaten takeout boxes, etc. in the live broadcast screen, which will affect the effect of the live broadcast**. Details can best reflect a person's state, and only by doing a good job in the details can we win the respect of others. The layout of the live broadcast room should comprehensively consider factors such as the live broadcast style, live broadcast content, and the size of the room space, and create your own live broadcast room with your heart.
I have independently created a set of ppt lesson plans and books for the live broadcast training system, if you are an operation manager in the live broadcast industry, or an anchor who is interested, has a certain foundation, and wants to learn in depth, you can contact me for further communication.