Recently, with its excellent quality and profound cultural heritage, Daizhou Rice Wine has passed the review of enterprise qualification, product qualification, corporate credit, social responsibility, etc., and was finally shortlisted for "Great Power Excellent Products - Great Domestic Products" and was selected as one of the representatives of high-quality domestic products.
Rice wine, one of the oldest liquors in the world, is known as liquid cake. Originated in China, and only China has it. With thousands of years of glorious history, rice wine is well-known to the world, and at the same time, it also brews the mellow aroma and depth of rice wine culture in the long river of history.
Daizhou rice wine, originated from Yangshao in the Han and Tang dynasties, and was named in the Song and Yuan dynasties in the Ming and Qing dynasties, and has a history of more than 4,500 years. Its technology is unique, the taste is mellow, and it is a typical representative of China's northern rice wine. It is known as the saying that "in the south and in the north of the country, rice wine is not bad".
The rice wine production area is located at 38°58'N latitude and 113°09'E longitude, which is a warm temperate continental climate, leaning on Heng Mountain in the north and Wutai Mountain in the south. The Hutuo River meanders from east to west, with fast air circulation, excellent soil, abundant rainfall, moist and refreshing air, and is the best brewing ecological place for winemaking.
Daizhou Rice Wine Brewing takes the connotation of its water source, Hutuo River, inherits the high-quality genes of Daizhou Rice Wine, and creates the "Huyuan" Rice Wine brand. It is committed to becoming the pioneer of the revitalization of northern rice wine in the new era, telling the story of Daizhou rice wine, and reviving the reputation of "national quintessence".
Grain is the flesh of wine; Water is the blood of wine; Qu is the bone of wine; Skill is the soul of wine.
Huyuan rice wine is selected as "the hometown of Chinese millet rice" - Fanzhi, the high-quality rhubarb rice produced, and the rhubarb rice produced by Fanzhi is rated as "National Geographical Indication Product", which has high nutritional value and is the most ideal raw material for brewing rice wine. The company has also reached a strategic alliance with local agricultural cooperatives to establish a high-standard millet planting base to ensure the green and organic raw materials from the source.
In the brewing process, the essence of traditional liquor is fully excavated, and on the basis of adhering to the traditional process, combined with modern biological fermentation control technology, the fermentation is extended, so that the fermentation is more thorough, the production process is more refined and rigorous, and the true color (original juice, original taste, original degree), pure brewing (non-preparation), zero addition, zero blending, zero caramel Huyuan dry rice wine is brewed.
In order to pursue higher quality, Daizhou Rice Wine Brewing has formulated the Huyuan brand Daizhou Rice Wine Enterprise Standards, in which the indicators are stricter than or higher than the national standards. The distillery strictly controls every brewing process and introduces modern intelligent temperature control equipment to make the product quality consistent, so that more people can taste high-quality Daizhou rice wine, and let high-quality products achieve a healthy life.
In order to spread traditional Chinese culture, Daizhou Rice Wine Brewing Co., Ltd. established long-term strategic partnerships with China Agricultural University and Jiangnan University at the beginning of its establishment, and jointly established the "China Agricultural University-Daizhou Rice Wine Brewing Joint Experimental Research Center" and "Daizhou Rice Wine Brewing Joint Research Center of Jiangnan University Chinese Traditional Brewing Technology" to comprehensively promote technology research and development, and at the same time cooperate with Shanxi University to establish the "Graduate Innovation Practice Base of the School of Life Sciences of Shanxi University". Began to revive the road of Daizhou rice wine technology.
Casting the brand with quality, and constantly expanding the Daizhou rice wine industry.
Swept by the new wave of consumption, Daizhou Rice Wine Brewing Group makes full use of the raw material advantages of the national geographical indication product of one big yellow rice, combined with the thousand-year-old cultural heritage of Daizhou Rice Wine, based on Xinzhou, in the cultivation of innovative development models, especially sales channels and new sales models, to cooperate and help each other for a win-win situation, and to develop and cultivate foreign markets externally, and strive to build "Huyuan" dry rice wine into a top brand in Chinese rice wine, leading the development of the industry, and carrying forward the light of domestic products.
On November 28, 2023, the award ceremony of the 108th Panama-Pacific International Expo in the United States was held in Kuala Lumpur, Malaysia. The "Huyuan" brand rice wine from Fanzhi, China, stood out among the participating products with outstanding quality and won the gold medal of the expo.
The special column of "Great Domestic Products" aims to "serve domestic brands, build great national products, and help the integration of products and sales" to promote the high-quality development of China's economy. In the context of the country's vigorous promotion of the development of the digital economy, the column group is committed to building a bridge of communication between domestic brands and consumers, through strict selection of local famous and high-quality products, special live broadcasts of national tide products, recording grass planting ** and other forms, while promoting the upgrading of corporate brands, continue to contribute to the revitalization of local villages and the development of domestic brands.
The selection of "great domestic products" this time allows Daizhou rice wine to integrate the magnificent and heroic spiritual characteristics of the north and the chivalrous feelings of the ancient road into the historical customs, into the mellow taste of millet wine, and further to the public eye, into the market table, and the fragrance of thousands of families.
The Huyuan Daizhou rice wine series products of "Great Country Excellent Products - Great Domestic Products" are about to meet with consumers on the food safety channel of CCTV!