10,000 flowers soul into the tea bone.
Jasmine tastes unsurpassed.
Tea can always give Chinese emotional resonance, among the many teas to find a north and south, young and old salty existence, jasmine tea is definitely the existence of the largest audience, a touch of fragrant tea has not arrived and the fragrance of flowers is refreshing.
Have smelled the fragrance of jasmine and drank jasmine tea, do you know that for every 10 jasmine flowers in the world, 6 come from Hengzhou, the county seat of Guangxi.
As the world's largest jasmine and jasmine tea production base, a small jasmine flower holds up a large industry of more than 10 billion, the city of mountains and rivers by the Yujiang River, contracting the freedom of jasmine tea for Chinese, today let us read a city from a flower, see the story of the Chinese county town from "one flower alone" to the wonderful "blooming" of the whole industry chain.
A city hidden in jasmine
A flower meets the ancient and modern of Hengzhou
What a beautiful jasmine flower, fragrant and beautiful sprouts, white and fragrant, everyone praises. "Almost everyone in Chinese will hum a song or two about "Jasmine".
In fact, jasmine is not a flower native to China, its origin is in India, more than 2,000 years ago, this small flower along the Maritime Silk Road accompanied by the bumps of the waves, with a fragrance from a foreign land was introduced to China, since then it has taken root, and gradually brought a deep Chinese cultural imprint.
Today, the jasmine production in Hengzhou City, Guangxi Province accounts for 80% of the country and more than 60% of the world's share, but to sort out the history and fate of Chinese and jasmine and jasmine tea, we must start with Fuzhou, Fujian.
As a foreign "foreign flower", from Guangzhou, Fujian to Jiangsu, Zhejiang and Shanghai southeast coast has become its earliest foothold, as the gateway of the Maritime Silk Road, Fujian Fuzhou is the earliest place to plant jasmine on a large scale in China, the Song Dynasty Fujian poet Jiang Kui once wrote in "Jasmine": "If I repair the history of flowers in his year, I will be listed as the first fragrance in the world."
Fujian as an important production area of Chinese tea, in the Song Dynasty jasmine and tea in Fuzhou ushered in a wonderful collision, the formation of China's unique jasmine tea making process, tea workers will jasmine flowers and tea embryos mixed after the static cellar flowers, smoked flowers, jasmine in the air, enzymes, moisture decomposition of aromatic substances, by the tea blank adsorbed to form a unique fragrance of jasmine tea.
In the Ming Dynasty, Fuzhou jasmine tea gradually commercialized, to the Qing Dynasty jasmine tea gradually became popular in Beijing, emerged Qinglong, Wu Detai, Donghong Ji, Qinglinchun and a large number of well-known tea houses mainly engaged in jasmine tea, the wind of drinking jasmine tea gradually spread from the court to the people, and soon swept the northern region, it can be said that jasmine tea was born in Fuzhou and flourished because of Beijing.
Today, to let jasmine tea fly into the homes of ordinary people, you have to look at Hengzhou.
Hengzhou City is located in the southeast of Guangxi, and the Yujiang River passes through the county from west to east.
At the end of the Qin Dynasty, Hengzhou belonged to the Nanyue Kingdom, and was officially included in the territory of the Western Han Dynasty during the Yuan and Ding years of Emperor Wu of the Han Dynasty, and in the eighth year of Tang Zhenguan, it was set up as Hengzhou in the name of the Hengcha River, a tributary of the Yujiang River, and Hengzhou was reduced to a county several times for more than a thousand years, and the county was restored to the state, which belonged to Nanning during the Ming and Qing dynasties, and in 2021, Hengxian County was revoked to establish a county-level Hengzhou City, which was managed by Nanning City.
Thanks to the benefits of Yujiang transportation, the Ming and Qing dynasties Hengzhou water and land ** developed wharf many, even Yunnan and Guizhou, the lower two Guangzhou, jasmine will come along the Shanghai Silk Road, affected by the southern ** belt monsoon, Hengzhou climate is warm and rainy, sunny, is the most suitable place for jasmine to grow.
In the Ming Dynasty, Hengzhou jasmine has gradually become the climate, jasmine is graceful and white, as a landscape flower jasmine flowering period of more than half a year, when the flowers bloom, the city is full of fragrance, the people's livelihood at the end of the Qing Dynasty and the beginning of the Republic of China withered, the mountains and rivers were broken, and the jasmine in Hengzhou once declined and even reached the verge of extinction.
If the first encounter between jasmine and Hengzhou City is the most typical achievement of the ancient Shanghai Silk Road, then Hengzhou jasmine blooms as the industrial flower of the new era, thanks to the wave of reform and opening up.
In the eighties of the last century, the loosening of the land policy activated the people's enthusiasm for production, and the reform and opening up brought about the prosperity and activity of the commodity market, which opened up space for the commercialization of jasmine planting and production.
A county town that works for a flower
Forty years of hard work to reach the topThe capital of jasmine
In the early eighties, the national jasmine and jasmine tea industry center was in Fuzhou, and the jasmine in Hengzhou was in a sporadic and non-large-scale state.
Driven by the wave of reform and opening up, Hengxian Tea Factory introduced a batch of jasmine seedlings from Fuzhou for planting, and began to process flower tea.
The jasmine tea produced in Hengzhou has a rich floral fragrance, bright soup color and mellow taste, which quickly opened up the market, good economic and social benefits, and officially opened the curtain of large-scale planting of jasmine and jasmine tea production in Hengxian County.
In 1981, the county ** guided farmers to create a jasmine industrial belt of more than 600 hectares in Hengzhou Town and attached towns near the county seat, through the propaganda of activists and relying on the power of example, jasmine soon developed in the surrounding towns and villages, and enterprises processing jasmine tea sprung up.
If in the first decade, the development of Hengzhou's jasmine industry was more based on the demand for jasmine in Hengzhou Tea Factory, which led to the spontaneous planting and expansion of the people's spontaneous planting, then the support and guidance of the county in the second decade made Hengzhou's jasmine industry gradually transform into a regular army from the early stragglers.
At that time, Fuzhou was an open coastal city, and the acceleration of urbanization greatly reduced the traditional jasmine planting area.
In 1989, the National Flower Tea Processing Production and Marketing Symposium was held in Heng County, marking the transfer of the country's jasmine and flower tea processing and production centers from Fujian, Jiangsu, and Zhejiang to Hengzhou, and Heng County was identified as a new jasmine tea production base, and nearly half of the towns and towns regarded jasmine as an income-increasing industry.
In 1993, the jasmine area of Hengzhou exceeded 70,000 acres, in order to cope with the situation of spending more money and less money, Hengzhou introduced a series of support policies to attract tea merchants from all over the country to Hengxian County to produce, process and purchase jasmine and flower tea, and at the same time guide local growers to plant in a planned, proportional and demand-based manner.
Since the Ming Dynasty, Beijing has been the largest market for jasmine tea, in 1999 China's jasmine capital - Guangxi Hengxian jasmine industry development seminar was successfully held in Beijing, behind the story of blue and better than blue, it is a true portrayal of jasmine and jasmine tea industry transfer.
Since 2000, Hengzhou has continued to hold the Jasmine Cultural Festival and the National Jasmine Tea Fair for many years, opening a new chapter in the development of Hengzhou's jasmine and flower tea industry.
Through the construction of the jasmine trading market, the largest tea wholesale market in southwest China, and the improvement of county transportation, communications, and urban hardware facilities, the jasmine industry has become an important support for farmers' income and financial growth.
Like Beijing Zhang Yiyuan, Wu Yutai and many other well-known domestic tea houses, most of its jasmine raw materials come from Hengzhou, and beverage giants in the beverage industry such as Master Kong, Wahaha, Nongfu Spring, etc., the jasmine used is also from Hengzhou, a small white flower in Hengzhou, almost infiltrated in all jasmine beverage brands.
From the introduction of jasmine, scattered planting to large-scale planting, under the watering of Hengzhou people with labor and wisdom, jasmine brings real gold to Hengzhou people.
In Hengxian County, the area of jasmine is stable at more than 100,000 mu all year round, and the area of tea gardens is nearly 40,000 mu.
What a Hengzhou jasmine
Extension drives the output value of 10 billion
From a flower to a 10 billion industry, today's goal of Hengzhou people is not only to plant flowers, make tea, and sell tea, but also to develop the output of jasmine brand, and constantly expand the industrial margin, and the mature industrial cluster has laid a good foundation for the diversity of the industry.
Through the model of "company + villager cooperatives + poor households", Jasmine has driven a total of 650,000 people have been lifted out of poverty and increased income, 330,000 people are working hard in the industrial chain of a flower, and in this city with a population of less than one million, more than 1 3 people are engaged in jasmine-related work.
Relying on China's jasmine town, global distribution center, and agricultural industrial park, the industrial transformation and upgrading of jasmine is accelerating.
The jasmine industry continues to extend in the "horizontal", forming a "1+9" industrial pattern, "1" is jasmine, "9" refers to nine major industries such as flower tea, potted plants, food, tourism, health care, catering, and medicine, and today the value of a jasmine has been exerted to the extreme.
In addition to taking flowers into tea and flowers as scenery, the romantic encounter between Hengzhou and jasmine also extends to making incense from flowers, feeding on flowers, and using flowers as medicine, and the industrial chain of high value-added has been continuously expanded.
The format of jasmine products has changed from "simplification" to "diversification", the industrial ecological chain has been gradually improved, the space for industrial value-added and efficiency has been continuously expanded, and the effect of industrial prosperity driving jobs has been continuously released.
The jasmine industry has formed a wide range of industrial division of labor for all ages, and young people in their twenties and thirties do e-commerce and short-term labor; Forty or fifty-year-old planting, processing; Sixty or seventy-year-old people are responsible for sorting and packing, relying on the industrial chain to build jobs, and more than 300,000 Hengzhou people are sharing the development dividend of the jasmine industry.
Let's see, this shape is not very exquisite, jasmine is a perennial plant, the flowering period can usually last for more than half a year, put a pot of jasmine at home full of fragrance, give and keep for yourself are good gifts in the New Year. "In the Hengzhou Jasmine Potted E-commerce Park, Hengzhou independently cultivates cold-resistant, frost-resistant, and fragrant jasmine bonsai, which is the main hit at the moment.
With the takeover of more new generations, young Hengzhou flower farmers are using the sales model of e-commerce live broadcast to show Hengzhou jasmine to customers thousands of miles away in an all-round way.
In the past, the jasmine industry was mainly focused on the production of flower tea, as a traditional industry it is difficult to retain young people, now the live broadcast economy is a new trend, in Hengzhou to young people-based online business, live broadcast there are six or seven thousand, a year sales of more than 20 billion. The staff of the Hengzhou E-commerce Office introduced.
With the help of the development model of "e-commerce + specialty + brand + farmer", the national marketing has fully mobilized the marketing enthusiasm of practitioners, and has taken the initiative to recommend jasmine potted plants, jasmine tea, jasmine essential oil, jasmine Liubao tea, jasmine pillows, sachets, soaps and other Hengzhou characteristic products to friends and netizens, which has become the consciousness of Hengzhou people.
With the industry as the carrier, the brand as the starting point, and the culture as the selling point, jasmine has become the engine to activate the all-for-one tourism in Hengzhou, and the integration of agriculture, culture and tourism with natural sightseeing, cultural experience, popular science research, flower tea health care, and leisure and vacation has not only dressed up the city, consolidated the industry, and enriched the people, but also made the county's economic development find a broad road.
A flower makes an industry
A city is amazed by a flower
The river and the fragrance blend here.
Inheritance and innovation coexist here.
Before this, you may not have heard the name of Hengzhou, but it is such an unknown small city that supports the freedom of jasmine tea for Chinese and allows a wisp of jasmine fragrance to nourish the lives of Chinese people.
One industry is prosperous, and now in Hengzhou, a jasmine industry as the core, radiating.
The integrated development of agriculture, culture and tourism in the primary, secondary and tertiary industries is slowly unfolding, continuously helping the high-quality development of the county economy.
Find out the characteristic direction of the county's development, whether the characteristic advantageous resources can be transformed into characteristic industries, extend the industrial chain vertically and expand the industrial margin horizontally, through a jasmine, we will find that the rise of the jasmine industry in Hengzhou is a vivid display of the "characteristic + extended chain" model of county economic development.
When the jasmine blossoms, you might as well go to Hengzhou to take a walk, a sea of jasmine is the story of Hengzhou people, and it is also a true portrayal of China's rural revitalization.