Xishui 2024 key work related to wine has been released
On March 7, the people of Xishui County issued the "Work Report", proposing to implement the development strategy of "Simultaneous Development of Wine and Tourism, Enriching the People and Strengthening the County" in 2024, and emphasized highlighting the first industry of liquor. The key wine-related work is as follows. (People of Xishui County**).
Moutai deploys digitalization in three dimensions
On March 6, the 2024 digital work meeting of Moutai Group was held. At the meeting, Wang Li, Deputy Secretary of the Party Committee and General Manager of Moutai Group, put forward the principles of digital construction from three dimensions and pointed out the direction of digital development.
The first is to have a deep understanding of the "time" and "potential" in the digital wave. It is necessary to examine the "time" from the two dimensions of history and reality, and grasp the historical evolution and characteristics of the digital era; It is necessary to measure the "potential" from the two aspects of "advantages" and "disadvantages", and grasp the opportunities, positive effects and shortcomings brought by the digital era; It is necessary to maintain humanistic self-confidence, strengthen the application of AI technology, adhere to keeping pace with the times, continuously improve their own ability and quality, strengthen the study of relevant laws and regulations and regulatory policies, and do something and do nothing.
The second is to scientifically grasp the "change" and "unchanged" of Moutai in the digital era. In the digital era, what needs to change is the thinking, mode and method, and it is necessary to adapt to the new trends and new requirements of the digital era with new thinking, change with the times in enterprise management and business operation mode, and focus on grasping the scientific and intelligent method changes. What remains unchanged is the spiritual core of Moutai craftsmen, the cultural connotation of respecting people, the essence of traditional skills, and the traditional brewing process to ensure that the core and basic position of the liquor industry cannot be shaken.
The third is to vigorously promote Moutai's "innovation" and "creation" in the digital era. It is necessary to promote "value creation" with "industrial digitalization" innovation management, innovate and introduce a variety of digital technologies around industrial digitalization, promote the application of technology with value chain thinking, apply digital technology to all aspects of supply, production and marketing, and promote the reform of management models and means. It is necessary to promote "value creation" with "service digitalization" and innovative services, optimize and upgrade the i Moutai digital marketing system, continuously innovate and upgrade the anti-counterfeiting traceability system, and create digital terminals. It is necessary to promote "value creation" with the innovative format of "digital industrialization", create a new ecology of industrial interconnection and a new business format of Xunfeng virtual and real integration, explore future emerging industries, and lay the foundation for the development of new growth poles for the group in the future. (Kweichow Moutai).
Gujing's whisky company increased its capital to 1200 million
Recently, Anhui Guqi Liquor has undergone industrial and commercial changes, and the registered capital has increased from 10 million yuan to 1200 million RMB. The company was established in March 2023, the legal representative is Ju Kai, and its business scope includes liquor business, food production, food Internet sales, bar services, catering services, beverage production, etc., and is held by Anhui Gujing Gongjiu Co., Ltd. *** and Camus Holdings. Tianyan check).
According to public information, in November 2023, Anhui Gujing Group and the French Camus Group behind Camus Cognac reached a cooperation to jointly invest $30 million to build a new whisky distillery in Bozhou City, Anhui Province - Gucci Distillery, the project name is "Anhui Gucci Herbal Whisky Distillery Project", which is expected to be put into operation in 2025.
Founded in 1863, Camus Cognac established a distribution partnership with Kweichow Moutai 20 years ago to promote Chinese baijiu, hoping to make baijiu one of the world's top three high-quality spirits on a par with cognac and whisky.
█ 5.The 200 million liquor packaging material project was settled in Dujiangyan
On March 5, the investment promotion and major attraction project signing event of Qingchengshan Tourism Equipment Industry Functional Zone in Dujiangyan City in the first quarter of 2024 was held. In this event, three projects were signed and settled in Qingcheng Mountain Travel Outfit Zone, with a total investment of more than 1.1 billion yuan. Among them, Jiangsu Tianhe Digital Liquor Technology Co., Ltd. invested 5200 million yuan, the construction of 3D optical printing materials and other packaging materials production base, after the completion of the production is expected to achieve an annual output value of about 2800 million yuan. (Sichuan Provincial Department of Culture and Tourism).
Budweiser Suqian issued an invoice last year for 111.3 billion
Recently, Jin Wei, the head of corporate affairs of Budweiser (Suqian) Beer***, revealed that in 2023, the amount of corporate invoicing will reach 111.3 billion yuan, a record high, is expected to increase the performance of more than 10% in 2024 The goal can be successfully achieved. (Suqian.com).
Make-up tycoons march into drinking
Kardashian sisters and makeup mogul Kylie Jenner will launch the Sprinter, the first canned vodka soda line in the U.S. on March 21. Made from "premium vodka, soda and juice", the range will be available in four flavours: black cherry, peach, grapefruit and lime. The alcohol content per can is 45% and 19 per 8 cans$99. （the drinks business）
Uganda Beer appoints new director of marketing innovation
Diageo's subsidiary, Uganda Beer ***UBL, has officially appointed Catherine Ndongu as the new Director of Marketing & Innovation, effective February 1, 2024. Catherine, who previously served as Marketing Director of Uganda Beer***, will succeed Emmy Hashakimana, Commercial Director in 2023. (China International Beer Network).
Asahi will close a British brewery
On March 6, according to a spokesperson for Asahi Brewery, it will close the MeanTime brewery in Greenwich, England, and transfer the brewing of its MeanTime and Dark Star beers to the Fuller plant in Chisik. （the drinks business）
The Great Banyan Winery in India pushes a series of wines
Recently, in an effort to keep up with growing sales figures and consumer demand, Grand Banyan Winery, owned by John Distillery, is launching a range of wines that reflect the diversity of India's terroir. The range is mainly made up of single-varietal wines, with red wines including Merlot, Shiraz and Cabernet Sauvignon, and white wines including Chenin Blanc, Sauvignon Blanc and Chardonnay. The winery also produces a rosé wine called "Rosa Rossa" from Sangiovese grapes, as well as a dessert wine called "Bellissima". （the drinks business）