In the winter season, everything in the north is bleak, and the fairy grass valley at the western foot of Mount Tai has just finished the harvest season not long ago, and has achieved a bumper harvest. The barren hillside of the past has become a "** land" because of the cultivation of yellow essence, and it is full of new vitality.
Taishan Huangjing is one of the "four famous medicines" of Taishan and has the reputation of "immortal surplus grain". In recent years, based on the advantages of resources, relying on the cultivation of traditional Chinese medicine such as Huangjing, our city has cultivated advantageous industries, developed a healthy immunity economy, effectively promoted the increase of farmers' income, promoted the achievements of poverty alleviation to a higher level, and achieved practical results in rural revitalization.
"Golden lumps" are dug out of the soil
One day in early December, the morning light was clear, and the fields of Gengzhuang Village, Tianping Street, Daiyue District, were filled with the fragrance of Chinese medicinal herbs. Villagers wield hoes and rakes to dig up the "baby pimple" that was planted a few years ago - yellow essence. Piles of planed yellow essence are neatly placed like small hills, this batch of yellow essence has been growing for more than 4 years, and after preliminary sampling and inspection, it has reached the harvest standard.
Polygonatum polygonatum is a perennial herbaceous plant, which has the saying that "3 years for vegetables, 4 years for medicine, and 7 years for treasure". According to a number of ancient Chinese medicine classics, it has the effect of nourishing qi and nourishing yin, strengthening the spleen, moistening the lungs and benefiting the kidneys, and it is sweet and refreshing to eat.
Villagers in Gengzhuang Village are harvesting yellow essence.
As pieces of yellow essence with yellow color and fat head "broke through the soil", the faces of the villagers were filled with happy smiles. After sorting, basket loading and weighing, the on-site enterprise staff purchased at 20 yuan per catty, and directly delivered a wad of cash to the growers.
I planted more than 30 acres of yellow essence, the yield per mu of field interplanting is about 5,000 catties, and the yield per mu of understory planting is about 3,000 catties, and this year is really a bumper harvest!Li Haiyang, the industry leader who was busy, patted the soil on his hand and handed over a piece of fresh yellow essence, "Look, this is simply a 'golden pimple'!."”
As a "post-90s" veteran from Gengzhuang Village, Li Haiyang returned to his hometown a few years ago to start a business, and after exploration, he saw the development prospects of Huangjing, and resolutely joined the cooperative in the village, contracted land, learned Xi technology to plant Huangjing, and hired villagers for planting management, and has now become a well-known planter in the village.
The story of Li Haiyang's struggle is the epitome of Gengzhuang Village's road to poverty alleviation and prosperity.
In the past, Gengzhuang Village was an industrial "shell village", although the mountains and rivers are beautiful, and the geography and climate are unique, but because it is hilly and thin, there is a lack of income increase and development guidance, and young people go out to work, leaving only the lonely, widowed, old and young to stay behind.
Occupy the treasure mountain and guard the poor. Chen Lanjun, secretary of the Party branch of Gengzhuang Village, recalled that the past was still full of sadness, "Fortunately, starting from 2019, our village has been designated as a village co-built by enterprises in Huangjing Village, implementing a pilot project of financial subsidies, and adopting a win-win model of 'company + cooperative + farmer', with the enterprise exporting seed buds, technology, training, machinery, fertilizer, and guaranteed floor price. ”
Villagers in Gengzhuang Village are drying yellow essence.
At the beginning, when the yellow essence was planted, the villagers did not recognize, and we adopted the model of understory planting and corn intercropping, and the subsidy for planting yellow essence was 500 yuan per mu, which greatly improved the enthusiasm of the villagers. Chen Lanjun added that the village collective cooperatives and enterprises have joined hands to innovate planting technology to get rich while avoiding the problem of "non-grain" cultivated land and achieving "double harvest in one land".
People live up to the ground, and the land lives up to people. At present, Gengzhuang Village has developed 3,500 acres of yellow essence planting, more than 200 villagers participated in planting, and at the same time, driven the city's 6 counties (cities, districts, townships, more than 70 villages, hillsides, forests, and fields to plant more than 40,000 acres of yellow essence, with an average income of 100,000 yuan per acre, which can offset the price of half a catty, and the overall income can increase by 4 billion yuan, truly realizing the "native gold".
Technology empowers Huang Jing to be 100 times more valuable.
A few days ago, walking into Taishang Huangjing Industrial Park, the fully automated production line of cleaning, steaming and baking and packaging of Huangjing Intelligent Factory was running in an orderly manner. Here, they will be unified and further processed into different categories, "worn" on exquisite packaging, and then go to the table across the country and even around the world, becoming a health companion ......
In October 2021, the world's first (set) 20,000 square meters of high-standard yellow essence deep processing intelligent factory was put into operation. We have made breakthroughs and innovations on the basis of the traditional 'nine steaming and nine drying' process, so that the active ingredients can be effectively precipitated and the nutrients can be more easily absorbed by the human body. Wang Qian, executive deputy general manager of Shandong Taishang Huangjing Biotechnology, introduced.
Polygonatum is a 'medicine and food homology', and medicinal materials are a market, but the huge potential is in 'food'. The climate and soil of Mount Tai are very suitable for the growth of Polygonatum polygonatum polygonatum in this environment, the rhizome generated by Polygonatum polygonatum is thick and horizontal, and the polysaccharide content is as high as 27%, so it is necessary to deeply cultivate local resources and build a brand. Zhai Huqu, former president of the Chinese Academy of Agricultural Sciences, said.
In fact, since 2017, Tai'an City has planned to develop the characteristic economy of "Taishan Four Famous Drugs", and will focus on supporting the "Taishan Four Famous Drugs", including Huangjing, as an emerging characteristic industry. In the same year, the "Four Famous Drugs of Taishan" was approved as a national geographical indication trademark.
In order to solve the problem of insufficient raw materials of yellow essence, the city has introduced policies to encourage farmers to plant yellow essence, and injected state-owned assets to form enterprises, build yellow essence industrial park, continue to deepen product research and development, intelligent manufacturing, and strive to promote the coordinated development of the whole industrial chain of yellow essence to form a large-scale yellow essence industrial cluster.
Driven by a series of "combination punches", Taishan Huangjing has transformed from fresh Huangjing to Huangjing series of deep-processed products, with a change in form and a hundred times the "value".
In the exhibition hall, more than 80 new products such as Huangjing tea, Huangjing gum, Huangjing pills, Huangjing freeze-dried powder, Huangjing noodles, Huangjing meal replacement shakes, etc., are dazzling, with an annual output value of up to 6200 million yuan, has become a new category and a new explosion point to meet the current people's needs for healthy life and health care.
With the blessing of good products and famous brands, there is naturally no need to worry about sales. The first Taishan Huangjing Cultural Festival held on November 18 attracted more than 300 partners and dealers to negotiate, and more than 40 dealers immediately signed a contract to make ......
From the "surplus grain of the immortals" to the fireworks of the world.
From "local specialties" to "golden business cards", Tai'an people are not satisfied, and are still seeking the value upgrade of Huangjing.
The primary, secondary and tertiary industries are truly integrated and developed.
In addition to the health and edible value, Taishan Huangjing also has a long history and cultural support behind it.
Different from the mode of simply selling products, Tai'an City has carried out the industrial layout of "medical care + agricultural and cultural tourism" for Taishan Huangjing, combining the health value of Huangjing with the tourism culture of Taishan, and launching cultural tourism projects such as ancient processing experience, Huangjing imperial banquet experience, Huangjing physiotherapy, Huangjing science popularization research, etc., and built the country's first Taishan Huangjing Culture Museum and the country's first Huangjing "industry + tourism" intelligent factory, which not only spreads the new concept of health preservation to tourists, but also allows tourists to understand the past and present life of Taishan Huangjing culture.
At present, Tai'an Huangjing industry has realized the integration of three industries and the development of the whole chain, and has developed nearly 100 kinds of products in five categories and nine series of food, health products, special medical and special dietary products, cosmetics and traditional Chinese medicine decoction pieces, and the market has spread all over the country and sold abroad to open up the international market.
Gengzhuang Village, which relies on the cultivation of yellow essence and embarked on the road to prosperity, is also ambitious, and has renovated or built more than 10 characteristic homestays in the village, which has driven a large number of villagers to start a business and find employment.
The time, place and people make Taishan Huangjing excellent quality and extraordinary value. Nowadays, more and more Taishan yellow essence out of the deep mountains, affecting people's taste buds, moisturizing people's body and mind. In addition, Taishan tea, Taishan chestnut and Feicheng peach have been selected into the catalogue of China's agricultural brands, and the total number of well-known agricultural product brands above the municipal level in our city has reached 146, including 3 at the national level and 46 at the provincial level. In the first half of this year, the total output value of agriculture, forestry, animal husbandry and fishery in our city reached 409500 million yuan, a year-on-year increase of 55%, the increase ranked first in the province.
Tai'an will continue to build a number of demonstration bases for the intensive processing of agricultural products with large industrial scale, high scientific and technological content, strong innovation ability and good demonstration and driving mechanism, lay a solid pattern of modern characteristic agricultural industry, and highlight and release the huge energy of promoting rural revitalization. Li Lanxiang, deputy secretary of the municipal party committee and mayor, said. (Liu Ping, Li Xue).