December 7, the most authoritative in the world
The color agency PANTONE has been officially announced
Representative color of 2024
Peach fuzz, soft peach
Every year, the Pantone Color Institute selects a color that represents the current culture and trends of society. And for 2024, they chose Pantone 13-1023 Peach Fuzz as their color of the year, a velvety soft peach hue that exudes warmth and modern elegance.
It's a soft, warm shade between pink and orange that signifies serenity and comfort, exuding a fresh softness that is subtle yet sensual.
Pantone 13-1023 Soft Peach.
Tenderly holds up our emotions.
Soft, light and serene.
Pantone 13-1023 Peach Fuzz is both an idea and a feeling that awakens our senses to the touch of comfort and the warmth of a cocoon. The clean peach tones have a retro vibe, reflecting the past but reinventing them with a modern vibe.
Soft Peach is a velvety peach color that blends softly between pink and orange and expresses our desire to be close to our loved ones and the joy we get when we allow ourselves to adjust our identity and enjoy quiet moments alone.
Bringing a sense of kindness and tenderness, it conveys a message of care and sharing, solidarity and collaboration, creating a calming atmosphere. When you see it, you may think of peaches, feathers, satin, blankets, blush, and even the color of the sky at sunrise or sunset.
Leatrice Eiseman, Executive Director of the Pantone Color Institute, said, "When looking for a shade that reflected our inner desire for closeness and connection, we chose a color that was imbued with warmth and modern elegance. It's a shade that evokes compassion, offers a tactile hug, and effortlessly bridges the gap between youth and eternity. ”
This is the 25th year of Pantone's Color of the Year, and since 2000, Pantone, an organization known for its expertise in the development and research of colors, has selected a popular color of the year that resonates globally, known as the "Color of the Year".
It has become an iconic color reference point and a creative inspiration for designers and color lovers around the world**.
Pantone Color of the Year 2024
Application in different fields of art and design
Pantone color card is the most well-known color template in the field of art, appearing in many fields of art design: clothing design, packaging for product design, posters for graphic design, ......You can see it in architecture, art, travel, and makeup!
Costume design
As early as before the announcement of the popular colors in 2024, on the runways of major brands in the spring and summer of 2024, soft peach-toned clothes have appeared, and a large area of same-color wear, including suits, windbreakers, jackets, long skirts and other different items, will depict a warm, gentle, and sunny atmosphere.
Simone Rocha Spring Summer 2024.
Product design
Pantone and Motorola have teamed up to launch the Motorola Edge 40 Neo, a phone with the theme of the year, which is made of special vegan leather with a soft peach back, which is understated and textured.
In addition, Pantone and Cariuma have teamed up to launch a number of espadrilles that use soft peach. and the Lip Shine, a joint venture with women's beauty brand Shades by Shan.
Interior design
The collaboration between Pantone and Ultrafabrics is a reference for the use of soft peaches in the field of interior design, with the theme image of "nest", so that the combination of color and material can become an effective catalyst for evoking emotions and creating a sense of warmth and security, making the home more warm under the embellishment of soft peaches, ** every soul who goes home.
Graphic design
Peach Fuzz has launched limited-edition merchandise such as cups and keychains. In this color graphic design, it can also bring novel possibilities to packaging.
Technology and multi-** design field
Peach Fuzz 13-1023 is a pristine peach hue with a retro vibe that reflects the past and recreates a modern twist that can be used in both the physical and digital worlds. Following Pantone's 2023 Color of the Year Viva Magenta 18-1750 collaboration with AI, Peach Fuzz 13-1023 also opens up the creation of art with digital ** technology.
Pure art
The velvety peach color, like the orange-pink sunrise and sunset at sunrise and sunset, is a landscape that Impressionists can't get tired of painting. Since the late 80s of the 19th century, Monet has expressed visual perception by depicting the same object in different times, lights and atmospheres, among which the colors and light of sunrise and sunset are the most eye-catching.
Works by Monet. Architectural design
The façade of the building is staggered with virtual and real, and the soft mist peach color with rich texture is adopted, and the sense of youth and vitality comes to the face, making the building unique in flavor.
enrico fermi school，bdr bureau
Trending colors of the year:
The importance of color to each of us is self-evident, and this year's Peach Fuzz not only reflects the color trends of the new year, but also adds a new inspiration to the use of color in our portfolio!