Tram resource statistics, in November 2023, China's new energy logistics vehicle sales will be 32,101 (excluding logistics heavy trucks and pickup trucks), including 1,943 cross-type passenger cars, and the new energy logistics vehicles in November increased by 27% year-on-year31%, an increase of 480%。Among them, the total sales of new energy micro trucks were 6,754, a year-on-year increase of 170% and a month-on-month decrease of 34%, accounting for 20 percent of the total sales of new energy logistics vehicles in the month8%。
Sales fluctuated and fell short of last month's expectations
When the sales of micro cards hit a new high in October, many friends were **: the impulse at the end of the year, the sales of micro cards are estimated to double again in the month!
However, it is a pity that the sales volume in November is now fresh, and the sales of micro cards in November have not met your expectations of "doubling again".
But don't be too disappointed, there is still good news in November!
Even with a slight decline, the sales of micro trucks in November were still more than 6,000 units, and in terms of monthly rankings, the sales of micro trucks in November were still the second highest sales this year!The overall trend is still positive!
Next, let's take a look at the situation of the subdivided models:
In the specific subdivision of models, a total of 26 new energy micro trucks were sold in November, with a total of 3,443 units sold, a year-on-year increase of 142% and a month-on-month decrease of 13%, accounting for 51% of the total sales of new energy micro trucks in the month.
A total of 30 new energy small trucks were sold, with a total of 3,311 units sold, an increase of 213% year-on-year and 9% month-on-month, accounting for 49% of the total sales of new energy micro trucks in the month.
It is not difficult to find that such a significant fluctuation in November was brought about by a slight decline in micro-truck models.
However, if you are still curious, you might as well take a look at the sales chart of new energy micro cards from January to November 2023 with me: the data shows that the sales of new energy micro cards have been hovering at a high level in the past few months, and reached a peak last month.
Therefore, let's be bold here, the sales of new energy micro cards in December are risingOr fall?Vote to everyone!
Of course, based on the sales trend of new energy micro truck models this yearThe sales of small truck models have been steady**, and the proportion of sales of micro truck models has generally shown a significant upward trend.
TOP10 accounts for 69% of the total 3. Changes are worth paying attention to
In November, the total sales of the top 10 new energy micro truck models were 4,690 units, accounting for 69% of the overall sales of this market segment.
In the November TOP10 list, there are some changes that are also worth paying attention to: including the Starbucks F1E sales exceeded 1,000 in a single month, Ruichi ED71 and Dongfeng Capt EV80 continued to be the same month as before**, and MINI truck models withdrew from the top 10 list.
Remote Starbucks Rewards F1EIt is a new model launched in June this year, although this car is a micro truck, but its rated load has achieved nearly 15 tons, coupled with the same cab of the Starbucks V series and the blessing of the brand, sales have soared since its launch. However, there are many good products on the market, and the remote Starbucks F1E sells well, and the entire ecosystem created by the remote new energy commercial vehicle is also a very important help.
In addition, the long-range Edge F3E also went one step further and won the second place.
At present, in the market of new energy logistics vehicles, there are many new forces in the construction of the distribution system can not start, these car companies may wish to carefully study the new energy commercial vehicles that have only entered the field of trucks in the new energy era.
In addition, in the TOP10 listRuichi ED71withDongfeng Capt EV80It is also worth paying attention to the fact that the continuous bi-month year-on-year comparison** is also one of the things worth paying attention to.
Ruichi ED71 sold 443 units in October and 561 units in November, and the first hot-selling city in these two months was Chongqing, especially in November, Ruichi ED71 sold 238 units in Chongqing.
Tram Q&A:Why is Ruichi ED71 so hot in Chongqing?
Industry Insiders:The southwest region itself is the main battlefield of small truck models, and Chongqing is the base camp of Ruichi New Energy.
Southwest China (Chongqing, Chengdu) as the main market for small truck models, small truck models are undoubtedly popular, and Ruichi ED71 can occupy a place in the fierce market competition, which also shows its excellent product strength. At the 8th New Energy Logistics Vehicle Challenge, Ruichi ED71 won five awards: the All-round Award, the Best Energy Saving Ability Award, the Best Endurance Award, the Best Power Performance Award, and the Best Braking Performance Award.
The Dongfeng Capt EV80 sold 350 units in October and 461 units in November, with Wuhan being the hottest city in November.
Tram Q&A:Why does Dongfeng Kaiput EV80 sell well in Wuhan?
Wuhan Distributor:Partly on the operating company.
According to Wuhan dealers, Dongfeng Kaiput EV80 has recently sold well, on the one hand, there are some new cars on the operating company of Dongfeng, and the other part is mainly due to strong product strength, the market welcomes, plus the end of the year, the sales volume is naturally good.
Therefore, in the sales volume of Ruichi ED71 and Dongfeng Capt EV80 in the same month and month, we can see the influence of the three factors of market, product and ** on sales.
In the TOP10 list, there is another small change-The MINI truck model dropped out of the top 10 on the list
In the list of new energy micro truck models in the past few months, we can still see some mini truck models, but in the November list, the mini truck models have disappeared.
Why didn't the sales of MINI models keep up in November?
We visited and learned about the sales of the MINI card sales in the top ten in the past few months, and the sales of the Mighty Bull Demon King D01, which is the first in sales.
According to the relevant dealers, Deli New Energy launched a new model on October 20 Bull Demon King D05, perhaps because in November, Deli New Energy's attention was basically on the promotion of new cars, so D01 sales fell slightly, but he added that Deli New Energy has been further improving its operating system in the near future, D01 is still a strong model, and the follow-up model should be increased.
As a new product in the segmented field, the sales trend of MINI truck models has attracted much attention, and we look forward to seeing MINI truck models on the sales list next month.
Region: Shenzhen, Chongqing, Guangzhou, Chengdu four parts of the world
In November, there was not much change in the top 10 hot-selling cities of micro cards, and the sales data of the four old hot-selling cities of Shenzhen, Chongqing, Guangzhou and Chengdu tended to be average and decent.
Among them, the ranking in the list rose is Hefei City, Hefei City's sales in October or TOP10 crane tail, but in November rose to 7th, of which the best model sold in Hefei in November is Karry Youjin EV.
Summary:
It is normal for the market to fluctuate slightly, so let's look forward to the end of the year!