According to relevant reports, AITO will release a new SUV in the first half of 2024 - M8.
According to the nomenclature of the world, the positioning of the M8 is higher than that of the M7 and lower than that of the M9, and it will compete with the ideal L8 after it is listed. It is expected that the car may be equipped with Huawei's latest technology, and the configuration on the M9 will be transferred to the M8 through reasonable castration, similar to the product relationship between the L9 and the L8 sold by Li Auto.
Left: Ideal L9 Right: Question M9
The commander of the M8 is expected to be at 5About 1 meter, the body size is similar to the ideal L8, or continue the wrap-around cockpit design, providing Shuyun dual-enjoyment seats, zero-gravity seats, Huawei's self-developed high-fidelity audio (the number will be reduced) and other configurations, and the projectors in the rear row are expected to be appropriately canceled.
In 2024, the sales volume is expected to be 600,000 units
According to the exclusive report of **"Late", AITO has been ventilated with **ShangThe company said that it expects sales of 600,000 units next year. According to the analysis of the information disclosed so far, in addition to the M8 to be released in the first half of next year, the facelifted M5 will also be released.
Therefore, in 2024, there will be 4 products on sale, of which M7, M8 and M9 are all benchmarked against the ideal L7, L8 and L9.
At the same time, Li Xiang, CEO of Li Auto, once said on social platforms that in 2024, the three cars of Ideal L7 8 9 will challenge monthly sales of 50,000 units. That is, Li Auto wants to rely on these three cars to achieve annual sales of at least 600,000 deliveries, which also supports the rumor that the sales volume of Wenjie next year is expected to be 600,000 units.
In November this year, the M7 surpassed the Ideal L7 with 17,039 units sold and became the sales champion of mid-to-large SUV modelsThe Ideal L7 and Ideal L8 came in second and third place, respectively.
In addition, the large orders of the M9 have exceeded 20,000, and the feeling of competing with the ideal L9 has been formed!There is only time left for the ideal L9 to increase production capacity.
After seeing the sales and order performance of the M7 and M9, starting from the strength, the models of the M series are fully capable of competing with the ideal L series models. Therefore, the sales volume of the Wenjie brand is expected to be 600,000 units in 2024, which is completely reasonable.
There is no shortage of orders, but the production capacity is not enough
From January to November this year, a total of 680,000 units, plus the December estimate of 2With a sales volume of 50,000 units, the sales volume of all models in this year's Wenjie series is about 9About 30,000 units, looking at this sales, it seems that the production capacity is not high, right?
Because of the "explosive order" of the new M7, it has revealed the lack of production capacity of Cialis!As of December 26, the production capacity of Celis has increased to 30,000 units per month, with an annual production capacity of about 360,000 units. Preliminary calculation, there is still a gap of 240,000.
However, the third plant of Cialis has already started production in the fourth quarter of this year!The plant has an annual production capacity of about 700,000 units, and will produce the M8 in addition to the M9 in the future. Therefore, as long as the 600,000 vehicles can be sold, the production capacity is not a problem at all.
Next year, it must be a year for the ideal of comprehensive benchmarking, and the ideal has certain advantages in production capacity and product quantityHowever, with the blessing of Huawei, Wenjie also has advantages in sales channels. Who are you more optimistic about?