A domain name is like a company's address on the Internet, and the choice of domain name is as important as the location of the company's store. However, many enterprises often don't know how to choose the right domain name for themselves when building a foreign trade **, belowForeign trade station construction companyYuncheng Network will introduce several principles of domain name selection for enterprises.
1. Simple and easy to remember.
It is a basic principle that the domain name should be simple and easy to remember, otherwise if it is a very long and complex domain name, it will be difficult for users to spread, which is not conducive to the user's second visit and search engine search engine such as Google. However, it does not mean that the shorter the domain name chosen by the enterprise, the better, a domain name that has no meaning and is just a few simple letters is more difficult to remember than the words with actual meaning, so the enterprise also needs to choose the domain name according to the actual situation.
2. Brand name or keyword.
So what makes a meaningful domain name?It is generally recommended that enterprises can use brand or product keywords as domain names, and brand as the domain name can better increase users' memory of the enterprise, which is conducive to the establishment and publicity of brand image. Domain names that contain keywords are more favored by search engines such as Google, which can help improve rankings. And as soon as users see this domain name, they can directly understand what the business does.
3. Recommended use. com.
It is generally recommended for businesses. com domain name is a global international domain name, and. .NET is often related to technologyCN is generally used more in China** and is usually preferred. com followed by net last. cn or other countries.
4. It is not recommended to use domain names with numbers or horizontal lines.
It is generally not recommended to use a purely numeric or alphanumeric domain name, which is not conducive to Google's understanding of the domain name and is not easy for users to remember. If the business has numbers in its brand name, then consider it. Dashes in domain names do not conform to users' input Xi and will increase the length of domain names, so it is recommended that enterprises do not use domain names with "-".
5. The domain name should be valid for a long time.
Domain name companies can buy their own or let the website building company buy, but they must keep renewing every year or can buy for a few years at a time, once the domain name expires, it will be released, and the company's ** can not be opened normally, and there is a risk of being preemptively registered by other companies, so that enterprises want to use the domain name again to repurchase. The longer the domain name, the higher the weight, which is also helpful for the organic ranking improvement.
That's itForeign trade station construction companyYuncheng Network introduces the five principles of domain name selection for the construction of foreign trade ** for enterprises, hoping to help enterprises.
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