In late January this year, Ronaldo's Riyadh Victory team in Saudi Arabia announced that it would go on a trip to China, which attracted widespread attention from fans. However, compared to this opening event, the trip to China seems to be a bit chaotic. First of all, the tickets were sold out in just 2 minutes, but then the phenomenon of refunds appeared. At the same time, some platforms have appeared claiming to provide the opportunity to have a private meeting with Ronaldo, but they have deceived fans of their deposits. These problems undoubtedly caused a big headache for the organizers, who quickly made statements about refunds and duplicate ticket purchases.
However, such questions still raise doubts about Ronaldo's trip to China. People began to think about whether the value of the ticket matched, and some people thought that the maximum ticket price of 4580 yuan was not reasonable, especially withMessiChina line comparison. There are concerns that the playing field is not like itMessiThe China tour is a revamped professionFootballThe venue, where the highest ticket price is located, does not really allow you to get up close. In addition, some netizens also mentioned the pastInternational footballThe highest ticket price of the club's trip to China is only more than 1,000 yuan, but now it has risen to 4,580 yuan, which makes people feel a little unreasonable.
In this regard,SportsExperts say that the phenomenon of refunds is like thisBusinessIt's normal in the game. This time Ronaldo's trip to China is actually based on Ronaldo personallySuper IPfor the main selling pointBusinesscompetition, as in the pastSportsThe way events are run is very different. On the one hand, the organizer of the event is a group of film and television companies, which was originally positioned as a film and television company with culture going overseasOn the other hand, it is a company that runs international tournaments, and they all want to go through Cristiano Ronaldo'sSuper IPEngage your audience. In suchBusinessThere may be a gap between the setting of ticket prices and market expectations and consumer expectations during a race. This disparity is not surprising and is a normal reaction of the market.
In short, Ronaldo's trip to China was controversial before people even saw him in person. In any case, there is still a month to resolve these issues and look forward to his arrival to bring a great game to the fans.
Cristiano Ronaldo as the top in the worldFootballAthlete, his arrival will undoubtedly bring great excitement and anticipation to Chinese fans. However, the series of controversies and questions caused by Ronaldo's trip to China made me think about some issues.
First of all,BusinessTournament withSportsDifferences between events. Cristiano Ronaldo's trip to China was actually oneBusinessThe main purpose of the game is to pass RonaldoSuper IPto engage the audience. In this kindBusinessThere may be a gap between the determination of the ticket price and the expectations of the market and the expectations of the consumer during the competition. Therefore, we can not just start from the traditionalSportsFrom the perspective of the game, we will evaluate Ronaldo's trip to China.
Secondly, for oneBusinessThe most important thing in the competition is the consumer's experience and sense of value. Whether a ticket of four or five thousand yuan matches the actual income and consumption of an individual is a question that consumers need to consider. If consumers feel that the fare is too high to be worth it, they should have the right to a refund.
Finally,Super IPThe ** people have seen the explosion of domestic consumption capacity and consumption desire accumulated in recent years, and hope to profit from it. They are known for:Jayand other star concert ticket prices as a reference, and think that the maximum ticket price of 4,000 yuan is reasonable. Consumers are more like a spiritual product for such international events, and more of a combination of personal feelings. As a result, there may be a gap between market expectations, fare settings, and matching services and consumer expectations, which is also a normal reaction of the market.
To sum up, Ronaldo is in ChinaBusinessThe way the event is run is very different from what it used to be. We can't simply take the traditionalSportsThe criteria of the event should be used to evaluate itBusinessThink and understand from the perspective of the event. For consumers, they should be based on their ownEconomycondition and spending power to determine whether the ticket is worth buying. For organizers, they need to better communicate with consumers to meet their expectations and needs.