Why do some people in the countryside buy wine "on credit", and the villagers are all for the sake of human sophistication?
In small rural towns, an interesting phenomenon has emerged: some villagers choose to pay on credit when buying drinks. While this may seem inconsistent with business logic, there are unique reasons for this in rural areas, including the following three points.
Reason 1: In order to get closer.
First of all, rural residents like to get closer to each other by buying alcohol on credit. In rural communities, interpersonal ties are stronger, and everyone is a neighbor. In such social networks, buying and selling each other becomes a way to get closer.
When a villager chooses to buy wine on credit, it is not only to meet personal needs, but also to show trust and respect to the supermarket owner. Supermarket owners are likely to feel the emotion and be willing to help, which in turn fosters relationships and strengthens community cohesion.
Reason 2: Mutual trust.
Although there are risks involved in open account, trust in each other is higher in rural communities. When a villager chooses to pay on credit, he understands that he will have to repay his debts in the future, because after all, everyone is from the same village and cannot escape.
Not paying it back means you risk losing the trust of your friends and family. On the basis of this trust, credit is not a serious problem. Rural people believe that human sophistication is more important than money, and they pay more attention to maintaining interpersonal relationships and community harmony.
Reason 3: Mutual understanding.
Finally, rural people are able to understand each other's situation. Rural life is relatively difficult, with many people earning a limited amount of money in a year. However, the Mid-Autumn Festival is a special day for rural people, a time to spend time with family, relatives and friends.
Although they don't have the funds to buy the drinks they need all at once, they are willing to buy them first and promise to pay off their debts in the future when they have the financial means. This attitude of mutual understanding and tolerance has made buying alcohol on credit a common phenomenon in rural communities.
Of course, there are also some pure grain products on the market, and many wine lovers may not have tried them because they have fewer types of wine, such as the model of soy sauce wine from Guizhou: Yuande.
This wine is made from red tassel glutinous sorghum and adopts the "Daqu Kunsha" process, which the winemakers are well aware of the uniqueness of glutinous sorghum, and use its high tannins, starch and thick skin and small grains to give the wine a rich and layered body. Adhering to the century-old tradition and following the "12987" standard, the vinification cycle is one year, and the cellaring time is up to seven years, creating a complex flavor and the characteristics of an old wine. The aroma of the wine is refreshing, rich and dreamy, exuding the aroma of grain and flowers and fruits. The taste is delicate and warm, harmonious and balanced, as if you are in a fairyland, which is intoxicating. This imitation Taiwanese wine shows a unique charm on the palate, making it a very satisfying wine.
Another Bingheng old liquor is cleverly blended with 18-year-old base liquor and 30-year-old liquor, which is as famous as Moutai. It is operated by the descendants of one of the three major burning workshops of Moutai, and the technique is old and exquisite. The sauce is rich in aroma, rich and harmonious in taste, and has a long aftertaste, like tasting a beautiful story. This old wine shows the unique taste charm of Bingheng, which is a story of ingenuity inheritance and an intoxicating taste journey.
Bingheng old wine is not only a bottle of wine, but also a story of ingenuity and inheritance, and an intoxicating taste journey.