In the social context of the deep integration of culture and science and technology, the inheritance, protection and dissemination of intangible cultural heritage are indispensable for the participation of science and technology. Nowadays, the application practice of digital technology in the collection, storage, management, exhibition and dissemination of intangible cultural heritage has been very mature, and many intangible cultural heritages have successfully broken through the bottleneck of development with the blessing of science and technology, and bloomed the brilliance of excellent traditional Chinese culture in the new era.
The multi-dimensional application of science and technology in the inheritance and protection of intangible cultural heritage
With the acceleration of social transformation and the deep integration of culture and technology, the public service capacity of cultural undertakings and the level of R&D and transformation of cultural industry technology have been effectively improved, and the means and effects of digital protection of cultural heritage have been continuously upgraded, and "culture + technology" has shown great vitality in all aspects of cultural innovation. Intangible cultural heritage is a traditional industry, which seems to be incompatible with emerging digital technology, but in fact, it can be integrated with each other and collide with sparks.
In recent years, digital protection has become a new way of intangible cultural heritage protection, and digital humanities research has also become a new highlight. Digital technology can record the existence of intangible cultural heritage in multiple dimensions in terms of data collection, data storage, data management, data display, and digital communication, and help cultural dissemination.
Intangible cultural heritage uses the power of science and technology to promote cultural inheritance
While science and technology actively help the development of intangible cultural heritage, many leaders of intangible cultural heritage enterprises and industry practitioners are also actively seeking new possibilities of "culture + technology", and with the help of digitalization, the intangible cultural heritage industry can show vitality and vitality.
For example, with the popularization of new technology, there is a new platform for the protection and dissemination of intangible cultural heritage, and the dissemination of intangible cultural heritage content on the short platform has gradually shown a development trend of increasing communicators and fans, spreading more and more widely, and gaining a better reputation. With the help of the power of new intangible cultural heritage enterprises, many people in charge of intangible cultural heritage enterprises have shown the charm of intangible cultural heritage on major social platforms through various forms such as **, text, and **.
With the analysis of big data, rich product information, convenient booking methods, and fast payment, Ma Mingren Plaster has gathered many consumers, allowing the public to know and experience Ma Mingren Plaster through more channels, and also bringing new development opportunities for Ma Mingren Plaster.
In addition, Ma Mingren's plaster has also been selected into the intangible cultural heritage encyclopedia loft display project, which provides a more effective way for the content dissemination of Ma Mingren's plaster, so that the traditional plaster can be known and known by more people.
Of course, the deep integration of culture and technology is still in the early stage of development, so there are still many problems, such as the lack of professional content production, the lack of content stickiness, and the difficulty of sustainable attraction. These problems will be solved with the joint efforts of all parties with the further deepening of the integration of culture and science and technology.
The integration of culture and science and technology is an inevitable trend of the development of the times, and it is also an important way to meet the spiritual needs of the people. Nowadays, digital technology has made a lot of contributions to the protection and inheritance of intangible cultural heritage, and practitioners in the intangible cultural heritage industry are also trying to promote industrial integration, create more possibilities for the dissemination and inheritance of intangible cultural heritage, and gradually improve the dissemination of intangible cultural heritage