Feasibility analysis of amusement city investment in children's park project
In Wuhu, a large video game city, children's sports hall, and baby amusement park have recovered at a high speed after the new crown epidemic, and the popularity and revenue of Naughty Castle Park in major commercial centers and supermarkets have recovered to the income level before the epidemic began.
Mobile water parks, go-kart clubs, and video game cities are very high in shopping malls and supermarkets in terms of crowds and money-making speed.
The owners of video game cities are investors to open an indoor children's amusement, children's indoor park, and playground storefront is a good investment. Regardless of the location selection, equipment selection and project selection, store promotion, and internal management of the park, there is still a certain threshold.
OneProject site visits
We need to investigate the outlook of the market, the level of investment threshold, etc., before deciding to open a store. At present, we have fully opened the two-child policy in China and will soon fully open the three-child policy, and we believe that the market capacity and scale of playgrounds, children's amusement facilities, and vocational experience halls will continue to expand in the future. A lot of household expenditure in such as VR experience hall, amusement park project, million ocean ball pool in this area of the consumption expenditure accounted for a significant increase in household expenditure.
Therefore, we believe that the investment in video game parks in commercial streets and pedestrian streets is indeed a very nice entrepreneurial project with a short payback period.
Generally speaking, the children's amusement city covers an area of large or small, as small as dozens of square meters, and larger venues can be done from 1,000 square meters to tens of thousands of square meters of indoor projects, and the investment cost ranges from tens of thousands to millions and tens of millions.
I believe that with our assistance, we can from the feasibility report of the site and the planning and design of the site, to the project collocation, park equipment planning plan, operation management, we have rich industry experience, to assist the amusement park owner if to open a children's park to achieve sustainable profitability is not a difficult thing.
2. Market research
Examine the environment of the identified market, including which children and age groups are the target customers, how many people there are, and the level of local consumption. Defining the specific number of target customers will help to determine the size of the children's castle;The main thing is what age group can be used as a reference target for the design plan children's amusement project machine for free.
The results of the survey on spending power will help to position indoor amusement parks and establish charging standards. If you want to open a successful indoor theme park, reasonable market research is a must, and the brand will have a professional marketing teacher to assist the entrepreneur in conducting market research.
We strongly remind you to do local market research before the park opens
The main points of market research are as follows:
Competitors: Membership** and Membership System;Drainage mode;Decoration style;Main Profit Points;Main disadvantages;Drainage mode;Membership** and Membership System;Main Profit Points;
3. After figuring it out, decide what to do
After inspecting indoor theme parks and children's clubs, it is necessary to determine whether the local area is suitable for children's amusement projects and indoor playgrounds. Assuming that it can be suited, how many square meters of area do you need to open?Planning and design of children's sports halls, children's castlesHow much does it cost?In the future, if you join a popular brand, what brand will cooperate with the equipment?Determine the details and plans of cooperation. If you are looking for one-stop cooperation with source amusement companies in the near future, what grade of equipment will be used?What are the popular amusement parks in Children's City?
Video game + children's playgroundIt is a very good combination, and if you decide to make a park after considering it well in the future, you need to consider the factors that investors need to consider:
Positioning: Children's video games, indoor theme parks, size, grade, investment amount. It is mainly to refer to competitors and assist professional manufacturers to do indoor children's amusement in parks, and differentiated layout of children's indoor parks and equipment.
Drainage methods: If you have money, you can hire a professional company to do it, and if you don't have the money to study it yourself, you can do it.
Joining or looking for a manufacturer: Joining the brand or looking for amusement equipment manufacturers to do planning and doing it yourself. It depends on your familiarity and ability with the industry.
Fourth, location
The location of the children's amusement park Animation City.
High population density, large amount, crowds, supermarkets, etc., high population density, large amount, crowds and other places, the area is opened, is established, is a more suitable location for the establishment of children's development parks, children's video game cities. The store is selected in a very good place: large, medium and small shopping malls, residential areas and large communities, other ** dense points, large and medium-sized supermarkets, which can ensure a fairly good customer flow.
Mother, baby, children and other types of stores are also open indoor amusement parks, children's playgrounds are a very good location, children's paradise such as locked children's target group stores, if with children's city, children's clothing stores, children's shoe stores, children's restaurants, children's city and other customers are locked in the children's group of stores concentrated together, more can attract a lot of target customer groups to consume. If you open a store in the aforementioned location, the target customers are more concentrated and the business is easy to do.
Our site selection recommendations
Standing:The higher the floor space, the better, which is convenient for some climbing projects and rope climbing areas to play role-playing areas: fire department, police station, hospital, supermarket, school, etc. It is better not to be lower than 27 meters clear height.
Electricity:The electricity capacity is calculated according to 10 square meters per kilowatt.
Note:According to our regulations, it cannot be set up beyond the third floor and below the first floor.
Culture:The pre-approval department, if you want to do it, it is best to communicate with the cultural department first. Prevent non-compliance with policies. For example, less than 200 meters from the school or something.
Firefighting:If your site is larger than 300 square meters, you must also declare the second elimination yourself. Don't sign a contract with a building that hasn't been wiped out, there is a risk of going out of business at any time
Five. Children's playground design
ForParadise environmental art design and project planningThe bosses need to provide us with some information including children's video games, animation city area, children's amusement city, children's naughty castle site plan and the initial ideas and requirements of the park, and then the designer will design and plan the first draft of the park's drawings according to the results of our communication and local consumption.
If the drawings are directly produced by the manufacturer, after the drawings are designed, the product will be calculated, assuming that the professional design company is responsible for the design, you need to take the drawings and communicate with the equipment brand factory profile. For different recommendations, the way the product is priced is also different.
We strongly advise investors who want to be children's parks not to dictate the design style of the park based on personal preferences alone. Because your target customers are local kids and their parents' money. You need to communicate with our planning designer about the decoration design of local competitors, and our designers will make the most suitable design plan for the local area according to the actual local situation combined with the country's good children's parks.
Children's indoor parks, naughty castle parks sometimes cooperate with some single projects, such as: million ball pool, sand pit, electric drift parking lot, Mars drift bumper park, children's video games, doll houses, dollhouses, dollhouses, etc. We will recommend some amusement equipment based on previous market research and site positioning. As for the quality and quality, you can rest assured that our company has been engaged in the business for almost 30 years, and has been engaged in the research and development, production and operation of children's amusement equipment.
6. Preparation before opening
Once we have decided on the store, we can renovate the premises, and at the same time as we can start to make some preparations for the opening. Employee training, machine commissioning, cleaning and hygiene, such as the handling of relevant certificates, machine commissioning, opening publicity activities, etc.
Indoor children's play, the first priority is to do a good job of drainage before the children's experience hall is ready to open.
Important details work before opening
Gift sourcing and placement in the store;The materials for the event in the store are posted and perfected.
Sanitation treatment of the park, as well as formaldehyde removal treatment;
Employee recruitment and establishment of rules and regulations.
Commissioning, installation and maintenance of amusement equipment before opening.
Implementation of advertising and promotion measures and arrangement of in-store activities during the opening period.
7. Operation management
After the opening of the indoor park, if you want to operate stably and make a stable profit in the near future, scientific management and operation are a must!
The operation and management of children's parks is the secret to making money.
Amusement City, children's theme park
Key points of daily operation management.
How to promote the daily stores of the park.
Paradise training system.
Rules for the day-to-day management of the park.
The Park's fire, safety and health management system.