Approaching 2024, more and more news about Xiaomi cars has appeared online in recent times. Just recently, it was rumored on the Internet that Xiaomi Auto will be officially released on December 28, which has attracted a wave of attention on the Internet.
According to the news, at the Xiaomi car unveiling press conference, the main selling points such as the interior and exterior design of the vehicle, intelligent configuration and performance control will be announced, and the pre-sale price of the new car will also be announced, and Lei Jun, chairman of Xiaomi Auto, will also give a speech PPT on the spot.
Objectively speaking, Xiaomi, which started with mobile phones, has accumulated a lot of loyal fans over the years. Especially in the past two years, with the high-end development of domestic mobile phones, Xiaomi mobile phones have also launched a digital series of high-end models. From the Mi 11 to the Mi 14, the release of each new generation of phones can cause enough impulses.
Not long ago, the Xiaomi 14 was officially released. Released at the same time as the Xiaomi 14, there is also Xiaomi's surging OS system. Although compared with Huawei Hongmeng OS, Xiaomi's surging OS was released late, but the attention is not low.
In the view of the car quick review, the release of Xiaomi surging OS is obviously building momentum for the listing of Xiaomi cars. Because Xiaomi has announced early on that the first model will be officially mass-produced in the first half of 2024.
Although Xiaomi is not very smooth on the road to making cars, especially the issue of car manufacturing qualifications, there is no definite news that Xiaomi has obtained the car manufacturing qualification. However, the pace of Xiaomi's car manufacturing has never stopped. After entering the second half of 2023, Xiaomi has accelerated the progress of car manufacturing. At the beginning of October, Xiaomi Auto officially released a recruitment information.
This shows that Xiaomi's car manufacturing has entered the final sprint stage.
At the same time, the Xiaomi Home stores in Beijing and Shanghai are also being upgraded. Prepare for the Xiaomi car to enter the Xiaomi Home showroom.
Regarding the news released by Xiaomi Auto on December 28, the relevant staff of Xiaomi Auto quickly replied, saying that the time was not determined, but this point in time (December 28) was indeed considered, and the other content was all fake.
Although Xiaomi cars have not yet been officially released, judging from the information released so far, Xiaomi cars will definitely not be as close to the people as Xiaomi mobile phones, and even the price of medium and high-end models will reach more than 400,000 yuan.
I don't know how the majority of "rice noodles" friends will feel when they see this?
Of course, Xiaomi cars dare to sell so expensive, which can also show that Xiaomi cars will be very good in terms of product power. However, in the face of the current "voice" of the new energy vehicle market, Xiaomi Auto, which focuses on the high-end car market, is also facing a lot of tests, Tesla, Weilai, Xiaopeng, Gaohe and Zhiji, these mid-to-high-end pure electric vehicles** are now falling again and again.
In the new energy vehicle market, where the competition is close to white-hot, it remains to be seen whether the belated Xiaomi car was born at the wrong time or a rising star.
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