The new middle class is not a pick-in, on the contrary, they are more focused on spending their money on improving the quality of life and coping with risks. When it comes to education, their commitment to their children's education is one of the most prevalent anxieties. In order to provide their children with the best education, they are willing to pay exorbitant fees. Taking international schools as an example, 300,000 yuan a year in tuition and fees is nothing for the new middle class. They even face the dilemma of being turned away from the school because they are not foreigners. In order to take care of the family and provide a good educational environment, the new middle class also tends to look for highly educated domestic workers with high-quality skills such as bilingual education and programming. Experts believe that high-quality education and high-end housekeeping can meet the high requirements of the new middle class for the next generation, and at the same time, it will also help them invest more energy in health care and life science and technology. For the new middle class, high-end private medical care institutions VIP and life science and technology are a clear manifestation of their pursuit of high-quality life.
In the field of health care, hyperbaric oxygen chambers are widely recognized as an effective technology. According to the research results of the top journal "aging", the hyperbaric oxygen chamber can extend the telomere length of middle-aged and elderly volunteers by about 20%, which is equivalent to pulling the physiological age back to 25 years. The hyperbaric oxygen chamber in Shanghai is favored by the new middle class because of its highest pressure level in the industry and low **. Since the news was released, the agency's website has seen a 70% increase in page views and a 60% increase in orders, with 80% of its clients being high-net-worth middle-aged men, especially those in Jiangsu, Zhejiang and Shanghai. The new middle class places a high value on physical investment, and they often prepare for it in advance. For example, some users will consult the pressure level and experimental endorsement and other relevant information in detail before entering the hyperbaric oxygen chamber, and bring mineral water bottles into the cabin to experience. The new middle class is not only interested in hyperbaric oxygen chambers, but also in other life sciences such as deep healing light and floating chambers.
As a high-tech product, hyperbaric oxygen chamber has the effect of lengthening the length of human telomeres and is widely recognized. Shanghai's hyperbaric chamber has attracted a lot of interest from the new middle class with its industry's highest pressure level and low **. Studies have found that hyperbaric oxygen chambers can extend telomere length by about 20% in middle-aged and elderly people, which is equivalent to 25 years of retrospective physiological age. As a result, the technology has become the choice of many new middle class. The hyperbaric oxygen chamber in the Shanghai market was quickly recognized for its highest pressure level and relatively low threshold, and the number of orders skyrocketed, and the number of views on the official website reached a new high. Among them, middle-aged male customers in Jiangsu, Zhejiang and Shanghai account for a large proportion.
The new middle class's focus on hyperbaric oxygen chambers is not only because of its returns, but also because it represents a sense of luxury and an investment in life. Compared with those who only seek luxury goods and conspicuous expenses to prove their social status, the new middle class pays more attention to the quality of life. Therefore, the new middle class who choose hyperbaric oxygen chambers does not pursue superficial vanity, but hopes to achieve a long-term and stable life by investing in their own body and health.
A new middle class is emerging, no longer seeking vanity and flaunting wealth, but a four-piece set as a security guarantee for a lasting and stable life. These four aspects include education, high-end housekeeping, high-end private medical care institutions, VIP and life sciences. One of the most common anxieties among the new middle class is about investing in their children's education, and they are willing to pay high fees to provide their children with the best education. In addition to investment in education, the new middle class also focuses on high-end housekeeping, high-end private medical care institutions, VIP and life technology. They look for highly educated housekeepers to meet the needs of their families. In terms of health care, they are looking for better health protection in high-end private medical care institutions. As for life science and technology, they are very interested in technologies such as hyperbaric oxygen chambers, deep healing light and floating chambers.
The new middle class pursues a more advanced way of life, and they focus more on life and health. Compared with showing off luxury goods and a superficial sense of ritual on social **, the new middle class pays more attention to the use of time and physical health. The four-piece set became their way to a long-lasting, stable life. Only after the tide recedes can the real ability be seen, and the new middle class is showing their actual strength through a four-piece set. They value their own investment, not only to pursue the superficial good, but also to realize the investment in life.