On December 26, the "2024 Born to Beauty" annual meeting of Jialan Group was grandly held, and Zha Daocun, chairman and president of Drama Star Media, was invited to attend the event. At the meeting, Jialan Group commended outstanding businessmenAs a long-term cooperative service provider of Jialan Group, Drama Star Media has been fully recognized by the customer team with its professional full-link marketing services, and won the Best Cooperation Award of Jialan Group in one fell swoop
The hand-in-hand cooperation between Drama Star Media and Jialan Group can be traced back to 2016, and in the past 8 years, Drama Star Media has helped and witnessed the rapid development of Jialan Group. Count the past,Drama Star Media has in-depth insight into and keeps up with the trend, helping many brands such as Naturetang under Jialan Group to continue to explore and innovate, realize long-term, short-term, social and e-commerce and other multi-platform communication coverage, and build an integrated marketing link of the whole brand ecology. 
In 2023, Drama Star Media will help Naturetang, a brand of Jialan Group, to create the "Naturetang Personal Care *** Douyin Live Room".Since its launch in July, the cumulative GMV has exceeded 10 million, and the highest single-day sales during Double 11 exceeded 1 million+. During the period, Zhao Lusi, the global spokesperson of Nature Hall Shampoo and Hair Care, was also invited to parachute into the live broadcast room, and created a high degree of interaction with the live broadcast audience with interesting methods such as "opening Zhao Lusi's hair care bag", Nature Hall products flipping music, and celebrity interactive photographyOn the same day, the popularity of the live broadcast climbed to the top 1 of the beauty category on the live broadcast list, the Douyin flagship list, and the second place in the exquisite beauty list. 
With the combination of refined daily live broadcast application and diversified content of celebrity fancy grass planting, and the active interaction, grass planting, and welfare mechanism of the live broadcast room itself, Drama Star Media has not only won consumer recognition, but also set up a young brand image such as natural hall pet fans and play, which not only empowers the brand sales growth, but also creates long-term value for the brand. 
The award of the Best Cooperation Award is the trust and affirmation of Jialan Group's service capabilities of Drama Star Media, and also symbolizes the more efficient cooperation, more trust of the team, and more comprehensive services between the two parties. Drama Star Media will firmly be a reliable marketing partner of Jialan Group and help Jialan Group achieve greater success in the beauty market.