On December 22, the National Press and Publication Administration solicited public comments on the draft of the "Measures for the Administration of Online Games". The draft aims to safeguard and promote the healthy development of the online game industry, clarifies issues such as the access of online game business units, and sets up a special chapter on "safeguards and rewards" to propose a series of incentive measures. At the same time, the draft also stipulates measures to protect the rights and interests of minors and consumers. In response to the concerns and opinions in the draft for comments, the State Press and Publication Administration will carefully study and revise and improve.
According to the draft for comments, it is forbidden to set up compulsory battles in online games, and to restrict inducing rewards, ** trading behavior, etc. This may affect the number of active users and top-up data of the game. For games that are highly dependent on high-spending players, it is necessary to set user recharge limits and provide warnings.
This draft caused **wild volatility**, and gaming stocks were sharply**. Some industry insiders said that the introduction of this new regulation is a first-class event for the game industry and may trigger major changes in the industry.
As a popular form of entertainment, online games have developed rapidly in recent years, but there are also some problems. The restrictions and measures proposed in the draft are seen as a clear response to these issues. It precisely restricts forced battles, induced rewards, ** transactions and other behaviors, and sets up a special chapter to protect the rights and interests of minors and consumers. It can be said that this draft is very precise and targeted in terms of solving the problems that exist in the gaming industry.
However, this new regulation has also aroused concern and controversy from all walks of life. It has been argued that excessive throttling could affect the gaming experience and the number of users;There are also concerns that too much intervention will stifle innovation and market competitiveness. It is undeniable that online games are not only a commercial industry, but also a cultural product, and the interests of all parties need to be balanced in management.
Overall, the promulgation of the draft Measures for the Administration of Online Games will cover most game manufacturers and have a broad impact on the entire game industry. In the context of this industry change, gaming companies will have to re-examine their business models and codes of conduct to adapt to the requirements of the new regulations.
The State Press and Publication Administration said that they will seriously study and revise and improve the draft to give full consideration to the opinions and interests of all parties. In the future, we can look forward to a healthier, more orderly and more sustainable online game industry.