The collective assets of the village have gone from idle and dormant to vibrant.
Approaching dinner time, a rural tourism hotel near the north gate of the Huangshan Scenic Area ushered in the busiest time of the day. This hotel is a village collective asset of Fu Village, Gengcheng Town, Huangshan City, and is an industrial support project built by the local government with an investment of more than 4 million yuan in order to consolidate and expand the achievements of poverty alleviation and effectively connect with rural revitalization. However, due to the limited operation capacity of the village collective, the project was idle for a long time after its completion, and it was not until one day that it ushered in a turnaround.
Wang Zhongli, director of the village committee of Fu Village, where the project is located, clearly remembers that it was November 2022 that they revitalized the hotel through public bidding through the Huangshan Rural Property Rights Trading Center. He said: "The village collective does not have management talents in this area, and after we put the hotel on the network, we will bring in professional people to let them operate, and professional people will do professional things." ”
From idle and silent, to online leasing, and then to vitality, the whole process of the hotel's "desperate survival" was witnessed by Lin Hui, a staff member of the Huangshan Rural Property Rights Trading Center. Lin Hui said: "At that time, it was the village cadres of Fucun who approached us and hung up a project for a tourist hotel in Zhangcuntan. After a preliminary review, we put it online. After 10 working days, it was finally closed at 30% above the reserve price. ”
Idle assets are revitalized, and the operator, the village collective, and the villagers all benefit.
Although it is an idle resource, the project is located at the north gate of the Huangshan Scenic Area, and its unique geographical advantages make it attract much attention as soon as it is listed on the network, and has become a "sweet spot" in the auction link.
In the end, Xu Fengyun, a villager from Fucun Village who has experience in hotel operation, had the last laugh with an annual rent of 170,000 yuan. Looking at the future, she signed the lease contract for 10 years. Now, after nearly a year of careful care, this rural tourism hotel has become a small name in the local area.
Xu Fengyun said: "The daily turnover on holidays can reach more than 5,000 yuan, and the usual turnover is about 4,000 yuan. Our goal is to be full every day, with an annual operating income of at least 1.5 million yuan. ”
As the saying goes, "a son is settled, and all are alive". The fortunes of the hotel have come and gone, the operator has made money, the village collective has also increased its income, and more importantly, the villagers have benefited.
Wang Zhongli, director of the Fucun Village Committee, said: "The village committee gave back the funds to the villagers and bought accident insurance for the elderly over 60 years old. At the same time, the medical insurance payment subsidy for each villager is 150 yuan. After the completion of the hotel, 3 poverty alleviation households were employed. ”
The poverty alleviation households in Wang Zhongli's mouth include Sister Zhu, who is over half a hundred years old. After the opening of the Fucun Rural Tourism Hotel, she has been chopping vegetables, helping with the kitchen, and tidying up the room here. Working at home, she can earn more than 3,000 yuan a month. Sister Zhu said: "In the past, the salary was a little lower. Since the opening of this hotel, we have come here to work, and the salary has increased, which has improved the standard of living for our family. ”
Activate the "sleeping assets" in rural areas and explore the "idleness" to make money.
The relevant departments of Huangshan City and the Huangshan Branch of the Industrial and Commercial Bank of China have cooperated with the Anhui Ecological Products Exchange to build a rural property rights trading platform, forming a distinctive "Huangshan model" of common prosperity.
Wang Haiyan, executive president of the Anhui Provincial Ecological Products Exchange, said: "The revitalization of rural idle farmhouses and idle homesteads is more about the development of cultural industries and homestay economy, providing more jobs for the vast number of rural surplus labor in Huangshan City, promoting rural revitalization and driving common prosperity." ”
The advantage of the "Huangshan Model" is that it makes rural property rights transactions more open and transparent, more efficient, and more secure. In the whole transaction process, as the manager of the transaction margin, ICBC overcame the difficulties of large number of deposits, small amount and high frequency, and gave full play to the financial technology advantages of large state-owned banks to escort every transaction.
Cao Yueying, President of the Huangshan Branch of the Industrial and Commercial Bank of China, said: "After the implementation of the pilot project of property rights transactions in Huangshan, we have actively introduced technologies such as blockchain and satellite remote sensing according to the characteristics of rural property rights transactions, and used the functions of these new technologies to realize the automation of procedures such as bidding and bidding for capital transactions, reduce operational risks, and improve the efficiency of business handling." ”
From its completion in 2017 to the end of October 2023, the platform has completed a total of 7,910 rural property rights transactions in Huangshan City, with a total amount of more than 3.5 billion yuan and a total project premium of nearly 50 million yuan. In the process of increasing profits for the people and exploring common prosperity, the "Huangshan model" that "leisure" can make money has made great contributions.
Jiang Zhuoqi, deputy mayor of Huangshan City, said that Huangshan City actively explores and stimulates the endogenous power of strengthening villages and enriching the people, deepens the reform of the rural land system, strengthens the management of rural homesteads, actively revitalizes idle farmhouses, highlights one village, one product, one village, one scene, one village and one rhyme, and creates industrial villages, first-class villages, and art villages.
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