On December 18, Xiangdao announced that it had reached a strategic cooperation with SAIC-GM-Wuling, and the two parties will work together to develop in the field of mobility and promote the implementation of a series of measures such as the compliance of the online car-hailing industry, innovative services for drivers and passengers, and the construction of charging facilities. The two parties jointly released a new customized model of online car-hailing - "Xiangdao Starlight Customized Edition".
Based on SAIC-GM-Wuling's profound industrial foundation and intelligent manufacturing advantages, and combined with the massive big data of Xiangdao Travel's online car-hailing operation, Xiangdao Starlight Customized Edition is created to more accurately meet the multi-level and multi-scenario travel needs of users. Among them, Xiangdao Travel integrates massive online car-hailing operation big data such as operation scenarios and driver and passenger experience feedback that has been accumulated in the past five years to form a rich three-dimensional user portrait model, build user needs from the dimensions of driving style, riding preference, travel scenarios, etc., and provide the most direct and closest "user" suggestions for the development of customized models.
In view of the actual car use scenarios in the field of mobility, the new car will bring drivers and passengers a more comfortable, worry-free and safer car experience. In order to improve the travel experience of passengers, the new car brings B-level large space through unique designs such as "recliner design" and "long legs in the back", while embracing pressure-relieving seats and large and flexible storage space, all of which are exclusively customized for online car-hailing travel scenarios. In addition, taking into account the needs of online car-hailing drivers for flexible vehicle control and cost control, the "Xiangdao Starlight Customized Edition" makes the operating cost more cost-effective by reducing energy consumption.
Through this cooperation, SAIC-GM-Wuling and Xiangdao Travel have joined forces to achieve synergy and innovation in terms of industrial efficiency improvement and service model exploration. The two sides said that they will jointly explore a broader market space in the field of shared mobility, and will also jointly promote the rapid development and popularization of new technologies. Through the online operation of "Xiangdao Starlight Customized Edition", SAIC-GM-Wuling will quickly complete the launch of products**, rapidly increase product experience touchpoints, and empower richer marketing scenarios by continuously tracking user experience feedback. At the same time, the massive driver and passenger experience data of Xiangdao Travel will continue to be updated, which will further feed back related product functions and technology iterations, help SAIC-GM-Wuling continue to improve customized models, and provide more new choices for shared travel vehicles.
After the joint official announcement, SAIC-GM-Wuling and Xiangdao Travel plan to officially launch the "Xiangdao Starlight Customized Version" in early 2024, and take the lead in launching the online car-hailing market in core cities such as Nanning, Liuzhou, and Guilin. In the future, the two parties will carry out more in-depth cooperation in a series of dimensions, such as the construction of the mobility ecosystem and the empowerment of multiple resources, to jointly develop the mobility market and jointly build an urban smart mobility ecosystem.
It has spanned five years since the brand was launched on December 18, 2018 and Shanghai Kaecheng has operated the online car-hailing business. As a travel platform rooted in Shanghai, deeply cultivated in the Yangtze River Delta and radiating across the country, Xiangdao Travel has large-scale and mature experience in online car-hailing operations, and has built a brand advantage of compliance, safety and leading quality, and has become the first choice for users to travel with peace of mind.
In the face of the new trend of the development of the travel market, Xiangdao Travel will gain insight into the changes in consumer demand through forward-looking observation, optimize the service model and improve the product experience. The custom development and manufacturing of online car-hailing is the core link of this. Through the "Xiangdao Starlight Customized Edition", Xiangdao Travel can not only directly improve the experience of drivers and passengers, but also further enter a new stage of refined operation.
Author: Zhang Xiaoming.
Text: Zhang XiaomingPhoto: Photo provided by the interviewee Editor: Zhan Yue Responsible editor: Su Zhan.
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