Yu Chengdong spent 500 million yuan to comprehensively upgrade the ideal ONE model of "disabled".
Some time ago, the all-new Wendao M7 series was officially launched, with five and six seats, rear-wheel drive and four-wheel drive, as well as versions equipped with intelligent drive systems and versions without intelligent drive systems.
As you can see, the product portfolio of this car is particularly rich, and the same is true for the ** range, from 24980,000 yuan to 32980,000 yuan, extending to a staggering 80,000 yuan.
Regarding this car, Yu Chengdong said at the press conference that Huawei and Sailis engineers spent a year, and the research and development cost was as high as 500 million, and in many aspects, including where users can see and cannot see, there has been a qualitative improvement.
It should be made clear here that the so-called R&D cost of 500 million yuan refers to the new models such as 5 seats and 6 seats launched on the basis of the original M77-seat version, rather than the M7 developed by 0, which only cost 500 million.
Yu Chengdong said that the new M7 is expected to absorb more than 30% of this year's sales.
As shown in the chart above, this is a chart of the sales of the M7 and M5, and you can see that when it was only launched last year, the M7 performed very well.
It is precisely because of the very good performance when it was first listed last year that Li Xiang later posted a short article, saying that it was the launch of the M7, which crippled the ideal ONE and forced the ideal to discontinue the ideal ONE, launch the L9 and so on, which was not good for the sales of its own ideal ONE, and poured the pot on the M7.
However, although the performance in 2022 is not bad, in 2023, the performance of the M7 that came out is very average, especially in the first few months, and the sales are really bleak.
This is very disadvantageous for the advent of the world, and even for Huawei, after all, the positioning of the M7 and M5 is different, and the advent requires different models like the M7 and M5 to snatch users.
Therefore, Huawei and Cyrus will invest 500 million yuan to develop a new M7, hoping that this car can regain its glory.
The question is this, last year Li Xiang and M7 paralyzed the ideal one, this year Yu Chengdong spent 500 million to update the m7, can it paralyze the ideal again?I think it's a bit hard to say, like L9, L8, L7.
After all, M7 is updated and revised, it is still M7, and the ideal is no longer the ideal one, L9, L8, how popular L7 is, but everything is possible, it depends on the performance of M7.