ChinaMobile phonesThe market used toHuaweiAs a representative, withApplesThe same name is considered to be withApplesDomestic brands that share market share. However, in the United States rightHuaweiUnder the crackdown, many people thinkApplesIt will become ChinaMobile phonesThe dominant player in the market. However, the strength of other Chinese companies is underestimated. XiaomiAs domesticMobile phonesbrand, through continuous R&D investment and innovation, gradually benchmarkingApples, showing strong competitiveness. During the recent 11.11 shopping festival,XiaomiMobile phonessales withApplesiphoneThere is only 100,000 units between them, which is a very small difference. This indicatesXiaomiIt has become ChinaMobile phonesA powerful force in the market.
XiaomiAs a brand driven by technology and innovation, it has always been known for its high quality and ultra-high cost performance. Not only do they have excellent performance in terms of hardware, but they have also made great breakthroughs in software and user experience. XiaomiMobile phonesThere is a wide range of users, from students to business peopleXiaomias their first choiceMobile phonesBrand. In addition to the continuous growth of market share,XiaomiIt has also achieved good results in the global market, and its sales volume is in the forefront.
Redmik70 seriesYesXiaomiA new one under the brandMobile phones, which has been a huge success since its release. On the day of the first sale, 600,000 units were sold in just 5 minutes, and received praise from many users. ThisMobile phonesIt not only attracted the original users of the K20 series, but also attracted the attention of many new users. This indicatesXiaomiImportant breakthroughs have been made in both product development and marketing.
Redmik70 seriesThe reason for the high profile is that it offers a lot of amazing functions and features. First of all, the K70 series applied a domestic 2K screen for the first time, and this field has been used beforeSamsungMonopolize. This means:XiaomiAn important breakthrough has been made in screen technology. In addition, the K70 series has also been updated and replaced in major components such as camera modules, sensors, screen glass, and memory, further improving the performance and user experience of the product. In addition,XiaomiIt has also reached a "Qinghe Consensus" with domestic first-class businessmen and jointly formulated a "Two Trillion Grand Plan", planning to achieve a market value of more than 2 trillion yuan in the next 10 years. This plan is aimed at strengthening the countryChainto promote the connection between China's intelligent manufacturing and the world.
IIIredmiThe road: from HI to H2, ChinaMobile phonesIndustrial chainThe development of them is a testament to their backs.
redmiBehind the success of the brand is full of twists and turns and hard work. Lei JunFoundedredmiThe original intention is to respond to the call of the country and create a highly localizedMobile phonesand thus push ChinaMobile phonesIndustrial chaindevelopment. However, at the beginning of its creation, ChinaChainThe system is not perfect, in order to develop the first generationRed riceMobile phones, they invested a huge amount of nearly 40 million yuan. However, the first generationRed riceMobile phonesThe performance was not ideal. Faced with this dilemma,Lei JunWithout flinching, we decided to reinvent the wheel and redevelop a new model. By withChainIn-depth cooperation with manufacturersRed riceAfter countless attempts and adjustments, the team finally made a breakthrough. First generationRed riceMobile phonesWith an ultra-low price of 799 yuan, it became the focus of the market, and the sales volume reached 44.6 million units, beating the cottage in one fell swoopMobile phonesand with great success. This shows that the R&D expenses of 40 million yuan are not wasted, but forredmiand consumers, but also for ChinaMobile phonesIndustrial chaindevelopment.
redmiThe name of the brand".Red rice"It means that it is necessary to be deeply domesticChainand "red" hearts that support each other. With the domesticChainperseverance and hard work,redmiIt became domesticMobile phonesA significant force in the market. They pass withChainThe close cooperation of the manufacturers has achieved the goal of significantly reducing costs in the product development process. This brings cost-effective products to consumers and promotes domestic productionMobile phonesDevelopment of the market. In the process, ChinaChainPartners have also been given great opportunities to develop and enhance their technological level and global competitiveness.
Lu Weibing joinedredmisince,redmiThe brand has made a revolutionary breakthrough. EspeciallyredmiThe release of the note7 caused a shock in the market. ThisMobile phonesWith the perfect combination of high quality and extreme cost performance, it has become a global phenomenonMobile phonesThe best-selling model in the market, the sales volume has exceeded 35.5 billion units. With the user pairMobile phonesThe requirements for the experience are constantly improvingredmiAlways adhere to the concept of "either don't do it, do it if you want to do it", and launched the first full screenMobile phonesK20 series. To this day, more than 1 million users are still using the K20 seriesMobile phonesRedmik70 seriesThe release of the market has once again caused heated discussions in the market. ThisMobile phonesThe outstanding performance and innovative features make people rightXiaomiThe future of the brand is exciting.
XiaomiAs ChinaMobile phonesOne of the leaders in the market, through continuous R&D investment and innovation, has gradually benchmarked and challengedApplesredmiAsXiaomiIts brands have made breakthroughs and successes in the course of ten years of development. By passingChainof in-depth cooperation and technological innovation,XiaomiSuccessfully created a series of cost-effectiveMobile phonesand won the favor of consumers. Red riceThe successful launch of the K70 series further consolidatesXiaomiAs domesticMobile phonesMarket leadership. Looking to the future,XiaomiWe will continue to increase R&D investment and innovation to lead ChinaMobile phonesIndustrial chainand bring more surprises and innovations to consumers around the world.