The opening of the new snow season in 2023-2024 will allow "cold ice and snow" to continue to exude "hot energy" and promote the development of the ice and snow industry. As a part of the ice and snow industry chain, ice and snow equipment has also ushered in a first-class development period, with continuous expansion of market scale and unlimited development potential, and the high-quality development momentum of Changchun's ice and snow equipment industry is strong.
The first domestic Hongqi snowmobile was unveiled at the Snow Expo, showing the power of science and technology.
Products are exported to home and abroad.
The scale of ice and snow equipment enterprises has expanded.
With the popularity of ice and snow sports and the popularity of ice and snow tourism, the demand for ice and snow equipment is increasing year by year. As a local ice and snow equipment brand, Changchun Bainingdun Sporting Goods Equipment started from making skates. With the idea of allowing more people to wear their own skates, Wang Yang, a retired athlete of the Chinese short track speed skating team, founded a company to independently develop skates and skates, and now the products have been sold at home and abroad, and have been chosen by many well-known athletes and Olympic champions.
Nowadays, the ice and snow market has been fully opened, especially for ice and snow equipment, which has broad prospects and is a very good development opportunity for our local enterprises. Zhuang Peng, deputy general manager of Changchun Bainingdun Sporting Goods Equipment, introduced that from a hut of more than 60 square meters to a large factory of several thousand square meters, from a small company to a well-known domestic ice sports brand, the company has been committed to independent research and development for many years, and has 32 patents and other intellectual property rights. In recent years, sales have increased year by year, and so far this year, the sales have approached 20 million yuan. The scale of the enterprise has also been expanding, and a branch has been expanded this year, and a framework cooperation agreement has been signed with enterprises in Xinjiang to carry out cooperation related to the ice and snow industrial park in the future.
Seizing the opportunity of the era of rapid development of the ice and snow economy, the "Implementation Plan for the Construction of Changchun Tourism Industry (2023-2027)" and "Several Policies for Promoting the High-quality Development of Cultural Tourism Industry in Changchun" recently released by the city also make ice and snow enterprises full of confidence. Zhuang Peng said that the support of these policies is in place, and the company will continue to increase R&D efforts, develop the market, continue to strengthen marketing, improve brands, and do large-scale, and strive to increase future sales by 20% on the basis of 2023.
Committed to independent research and development
The sales of ice and snow equipment enterprises increased
It is not difficult to find in the major ice and snow sports venues, whether it is ski clothing, skis and other equipment, or snow machines, cable cars and other equipment, from the perspective of the ice and snow equipment market, local brands still need to be improved, and there is huge room for development. As a local enterprise, the special vehicles independently developed and produced by Jilin Hanhai Special Vehicle Technology Co., Ltd. are often used in major ice and snow sports events, and have also attracted the attention of many professionals at major exhibitions this winter.
Like our self-developed Xuanwu snowmobile, the maximum speed on the road is 180km h, and the maximum speed on the snow is 130km h (track). Tan Hongxu, deputy general manager of the marketing department of Jilin Hanhai Special Vehicle Technology, introduced that the company currently specializes in the development and production of special vehicles, such as high-performance all-terrain vehicles and high-power snowmobiles, which are used in ice and snow tourism, competitive events, etc. With the development of ice and snow tourism, the company's products are becoming more and more popular.
Nowadays, Changchun City vigorously develops ice and snow tourism and supports the ice and snow industry, and Tan Hongxu is very optimistic about the development of ice and snow equipment. "This year's sales have increased by about 40% compared with last year, and now it is very conducive to the development of the company, both from the policy perspective and the current market situation. The company will continue to expand the team, improve product performance, and develop more new products. ”
In addition to special vehicles, Changchun Bochao Auto Parts Co., Ltd. is also the first to apply the hemp fiber technology originally used in the automobile industry to the snowboard, and independently developed and launched the local hemp fiber snowboard and hemp carbon composite snowboard in Jilin Province, providing new choices for more ski enthusiasts.
Research and development of new products for ice and snow equipment
Promote the transformation of scientific and technological achievements in the ice and snow industry
Aiming at the frontier of ice and snow science and technology, and carrying out innovative research and exploration of applying basic theories and methods, the Key Laboratory of "Ice and Snow Tourism Venue Equipment and Intelligent Service Technology" of Jilin University has been committed to the research of ice and snow transportation equipment, high-performance materials for ice and snow appliances, ice and snow economic data information and intelligent service technology. Aiming at the market demand of China's ice and snow tourism, the ski bionic penguin developed by it walked out of the laboratory and came to Changchun Ice and Snow Xintiandi for exhibition.
Chen Kaixiang, head of the student group of the ski bionic penguin project of the School of Bionic Engineering of Jilin University, introduced that this ski bionic penguin is based on the efficient snow-crossing movement configuration of the Antarctic emperor penguin, using coupled bionic technology, through new materials, new technologies and new processes, combined with ergonomics and sound and light technology. It can be used for skiing, skating, and dry land.
The penguin-like machine has a door open that allows a person to sit in it and control its forward, steering, leaping, maneuvering and braking through the passenger's limbs. Chen Kaixiang said that the reason why it is designed as a penguin is not only because of entertainment, but also because the bionic penguin body with realistic appearance, natural touch and safe protection is more conducive to its practicality. Not only that, the ski bionic penguin is also equipped with solar panels to create a green power supply assistance system to achieve escort, light, panorama, heating, interaction and entertainment functions.
At present, the ski bionic penguin is still in the pilot stage. However, the Key Laboratory of the Ministry of Culture and Tourism of Jilin University will continue to give full play to the advantages of talents, technology and resources, promote the key technology research and transformation of scientific and technological achievements in the ice and snow industry, and help the high-quality development of the ice and snow economy.
*:Changchun**.
Editor: Liu Suna.
Editor-in-charge: Chen Sixiu.
Proofreading: Wang Gengyue.
Producer: Xie Xiaohui.