Coffee, as a drink of Western origin, has set off a boom in the Chinese market in recent years. More and more young people like to spend in coffee shops and enjoy a fashionable, high-quality and comfortable lifestyle. There are also some unpleasant incidents in coffee shops, such as a recent incident in which a woman asked the clerk to drive away the delivery boy.
According to netizens, on November 30, when a woman in red was shopping in a Starbucks coffee shop, she saw a takeaway brother next to her, and immediately called the clerk and asked him to be driven away, claiming that she was the last person she wanted to see. This move sparked strong disgust and criticism from netizens, who believed that the woman's behavior was a kind of "privilege" and "discrimination", a disrespect and insult to the takeaway brother, and a destruction and encroachment on the public space of the coffee shop.
The incident sparked a debate about consumer culture, involving multiple aspects such as the positioning of coffee shops, the rights of consumers, and the dignity of service providers. So, what kind of place is a coffee shop?What are the rights and obligations of consumers in coffee shops?
Coffee shop, as a Western consumer culture, first originated in Europe in the 17th century, is a commercial place that provides coffee and other drinks and food, as well as a place for social and cultural exchange. The emergence of coffee shops satisfied people's demand for coffee, and also promoted the exchange of people's ideas and information, which had an important impact on the Enlightenment and the development of capitalism in Europe.
With the development of globalization, coffee shops have also spread all over the world and become a common consumer culture. In China, the development of coffee shops has gone through several stages, from the initial instant coffee to the later chain coffee shops, and then to the current Internet celebrity coffee shops and specialty coffee shops, the number, type, style, and taste of coffee shops have shown a trend of diversification.
Coffee shops are not only a place to serve coffee, but also a place to show their personality, enjoy life, and socialize with friends, especially favored and sought after by young people. The consumption culture of coffee shops also reflects the consumption outlook and values of consumers. On the one hand, coffee shop consumers pursue a fashionable, high-quality, and comfortable lifestyle, and the environment, service, and atmosphere of the coffee shop are all important factors in their choice.
On the other hand, coffee shop consumers also pay attention to a social and cultural function, coffee shop is a place for them to communicate, communicate and cooperate with friends, colleagues, customers, etc., and it is also a place for them to obtain information, learn Xi knowledge, and expand their horizons. The consumer culture of coffee shops has both a personal enjoyment and a social participation.
Coffee shops, as a public space, also have their own rules and order, which need to be observed and maintained by consumers and service providers. The public space of the coffee shop has not only an openness and inclusiveness, but also a kind of restriction and constraint, a kind of freedom and randomness, as well as a sense of responsibility and respect. The public space of the coffee shop is not only the right of the consumer, but also the obligation of the consumer.
Consumers have the right to enjoy coffee and other services in a coffee shop, as well as the obligation to abide by the rules and etiquette of the coffee shop. Consumers have the right to choose their favorite coffee and food, the right to choose their favorite seats and environment, and the right to carry out their own activities and exchanges in the coffee shop, but these rights are conditional, and cannot harm the rights and interests of other consumers and service providers, and cannot destroy the order and atmosphere of the coffee shop.
Consumers are obliged to pay for coffee and other services, to keep the coffee shop hygienic and tidy, to respect the coffee shop's employees and other customers, and to maintain the reputation and image of the coffee shop.
The public space of the coffee shop is a kind of social contract based on consumption, which requires mutual understanding and trust between consumers and service providers, mutual respect and tolerance between consumers and consumers, and mutual support and cooperation between consumers and coffee shops. Only in this way can the public space of the coffee shop achieve a harmonious, orderly and civilized consumption atmosphere, and provide consumers with a pleasant, satisfactory and valuable consumption experience.
The service provider of the coffee shop is an important part of the coffee shop, the soul of the coffee shop and the representative of the brand, and the service object and partner of the coffee shop's consumers. The service provider of a coffee shop has the duty to provide coffee and other services, as well as the duty to maintain the rules and order of the coffee shop, the duty to meet the needs and expectations of consumers, and the duty to protect their own rights and dignity.
The service provider of the coffee shop is not only the service provider of the consumer of the coffee shop, but also the equal person of the consumer of the coffee shop. Consumers should respect the service providers of coffee shops and should not discriminate, insult or interfere with them in any form. Consumers should understand the nature and difficulty of the work of the coffee shop service provider, should thank them for the excellent service they provide, and should maintain good communication and cooperation with them.
Consumers should also realize that the service providers of coffee shops are not only the staff who serve them, but also people with their own personalities, emotions and values, and should be given enough respect and care. The service provider of the coffee shop, in the coffee shop, should also respect the consumer and not neglect, snub or defraud them in any form.
The service provider of the coffee shop should provide coffee and other services professionally, should receive consumers warmly, should patiently answer consumers' questions, and should deal with consumer complaints in a timely manner. Coffee shop service providers should also recognize that consumers are not only customers who provide them with income, but also people with their own needs, expectations, and feelings, and should be given enough satisfaction and attention.
The service providers and consumers of coffee shops are the two important subjects of coffee shops, the common stakeholders of coffee shops, and the common cultural creators of coffee shops. Only by establishing a relationship of mutual respect, mutual support and mutual trust between them can the coffee shop become a harmonious, orderly and civilized consumption place, and can the coffee shop become a consumption space to show personality, enjoy life and make friends.
"Privilege" and "discrimination" in coffee shops are a debate about consumer culture and a reflection on social values. Coffee shops are not only a manifestation of consumer culture, but also a microcosm of social culture.
Everyone in the coffee shop, whether it is a consumer or a service provider, should follow certain rules and etiquette, should respect the rights and dignity of themselves and others, and should maintain the public space and public interest of the coffee shop.
Only in this way can the coffee shop become a pleasant, satisfying and valuable place for consumption, a place for promoting the exchange of people's thoughts and information, and a place for reflecting people's consumption views and values.