All-aluminum girders", "square box shape" and "electronically controlled four-wheel drive system", for friends who like hard-core off-road vehicles, it is really difficult not to be impressed by the above product labels. If we add "12980,000 starting sales", then hard-core off-road fans are likely to be unable to walk after seeing it.
In fact, the models that can achieve the above restrictions are not the author's imagination, but another blockbuster new energy masterpiece of Chery for young consumer groups after Yin Tongyue, chairman of Chery Automobile, shouted to the outside world in a high-profile manner that "Chery is not welcome in the field of new energy".
On December 18, the iCar 03 opened global pre-sales, and the new car offers two drive layouts of two-wheel drive and four-wheel drive, with a total of six models and an official pre-sale price range of 12980,000-18580,000 yuan.
icar 03, a square box that young people can afford
It is said that fashion is a cycle, and in the Chinese auto market in 2023, the most popular is the hard-core off-road vehicle with the shape of "square box", and almost every one of them has achieved market sales results that exceed expectations. Among them, the breakthrough of the Jet Traveler in the 150,000-level fuel hard off-road vehicle market is the most typical.
So this time, icar took out the icar 03, a small pure electric SUV, for Chery Automobile to stand strongly in the pure electric hard-core off-road vehicle, so don't look at the small size of the icar 03, but the hard-core off-road performance of the whole vehicle is not left behind:
In terms of passability, the minimum ground clearance of the new car is 170mm, the approach angle is 26°, the departure angle is 29°, and the maximum climbing degree is 55%;
In terms of chassis and drive layout, the iCar 03 adopts the i-Road electric four-wheel drive driving control, which can realize two-wheel drive and four-wheel drive intelligent switching, coupled with the original hybrid chassis of Land Rover Defender homology technology, supplemented by the intelligent switching of 8+X all-road driving modes including extreme U-turn, flexible downhill and low-speed creeping, which has the ability to crush the all-terrain of the same level.
Not to mention, the new car also has all-aluminum girders, with H-arm multi-link + oversized suspension cushion, 30% weight reduction, 30% shock reduction, which effectively takes into account the driving comfort of daily urban commuting, as well as the driving stability in complex road conditions in the wild.
In terms of vehicle safety, the new car spares no cost, such as all-aluminum body design, anti-rolling system, 10mm sandwich structure protective armor, supplemented by CATL's specially customized high-energy-density battery and thermal runaway monitoring and early warning, which can provide drivers and passengers with full-time safety protection without dead ends.
At the same time, in terms of the practicality of urban commuting, the icar 03 is not left behind. Based on the square box design aesthetic and the four-wheel four-corner layout, although the length of the car is only 4406mm, the wheelbase has reached 2715mm, and achieves a class-leading 66% space utilization, plus the interior of the car such as 6A total of 36 storage spaces, such as a 5L encrypted glove box and a 24L storage compartment under the rear seats, can be fitted all of them.
At the intelligent level, which young consumer groups are extremely concerned about, in addition to the 9 on the bright side2-inch full LCD instrument +156-inch floating central control screen dual-screen linkage, with the blessing of Qualcomm 8155 chip high computing power, the new car also has built-in i-VA four-zone intelligent voice control and Tencent co-research full-time ecology, which not only supports **navigation、** and other audio-visual entertainment functions, but also realizes "visible and spoken" intelligent voice interaction.
It is worth mentioning that in addition to the conventional L2 level assisted driving, the high-end version of the iCar 03 is also equipped with a rare L2++ level intelligent driving assistance system in the same class, which can realize high-end intelligent driving functions such as one-key remote parking, lever lane change, full-scene automatic parking, and autonomous high-speed navigation, bringing drivers a more intelligent, convenient and safe car experience.
Finally, in terms of power and range, the iCar 03 provides two sets of powertrains, single-motor rear-wheel drive and dual-motor four-wheel drive, of which the maximum power of the single-motor version is 135 kilowatts, and the maximum system power of the dual-motor model is 205 kilowatts, which is divided into different battery capacities, and the pure electric range of the new car under CLTC working conditions is 401km, 472km, and 501km respectively.
Co-created with young people, icar has a lot of fun
In the past, Chery Automobile was regarded as a "rim science and engineering man" because it was serious about building cars and did not engage in exaggerated marketing, so it was in a weak position compared with its competitors in terms of market volume.
But it can be seen with the naked eye that in the past two years, Chery, a "science and engineering man", has obviously opened up, from the previous traveler to the current iCar 03, and the explosive new cars are one after another. In this regard, Zhang Hongyu, deputy general manager of Chery Automobile Co., Ltd. and general manager of Chery New Energy Automobile Co., Ltd., said at today's press conference: "Those who win the young win the world, and the direction pursued by the ICAR brand and team is to create excellent cars for young people with a young heart.
Indeed, only by mingling with young people, who are currently the main force of automobile consumption, can we finally stand out in the fiercely competitive Chinese auto market and eventually enter the global auto market. As a result, we can see that since its birth, iCar 03 has not only integrated Chery's car manufacturing and new energy technology, but also continuously innovated the gameplay, starting from the car needs and ideas of young users.
For example, in the product development and design stage, iCar subversively allows users to participate in it; The iCar 03 Tide Box Project sets off a new trend of new car modification in the way of user co-creation; The establishment of icar 03 "tide box tribe", the first activity is 318 southern Anhui Sichuan Tibet self-driving tour...
All in all, from the hardcore off-road performance of the iCar 03 itself, to the car-making concept centered on young users, and the deep technical reserves shown by Chery in the new energy era, I believe that the industry and outside the industry definitely have a deeper understanding of Chery Automobile's "unwelcome" statement.
After all, hundreds of thousands of dollars can buy such a pure electric SUV with square box shape, excellent intelligent performance, practical space, and most importantly, strong off-road performance, and at this stage, it is really only iCar 03. What's more, according to the convention, the official launch of the new car**, usually a little lower than the pre-sale price, if Chery gives a enough surprise on the market**, do not rule out the possibility that the icar 03 will become a street car in the future, what do you think?