Mr. Wang Jian s profile is an expert in improving the communication skills and customer management a

Mondo Workplace Updated on 2024-01-29

WasHead of the training department of medical supplies, a global leading brand in the field of medical consumables, Danish Coloplast (China).

WasFortune 500 company, global top 10 pharmaceutical company, Novartis Pharmaceuticals (Oncology) Contextual electronic courseware development leader, senior training and development manager.

WasFortune 500 company, leading brand in the field of enteral nutrition, head of training and senior training manager of the pediatric product line of Danone Nutricia.

WasLeader of the training team and senior training manager of the cardiovascular and metabolic product line of Merck Serono, a Fortune 500 company and a German Merck Serono Pharmaceutical (China).

WasWyeth Pharmaceutical, a Fortune 500 company and a top 20 global pharmaceutical company, is the regional sales manager of Beijing and Tianjin.

[Personal Profile].

With more than 25 years of experience in the field of medicine and big health in the worldTop 500Famous foreign-funded enterprisesExperience in sales management and training and training managementHe not only has successful experience in pharmaceutical clinical promotion and sales team management, but also has rich and practical experience in training the necessary business skills for front-line sales and sales management personnel in the pharmaceutical industry. It can not only help enterprises build a complete training course system in line with the company's business development and talent training strategy, but also help business managers design and implement targeted personnel capacity improvement programs.

Build a complete training course system:

In the first year of joining Nutricia Pharmaceutical, he coordinated with the human resources department to build a competency model of sales personnel at all levels of the pediatric product line, and based on this, he independently presided over the establishment of a complete training course system for the sales team of the pediatric product line, so that the majority of sales personnel in the pediatric product line ended the history of no exclusive training courses, and thus obtained the promotion of Danone Group's internal management rank.

During his tenure at Coloplast, he re-established the training team to support the business development units of each product, and rebuilt a new training course system according to the adjustment of the company's business development strategy, especially the design and construction of a complete training course for sales managers to meet the needs of new business development and personnel development.

During his tenure at Novartis (Oncology), according to the development trend of the industry and the needs of the company's training direction adjustment, combined with the content of the original offline training course system, he presided over the development of a series of contextualized electronic courseware, and modified and adjusted the offline training methods of the corresponding courses, helping the company complete the transformation of the course training course from completely offline to online and offline. In this move, on the one hand, the basic knowledge content is online, focusing on students' self-study, and through an effective supervision mechanism, the enthusiasm of students for self-learning Xi is enhanced, saving valuable offline training time and related resourcesOn the other hand, offline training concentrates superior resources, focuses on relevant content that is closer to actual combat, and extends the training time of key skills of business personnel, which truly improves the overall training effect.

Creative and effective training programs:

1. The company's annual meeting skill improvement creative project: During his tenure at Nutricia, he led the design of the annual meeting training program of the practical business skills competition. In the form of "jigsaw puzzles", training and Xi of new product knowledge are carried out, so that the sales team can consolidate new knowledge in the process of playing. Then, the team is assigned real-time tasks, so that the team can go out of the venue, target the tourists outside the venue, use knowledge and skills to carry out real-time product promotion activities on the spot, and make the first to present the sales situation within the specified time. The response to this event was extremely enthusiastic, and many teams developed new customers on the spot, which has been well received by the majority of sales and general managers of the company.

2. Design targeted capacity improvement projects according to business needs: For example, during the period at Novartis, he helped the director of the East China Region of Solid Oncology to design and organize the implementation of the "Management Ability Improvement Project" for the first-level management team of the regional manager, and screened out the key focus and improvement of the ability items at the current stage through the multi-dimensional ability assessment in the early stage, and then designed relevant theme training courses, after-class follow-up plans, determined the relevant assessment content and assessment indicators, and staged performance tests. In the first stage, the focus was determined in combination with the current business priorities, and the focus was to improve the regional manager's ability to coach his subordinates. With the help of intensive chemistry Xi in the "Field Coaching" course, each district manager identified the next subordinate to focus on coaching, set coaching goals, and linked them to the subordinate's quarterly performance goals, and guided the district manager to develop a detailed coaching plan. In the subsequent period, the implementation of the district manager coaching program is continuously followed up, and necessary on-site follow-up is carried out in a timely manner. In the project stage, the coaching skills of the regional managers are re-evaluated, and the improvement effect of the coaching ability is comprehensively evaluated based on the performance of the coaching objects. Since the implementation of the project, the overall performance of the Eastern Region has improved rapidly, and the growth rate has ranked first among all regions for three consecutive quarters.

Specialized delivery of professional training courses:

Teaching a course is a "housekeeping skill" as a trainer and must be carefully polished. The clear interpretation of knowledge in the classroom, the pleasant interaction with the students, and the effective training of skills were originally my original intention and ideal for changing from sales management to career training. After more than 10 years of classroom training, a popular teaching style has been formed. First of all, we should pay attention to the logic of the underlying content of the course, and strive to present the content with clear ideas and accurate expression. Secondly, the teaching form mostly adopts interactive Xi and other methods. He is especially good at capturing the favorable views and expressions of students in the process of interactive communication, and giving effective feedback in a timely manner. Use facilitation techniques and careful design to fully engage students in class discussions, so as to enhance their interest in learning Xi and learning Xi the course.

Relevant Certifications:

ACTP International Certified Operational Xi Facilitator.

Certified Enterprise Knowledge Extractor Instructor.

AMA Certified Advanced Trainer of the American Management Association.

BBI Dynamic Course Design" Certified Instructor.

Certified Instructor of "DDI Bootstrap Techniques".

Certified instructor for the "Situational Leadership" course.

Certified Instructor for the Structured Thinking course.

4S Field Coaching" certified instructor.

Certified Instructor in Emotional Selling.

[Teaching style].

LogicSexuality:Each course taught focuses on the internal logic of knowledge points, and strives to have a complete structure, clear ideas, accurate expression, and good understanding.

Practical landing:He is good at citing students' own practical cases, combined with more than 20 years of rich work experience and successful case resources, to help students understand the teaching content and related knowledge points more effectively.

Bootstrap Inspiration:AttentionThe in-depth analysis of the case, with the help of guiding questions, organizes students to think and discuss in a targeted manner, and fully encourages students to express their ideas, and then guides the focus to the main points of the class.

Focus on drillsThe ancients emphasized that "learning is Xi at the right time", and the importance of courseware practice for learning Xi. Classroom teaching focuses on arranging sufficient time and cases, and conducting classroom drills that are close to actual combat. At the same time, effective mutual feedback and key feedback were organized to promote the understanding and initial application of knowledge and skills by all parties involved in the exercise, and deepen the students' desire for knowledge and skill mastery.

Funny and humorous:The classroom atmosphere is relaxed and pleasant, and the explanations are simple and simpleThe language is witty and humorous.

【Main Course】

Professional Visiting Skills

Customer Communication Skills

Key Account Management

4S Counseling Skills

Regional Business Plan

[Section.]LecturesCase].

Serial number

customerscompany

TrainingContents

Sinopharm Beijing Tianxing Puxin Pharmaceutical***

Key Account Management

Shanghai Pharmaceutical Group, Beijing Keyuan Pharmaceutical***

Wealth Life Sand Table Simulation Course.

Shanghai Pharmaceutical Group Liaoning Pharmaceutical Co., Ltd

Key Account Management

Win-win collaboration. [Customer service].

China Resources Tianjin Pharmaceutical***Shanghai Pharmaceutical Group, Beijing Keyuan Pharmaceutical***, Shanghai Pharmaceutical Group, Liaoning Provincial Pharmaceutical, Sinopharm Holdings, Beijing Tianxing Puxin Pharmaceutical***, Shijiazhuang Yiling Pharmaceutical Co., Ltd.***Hubei Jointown Pharmaceutical***, Beijing Xuanwu Hospital, Beijing Cancer Hospital.

[Student Evaluation].

Mr. Wang brought a wonderful course to everyone, so that our middle-level cadres have a deeper understanding of the management of key customers, and at the same time, let everyone re-understand themselves and our customers from the novel perspective of thinking preferences.

-General Manager of Pharmaceutical External Affairs Yuan Kehua project is closely integrated with business practice, and the ability improvement effect of regional managers is remarkable, and it will continue to be implemented in the coming year

-Mark Zhen, Sales Director, Novartis Oncology East.

It was the first time to participate in such a practical learning and Xi process, which was very shockingSuch a large-scale training process that is closely integrated with actual combat has been full of harvest and has also exercised my courage.

- Nutricia Sales Representative

I have listened to similar courses before, but Mr. Wang's courses are the most interactive, more in-depth and more impressive!

- Pharmaceutical External *** HR Training Manager Ling Zhang.

I especially like Mr. Wang's course, which is gentle and elegant, but also humorous, and the content is close to our actual work, which is more down-to-earth.

- Representative of Novartis Oncology.

【Wonderful moment】

Liaoning Province Pharmaceutical External Affairs

Key Account Management

Shanghai Pharmaceutical Group Science Park***

Wealth Life Sand Table Simulation Course.

State-controlled Beijing Tianxing Puxin Pharmaceutical***

Key Account Management

Novartis tumors. Pre-marketing training for a new drug - customer objection handling

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