Extemporaneous speaking is an ability and skill that many people want to have. It will bring unexpected effects and effects to our work, study Xi or career. Learning to speak extemporaneously allows you to bring out the potential of the speaker in many situations. Therefore, it has a non-negligible value for our career development. The publication and distribution of Jiang Lipeng's new book "Impromptu Speech", the founder of China Merchants Group, has brought the ideas and valuable methods of learning Xi impromptu speeches to the majority of readers who have a need for it.
As soon as the book was published, it was sought after by many book lovers. The stories behind the books have also attracted everyone's attention and eagerness. What are these stories, "Author Bang" interviewed Mr. Jiang Lipeng, the author of "Impromptu Speech"!
Author BangThe publication of your new book "Impromptu Speeches" is very congratulatory, what is your original intention as an author?
Jiang Lipeng:I have given nearly 1,000 speeches across the country, and the transaction volume of a single 15-minute performance has exceeded 10 million, breaking the record of investment promotion in Asia, and I am known as the god of investment promotion in Asia by the industry. It has been warmly invited by a number of direct selling companies, insurance companies and enterprises in various industries. I have been speaking in Beijing, Shanghai, Hangzhou, Shenzhen, Guangzhou, Xi'an, Qingdao, Chongqing, Shenyang, Wuxi, Suzhou and other cities in China, and in Thailand, Singapore, Malaysia, Vietnam, South Korea, Japan and other places in Southeast Asia. This "Impromptu Speech" is the essence of my speech summarized after more than ten years of practical experience after many years of traveling to various regions and countries. The reason for creating this book is that I hope that more people will benefit from the lecture. Because impromptu speeches have a positive effect and value in many occasions. We must all have such people around us, who have worked speeches, and friends who have been specially trained can often instantly capture the hearts of listeners as long as they speak, and achieve efficient communication and exchange.
In the workplace, we are inseparable from the ability to make impromptu speeches when we report and summarize, communicate with customers, display products, negotiate cooperation and share experience. People who know how to make impromptu speeches usually show their skills in these situations. They are able to convey the information that needs to be conveyed to the listener appropriately in the expression. Skillfully grasp the initiative of discourse, guide people into efficient communication without knowing it, and promote cooperation, understanding and win-win results. For many of these days, the ability to give impromptu speeches is especially important. So, that's why I created this book.
Author's Bang: What kind of readers is your book aimed at?
Jiang Lipeng:My book "Extemporaneous Speech" is a unique experience that I have summed up through years of practical experience in shopping malls. Therefore, it is first of all suitable for friends who are doing the same speech career as me or who are about to enter this speech industry, I hope my experience can bring them some inspiration and help, and then it is for business personnel or entrepreneurs who are developing in the market. This book can provide this audience with business empowerment in the development of speeches and the closing of speeches, and provide effective assistance. There are also salespeople who need to deal with various customers, lecturers, trainers, course sharers, anchors, popular hosts, and all kinds of people who need to engage in learning Xi or work through eloquence, this work is suitable for everyone to read and learn. Many of the skills and experiences in the book will help people who need to do this to help them play a better role in promoting and assisting in their speech and eloquence.
However, I believe that no matter what industry people are engaged in, the ability to speak must be an indispensable plus, and everyone often needs to use the ability to improvise on various occasions. This ability will definitely play an unexpected role in promoting the progress of your business. This is also the main reason why this book "Impromptu Speech" plays an active role in the majority of people who need eloquent talents. Of course, readers and friends in other fields who do not mainly rely on speech work to learn Xi can also learn about the skills and experience of speech by reading this book. It can also play a role and significance as a reference.
Author's Bang: What is the significance and value of creating this new book for you?
Jiang Lipeng:Writing the book "Extemporaneous Speech" is for me to fulfill a dream that I have been pursuing for many years. I have always hoped and practiced to help 10 million small and medium-sized enterprises, liberate physically and mentally, and their performance skyrocketed. This book is a concrete manifestation of my more than 10 years of career in order to realize this dream, continuous exploration, practical combat and summary of experience, impromptu speech is important and key for the sustainable development of developing enterprises and careers. On the one hand, I can continue to summarize and update my experience in my work and share better speech methods with you, and on the other hand, I especially hope to help more people to reap good results from the ability to speak eloquently. So that they can use this as a breakthrough to break through the business dilemma, improve the transaction rate, achieve performance progress, and promote the development of the enterprise.
The publication of this book fills the gap where people want to learn how to speak impromptu but can't find a way, and I am glad to see that there are still so many people who want to improve their presentation skills. Therefore, it took more than a year for my book to be published from planning to publishing, and for me, everything was worth it, and it fulfilled the altruistic dream that I have always adhered to, and I can provide effective help to everyone from now on.
"Author Bang": This book has achieved the effect of hot sales on the whole network, what do you think?
Jiang Lipeng:As soon as this new book was released, it was sold well in the major bookstores under Dangdang.com, the major stores on the Jingdong platform, and the major stores on Tmall, as well as the Douyin platform and the Pinduoduo platform, which also praised my work, which made me feel very happy, the support of the market, and the love of readers and friends, made me feel that the value of this book has greatly exceeded my expectations for publication at that time. Now the majority of readers and friends who need to buy this book can log on to these platforms to find this newly released "Impromptu Speech". Not only has this book been put on the shelves of major book channels, but it has also received praise from a large number of book lovers. According to one of the book sales stores on the Jingdong Book platform, as of 11 noon on December 1, 2023, about 20,000 comments have been left in the comment area of the sales entrance of the work "Impromptu Speech", giving me the most authentic feedback and that this book is helpful to them.
The publication of the work can get the effect of selling well on the whole network, and it also makes me understand how important this work is for people in need. I am very happy from the bottom of my heart that so many readers have bought this book. Because of my own years of hard work, I have received everyone's support, and my experience has been recognized by the public, and it has been effective and helpful to them, which is a good thing to kill two birds with one stone.
"Author Bang": The launch of the new book has made you gain a lot of sought-after book friends, and you have also given back in the form of book gifts, do you have anything to say to book friends?
Jiang Lipeng:I held a book giveaway at an event meeting after the book was released. In this activity, I personally taught the speech skills and methods, and gave books directly after the speech, so that the friends who listened to the lecture could deepen the absorption and grasp of the concept. In addition, they were very happy to receive the book, which made me feel the meaning and value of the book donation event. In order to thank and thank the book friends for their love, I decided to give the book "Impromptu Speech" to the friends who participated in each meeting in the future, so that they can give full play to the value of the book while helping them. In addition, in my spare time, I met friends and clients, and also gave this new book, which can further increase our emotions, and also as a gift for me, hoping to bring some reference and help to those around me. For example, Mr. Jiang Jiaqi, the top four super speakers of Anhui Satellite TV, gave me a copy of "Impromptu Speech", and he also expressed his support for the release of my new book. It can be said that it is the support of so many friends that this book can play its due value, and I would like to thank you again for your love and support for this book.
"Author's Bang": What is the content of this book, can you pick a little bit to introduce to you?And how can you help readers and friends?
Jiang Lipeng:My book is divided into nine chapters, which are what to say in an impromptu speech, how to capture the audience's heart as soon as you open your mouth, how to convince your audience, where does the strong appeal come from, carefully polish your ability to choose words and sentences, use comfortable and appropriate body language, be witty in dealing with adverse situations, answer questions on the spot and deal with it easily, and say a good closing speech. The whole book not only lays out the various content skills required for impromptu speech from the framework, but also explains and analyzes the presentation skills and secrets of the corresponding chapters in a more simple way. Through many practical cases and texts, the work also presents relevant speech skills and techniques for everyone. Let everyone be able to match humorous and interesting pictures from easy-to-understand texts and learn the impromptu speech skills they need to master.
I'm going to focus on the opening remarks, which are one of the more critical chapters of the book. The so-called wonderful and practical opening statement is an effective guide for the next wonderful speech, and there are many ways to open the speech, small talk, impromptu and story, which are divided into strange and witty words, and the earth-shattering;Create suspense and arouse interest;Shocking, gripping, humorous, fun and other effects of the opening. Mastering these opening methods can not only quickly attract the hearts of the audience, but also reflect the demeanor and charm of the speaker, and can quickly enliven the atmosphere, resonate with everyone, and also allow the speaker to quickly enter the state. Through the above effects, the speakers on the stage communicate and connect the thoughts and inner needs of the audience with words, so as to promote various cooperation, exchanges and negotiation interactions between the speaker and the audience in a state of mutual trust and resonance. It will play a good role in the development and promotion of everyone's business cooperation.
Author's Bond: After the new book, do you have any future plans or plans as an author?
Jiang Lipeng:Extemporaneous Speaking includes a variety of presentation techniques and content that can help speakers resonate with the audience's interest and give them effective and interesting skills. The book is full of many of the most practical and wonderful opening sentences, and tells how the story can be used in the speech, clever use of humor, stirring up the audience's excitement, how to deal with cold scenes, conquering the audience with eyes, and skillfully dealing with tricky questions. The work can help you achieve the effect of making friends like you, customers believing in you, leaders recognizing you, and listeners convincing you.
As for the vision for the future, I still hope that this book can play its due value and effect in the hands of more people who need to improve their presentation skills. I will continue to summarize and explore more useful ideas and methods, and I will continue to share and pass them on to you when the time is right in the future.