In the past, in the domestic auto market, joint venture brands performed strongly, and many consumers preferred to buy a car. Time has passed, and the current joint venture car "is different from the past", under the fierce impact of its own brand, it has been unable to parry, especially in the new energy track, with BYD as the leader of the independent brand car, has completely subverted the entire new energy market. This disruption is comprehensive, including in the second-hand car market, BYD Auto's value retention rate has been comprehensively improved, and many joint venture cars have been caught up, such as in the domestic 200,000-level SUV market, the three-year value retention rate of BYD Dynasty's flagship SUV Tang DM-i is as high as 801%, ranking second, surpassing Toyota R**4 Rongfang, Honda Haoying and other models. Moreover, in the list of 200,000-300,000 SUV retention rates in Chengdu, Guangzhou, Hangzhou and other cities, Tang DM-i is also among the best.
So, how did the high retention rate of Tang DM-i come about?The sales volume of more than 560,000 units of the Tang family has been highly recognized by the market Before talking about the high value retention rate of Tang DM-i, let's talk about its positioning: Tang DM-i belongs to the flagship SUV positioning in the layout of BYD's car series, which means that from the date of launch, Tang DM-i is a mid-to-high-end positioning, and the flagship positioning SUV also has an inherent advantage in the value retention rate. Secondly, in the mid-to-high-end new energy SUV market, Tang DM-i sales have been very good: in November this year, this new energy SUV sold 10,643 units, and the cumulative sales from January to November this year were as high as 125868 units, with an average monthly sales of more than 10,000 units, and cumulative sales of more than 560,000 unitsBehind the sales of more than 560,000 units, there is still the trust and affirmation of more than 560,000 users for Tang DM-i.
As we all know, high sales volume is basically equivalent to high market recognition, the higher the market recognition, the higher the value retention rate of the vehicle, and the sales of the vehicle can also play a role in promoting;The Don DM-i is a good example. On product strength Tang DM-i's excellent product strength is the basis of its high value retention rate and then back to the product itself, Tang DM-i's excellent product strength is also the basis of its high value retention rate: Tang DM-i low fuel consumption, large space, good control, good looking and intelligent, etc., is really powerful. Let's take the Tang DM-i Champion Edition as an example, this new energy SUV continues the family's dragon aesthetic design, the front face is atmospheric, the dragon jumps the waistline, the suspended dragon crystal LED headlights and other designs can make people "into the soul at a glance", and the new glacier blue car color is unique.
In terms of space, the length, width and height of the Tang DM-i Champion Edition are 4870 1950 1725mm, the wheelbase has reached 2820mm, the interior space is spacious, and the 7-seat layout can also meet the needs of a family. The Tang DM-i Champion Edition is turbocharged with a dedicated Snapcloud-plug-in hybridWith the 5Ti high-efficiency engine, EHS electric hybrid system and DM-i super hybrid power blade battery as the core, the hybrid technology is mainly electric, and the fuel consumption is as low as 5 in the state of power loss5L 100km, plus No. 92 gasoline, according to the current oil price, equivalent to the fuel cost per kilometer is only 0About 43 yuan.
As a comparison, the Volkswagen Tiguan L of the same level, with 95 gasoline, has a fuel consumption of 7 per 100 kilometers5L, the fuel cost per kilometer is almost 06 yuan, if the monthly mileage is 1500km, then the Tang DM-i Champion Edition will save about 250 yuan compared with the Tiguan L.
Moreover, the Tang DM-i Champion Edition is not only provincial, its aluminum alloy multi-link chassis can also bring both comfort and sporty riding experience;The FSD variable damping suspension system can automatically adjust the damping force according to the changes in the road surface, and flexibly adapt to complex and diverse road conditionsThe DIPILOT intelligent driving assistance system is equipped with DIPILOT 3D holographic transparent image system, DIPILOT intelligent remote control driving mode and other functions, allowing the driver to easily identify the car and road obstacles and other conditions to ensure safe driving.
In addition, the Tang DM-i Champion Edition is equipped with Dilink 40 (5G) intelligent network connection system, user parking lot and other people do not need to wait for loading when they are driving on the road to listen to losslessnessNow that the weather is cold, users can also turn on the air conditioning in the car in advanceIf a friend wants to borrow a car, NFC digital key also supports permission sharing. At the same time, the Tang DM-i Champion Edition is also equipped with HIFI-level customized Dynaudio audio, with a total of 12 speakers arranged in the whole car, which is enough to bring an immersive sound experience.
It is worth mentioning that behind the high value retention rate of Tang DM-i, there is also the "halo" blessing of BYD Auto, the global leader in new energy vehicles. You must know that as the "first brother of new energy" in China, BYD has an extraordinary influence in the new energy vehicle market: on November 24, BYD's 6 million new energy vehicles off the assembly line ceremony was held at the Zhengzhou factory;BYD went from the "5 millionth" to the "6 millionth" in just over 3 months, which brought a lot of shock to the new energy vehicle circle. BYD's excellent market influence has also enhanced Tang DM-i's market position and value retention rate to a certain extent.
And in terms of core technology, BYD has also performed well, successively launching blade batteries, DM-i super hybrids, and E platform 30. Disruptive technologies in the industry such as CTB battery body integration, Yi Sifang, Yunyuan system, DMO super hybrid off-road platform, etc. The huge "technology fish pond" has ushered in unprecedented development opportunities for BYD, and further consolidated BYD's position as a global leader in new energy vehicles. It can be said that BYD is now the world's leading car company in the field of new energy, and of course you have to buy the products of the head car company when you buy a car.
Conclusion: To sum up, BYD Tang DM-i has excellent sales and a high level of product strength, like the comprehensive strength of Tang DM-i Champion Edition, which is quite outstanding, and it is logical to have such a high value retention rate. In addition, BYD officially launched a limited-time "fuel transfer**" in December to enjoy a maximum of 20,000 yuan, in other words, now is a good time to buy Tang DM-i.